Which makes sense, wine is not afraid of alley depth or wine is afraid of alley depth?

In Wuxi, Borg invited us to eat lobster.

He drove us to Changjiang North Road, the former new district and the present district. I forgot too. Anyway, several districts in Wuxi have been renamed or merged. When I was navigating, I thought I made a mistake.

Lee's lobster, is it delicious?

I haven't eaten. I don't know. I just saw a long line outside, and the people waiting for the table were separated from the lobster eaters by a bar. When you turn around, you can see someone else eating a big plate of lobster.

Looking at plums to quench your thirst? Anyway, I can't bear to queue up to leave.

We took the number, and Borg ordered eight kilograms, half of which was garlic, and the other half was spicy because we Hubei people were spicy. The boss took the net bag out directly and handed it to the kitchen. Lobster is very big. It looks like a lot of meat. The important thing is fresh, no dead shrimp.

Let's sit outside and chat first. Sister Hong will be here soon.

Actually, this position is not good. There are many people here, not to mention the good environment. Both sides of the road are full of vehicles, not only cars, but also electric cars and bicycles. Many restaurants set tables outside, similar to food stalls.

We asked the waiter if we could eat out. The waiter said it was too hot outside and the boss wouldn't allow it, saying that customers might feel uncomfortable eating like this.

The temperature in Wuxi was 39 degrees that day. Because there are many food stalls and fumes here, the temperature will naturally be high. If you sit still, you will sweat.

Come in and wait. At least there is air conditioning in the room.

After a big wave of people came downstairs on the second floor, we had seats and could finally eat.

Not long after we sat down, our lobster came up, full of four pots, which looked very attractive.

They were just about to eat, so I took out my mobile phone and let my friends eat first.

I took some photos and sent them to my circle of friends. After a while, many people commented, mostly friends from Wuxi. I don't have a location, but many people know where they are, just look at the pictures.

When we eat it, it tastes really good. Shrimp meat is full and tender, especially delicious. Unlike shrimps in some places, they feel that the meat is tasteless.

Halfway through the meal, the power went out suddenly. There is no electricity in this street for a long time. It is said that the power consumption is too high, the line is out of order, and I can't come for the time being.

Imagine if you eat in a place, even if there is air conditioning, because one end of the kitchen is connected to the place where you eat, the temperature inside will definitely exceed 35 degrees. What will happen to you if the power is cut off?

Have you talked to the boss? Ask for a refund? Leave without eating? Pack up and leave?

I was a little surprised at what I saw, because there were more than a dozen tables on the first floor, but none of them left, not even a complaint. Everyone at each table took out their mobile phones, turned on flashlights and continued to eat as if there was no power failure. It's time to eat, drink and chat.

The waiter actually lit a candle and the temperature was over 40 degrees. So many people make me sweat sitting still.

Absolute love!

We told the waiter to help us move the table outside. Let's eat out. A little cooler.

Outside, Peida came over, and we ate all the lobster dishes, noodles and drinks.

During the period, customers kept coming, people in line were still waiting in line, and lobster cooks continued to light candles. Everything is going on in an orderly way, just like usual. The waiter also bought many popsicles to cool us down.

Many cars passed by us, rolled down the glass and asked us, why are all the candles lit here today? Is it a new way to eat? Are there any lobsters here today? It doesn't matter if the power goes out. We'll just sit outside. Is there anything to eat?

Many people drive here to eat lobster, and some just bring their good friends or important guests.

Later, because the customers were really full and the power outage was really inconvenient, the restaurant stopped accepting new customers. Many people drove over and left angrily, and some people didn't want to go for nothing and went on to eat at the next branch.

Wine is not afraid of the deep alley! I remembered this sentence.

Indeed, I wonder why this store is so popular. The service is far less than that of Haidilao the day before yesterday. Even the service is rough. You ordered drinks for a long time before they arrived. What do you want to change? The waiter just said you can't change it, but you don't know any manners.

Now I have an occupational disease, that is, no matter where I am, I always habitually analyze the advantages and disadvantages of others, always hoping to learn something from it and promote my career. So, sometimes you see me eating, but I'm actually studying.

In my opinion, the reason for the success of this store is that the products and crayfish are delicious. This advantage can cover up all its shortcomings. No matter where the facade is, the staff service can be the second best, but the product itself must be perfect.

Won't the guests refuse you because of your service?

No, because the guests who come here naturally accept and recognize your service. Why do others come here? Eating lobster is the most important thing, whether it is a private room in a restaurant or a food stall outside, that is the feeling of eating. Make yourself at home. Let's grab it with our hands. Do people who like quiet come here? Don't! Do you want to eat high-end food here? Neither will it!

But it has its own customer base. They love shrimp and are very picky about the taste. They need something fresh and visible. All you have to do is satisfy this, and all the other disadvantages are fine. You want fresh shrimp, right? You want high-quality shrimp, right? We'll put it outside, you can watch it yourself, fish it yourself, and we'll make it for you. The price is certainly more expensive, but the goods are good. We always talk about service. In fact, many times, we don't need too many services. Why? Because people are influenced by the environment, what kind of service do you want under what environment?

For example, do you have the same accommodation requirements in a five-star hotel as in an ordinary hotel? It's definitely different, but you can all stay well. Why? Because your own expectations are different, you have classified hotels and your own accommodation in your mind. Of course, it is equivalent to classifying one's psychological expectations. It is not up to you to decide whether you are satisfied or not.

If you meet your expectations, you will be satisfied, and dissatisfaction is the best.

After I returned to Wuhan, some friends who had a meeting together in Yixing went to Wuxi to play and asked me to help recommend delicious food. I recommend lobster first.

A Hubei person thousands of miles away can advertise for you. How can your business be bad?

In life, we must have many restaurants we like. For example, his bean skin is the most authentic, his Regan Noodles is the best, and his porridge is the best. We will drive a long way just for breakfast, sometimes just a bowl of noodles.

Now the real economy is not particularly prosperous, and the business of many facade houses is not very good. Bosses are complaining, generally reflecting that it is getting harder and harder to earn money, and even the rent is difficult to maintain.

Actually?

Many enterprises just changed their strategies. Now many office buildings, residential quarters and even garages are invisible shops. Bosses open their own shops in residential quarters, villas, basements and decorated garages.

Is there transportation? Don't!

Do you have any clients? Yes!

Where do customers come from? They can find it online. Many websites, such as 58 City and Jiji.com, can publish free advertisements. Is it useful? Absolutely!

That's what people do. When we don't need it, we may find it useless. When we needed it, you found that so many people were using it, and all the information posted on those websites was read by people. If all else fails, those websites can't survive. If the number of customers is not large enough, the traffic is not large enough, and the market value is not that high.

Listen to the advertisement of melon seeds used car every day, do you feel far away from yourself? I felt the same way at first. Later, when selling cars last year, the first thing that came to mind was melon seeds, which were hung on the Internet and sold in two days.

Today, a friend came to see me and said it was a big piece of logistics from my hometown. She went to the logistics company of Xincheng No.14 Road near us and asked me if I knew a van. He contacted me to pay. I really don't know anyone, and then I recommended 58 express to her. I didn't know it before, I saw a lot on the road, and a friend used it last time. It was very cheap and formal, so I recommended it to her, which solved the problem easily.

Similarly, those shops that are opened in the community or even in their own homes rely on online promotion. This almost cost-free method is actually very valuable, but most people underestimate it. Because people are very anxious when starting a business, they always want to eat a fat man in one bite, so they can't calm down and release those things, but those who can really settle down and do it are actually very smart.

Online promotion is only a part, and more importantly, the promotion of customers. In fact, most of these stores have their own loyal customers, who not only keep spending, but also introduce others to spend. It can be said that the customers in this case are very sticky, because unlike the shops on the street, they may all enter the shops by accident. These customers are all screened customers. As long as you serve him well, he will become an old customer.

There are many barbershops in Wuhan now, which are opened in residential areas or office buildings. There is not such a noisy environment, and customers need to make an appointment with a barber, so customers have a better haircut and hairdressing experience.

I know that some friends who are makeup artists rented an apartment, then slowly opened the market through online channels, and then kept looking back, with old customers introducing them, and the business was also very good.

Don't feel that others have done too little. In fact, small and excellent is not necessarily a better choice. Big companies may earn a lot of money, but the cost is also high, and they have to be managed. If they do this little thing by themselves, they may earn more than personnel and costs.

What is the most important thing about this model? Wine should be fragrant enough, otherwise the alley is too deep and you won't have a bright future.

I want to open a fruit shop.

This idea is probably the same as many girls want to open a dessert shop, coffee shop or bookstore when they are young.

Of course not because I like fruit.

Although e-commerce is booming now, the development of society is changing with each passing day, so is shopping malls. No model can rule forever. A few years ago, many people bought clothes online and didn't go out at that time. Now, if you really observe, you will find that fewer and fewer people buy clothes online, but more and more people go shopping.

Why, human beings are so abnormal, and it is normal to like the new and hate the old.

Many years ago, everyone liked big mobile phones and touch screens. Later, mobile phones became smaller and smaller, and everyone liked to press buttons. Now mobile phones are getting bigger and bigger, and they are all touch screens. Is this how Nokia was killed?

Therefore, I have always felt that e-commerce is only temporarily ahead. Although the real economy cannot overtake in a few years, it is not difficult to share equally. The future must be an era in which e-commerce and entities are interdependent and integrated.

Why should I make fruit? Because the investment is relatively small, the requirements are relatively low, and the return is fast enough, the later development will be fierce.

I always want to put my theory into practice. I can really operate such a project from scratch and use certain tactics to make the fruit shop flourish.

Of course, many people may think that it is not just a fruit shop, but also a project. Who wouldn't collect money to sell fruit?

In my opinion, no matter how small an enterprise is, it can also be done as a project to plan and implement, to balance revenue and expenditure, to maximize profits, and to become stronger and bigger. That's all that matters.

My idea is this: don't go to the business circle with too much traffic. If not, choose your own community. Of course, there must be a certain flow of people, but the location is not the most important. Everything else is very important, such as the quality of fruit, the placement of fruit, the decoration of shops, and the quality and service of staff. ...

Of course, the most important thing is promotion. No matter what you do now, it is definitely impossible not to promote it. With WeChat, I believe everything is not a problem. Leave some suspense, maybe you will do it again in the future!

Good wine needs no bush. In this era, only if you are good enough, you will be fearless.