Characteristics of the three stages of world e-commerce development

The development of China's e-commerce has gone through the following three stages:

1. The budding stage from 1999 to 2002.

At this stage, the number of Internet users in China was pitifully small compared to today. According to statistics released in mid-2000, there were only 10 million Internet users in China. Moreover, at this stage, the online lifestyle of netizens is still limited to email and news browsing. Netizens were immature and the market was immature. B2C e-commerce sites represented by 8848 could be said to be the brightest highlight at the time. It is a pity that 8848 eventually passed away. The budding e-commerce environment failed to support several e-commerce platforms and only nurtured a group of junior Internet users. It is quite difficult to develop e-commerce at this stage.

2. The rapid growth stage from 2003 to 2006

Dangdang, Excellence, Alibaba, Huicong, Global Sourcing, Taobao, these famous names have become the most popular names in the Internet arena. Hotspot. These companies, born and raised on the Internet, have emerged in just a few years, disrupting the entire communications and network world together with online games and SP companies. Take Chengwuyou Online Recruitment as an example. This company specializes in publishing recruitment newspapers. At the beginning of 2003, it still placed newspaper advertisements to send online recruitment members. Today, it has changed to placing online recruitment advertisements and giving away newspaper recruitment advertisements. This shows the changes. Huge (this example shows that the development of network applications has a profound impact on traditional businesses).

There are three biggest changes to e-commerce at this stage:

The first change: A large number of netizens have gradually accepted the online shopping lifestyle, and the scale is still growing at a high speed expansion.

The second change: Many small and medium-sized enterprises have obtained orders and sales opportunities from B2B e-commerce, and the concept of "online merchants" has penetrated into the hearts of merchants.

The third change: The basic e-commerce environment continues to mature, and bottlenecks in logistics, payment, and integrity have been basically resolved. In the B2B/B2C/C2C fields, many online merchants have grown rapidly and accumulated A lot of e-commerce operation management experience and funds.

3. The in-depth development stage of e-commerce from 2007 to 2010

The most obvious feature of this stage is that e-commerce is no longer just the domain of Internet companies. Countless traditional enterprises and funds have flowed into the e-commerce field, making the e-commerce world a colorful place.

First of all: the listing of Alibaba and Wangsheng marks that the development of the B2B field has entered a stage of standardization and steady development;

Taobao's strategic adjustment and Baidu's testing of the waters mean that C2C The market will continue to optimize and segment the market while developing at a high speed. The popularity of PPG, Redbaby, and JD.com not only detonated the entire B2C field, but also made many traditional merchants unable to resist and followed suit.

From 2007 to 2010, China's e-commerce development will reach a new height. Although it will not subvert people's living habits, we will definitely see more exciting new things, and we will see a new era in which real society and virtual society continue to integrate and develop.