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How does the project manager motivate team morale?

Team morale plays a vital role in the project. The project manager should take several ways to strengthen the leadership of the team. Let's take a look at how Microsoft motivates employees. ⊿anjay· Cheddar is the head of Microsoft's Asian consumer and online business department, and he is facing a very difficult challenge in the technology industry. At present, Google Inc and Yahoo Inc account for more than 80% of the internet search field. Cheddar must find ways to expand Microsoft's influence in the field of internet services, otherwise it can only sit back and watch its share in the big cake of online advertising become less and less. In Asia, he also faces fierce competition from local search engines, such as Baidu.com Company of China and Naver.com of Korean NHN Company, both of which dominate the local market. 1, Q: In this challenging economic environment, do you want to consider cutting costs? Cheddar: We must live within our means. The best way to achieve this is to communicate fully and tell everyone why we are doing this, instead of just saying, "This is your cost reduction goal, so it's up to you." It is necessary to help employees understand the company's goals and treat everyone equally as partners in the process of formulating business plans, so as to gain the support of the team and give full play to their innovative ability. 2. Q: What did you learn from the investment banking experience (of salomon brothers Company)? Is Microsoft still looking for merger and acquisition opportunities in Asia? Cheddar: I participated in several transactions of Microsoft in M&A, including the initial public offering (IPO) of Expedia.com, a travel website. While working in an investment bank, I learned how to integrate new businesses to create value and how to deal with investment bankers involved in transactions. Microsoft will certainly look for various strategic opportunities in Asia, but not necessarily in the form of mergers and acquisitions. Due to the economic depression, everyone is looking for opportunities to cooperate and expand market share without increasing additional costs. In addition, the current corporate valuation is also more reasonable, making some transactions more attractive. Compared with the past, there may be more trade and cooperation opportunities now. 3. Q: What do you value when recruiting new employees? Cheddar: I have worked in many departments of Microsoft. In many cases, even if I don't have comprehensive experience in this position, the company thinks I am competent. So in my opinion, it is a smart move for the company to give an employee with good historical performance the opportunity to engage in some seemingly unsuitable jobs. Some of the best decisions I have made are to use the right people. Watching them grow up in a series of new challenges will give them a sense of accomplishment and satisfaction. 4. Q: Do you think an MBA degree is important? Cheddar: Educational institutions can't give you actual combat experience, but MBA is a good way to prepare for entering the business field or improve your career. I encourage those who are considering this direction. But I suggest working for a while first to accumulate enough work experience. With more experience, you will gain more from MBA. 5. Q: Bing is still a "little brother" in the field of search engines. How do you motivate your employees? Cheddar: Everyone needs to have a belief that we should be at the top again, and at the same time, they should understand the company's goals and strategic measures. Now, the competition we face is more intense, and the opponents are stronger than ever; But Microsoft has a long history of beating its competitors. I like to tell the story of the success of Word software under Windows 2.0 operating system, because most people don't know that Microsoft is not always the winner. At that time, we knew that our products were better than WordPerfect, and we were committed to telling the world the news. Microsoft is a company that is good at coping with competition and winning in the competition. 6. Q: What is your biggest challenge? Cheddar: Our financial situation in some countries is not satisfactory, so I have to re-examine the sales structure there. For example, we used to want to launch many aQuantive (Microsoft's online advertising products) in several countries at the same time. Later, I realized that if there is only a small team, but we want to sell too many products at once, we will lose speed. Do one or two things at a time, get everyone's recognition and acceptance, and you can gradually change from quantitative change to qualitative change and introduce more new products. 7. Q: How do you communicate with employees in Asia? Cheddar: Face-to-face communication is very important, especially when entering a new job role. You need to interact with employees in casual occasions and get to know their people, working methods, hobbies and so on. If you strengthen this kind of interpersonal communication from the beginning, it will be easier to discuss things on the phone or in a video conference in the future. In Singapore, we hold a monthly video conference with every employee in the Asian market to evaluate their business performance. In addition, we also exchanged views with the competent teams in each country through video.