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What are the management measures of three squirrels for their supply chain?
Beijing, Wuhu, Chengdu, Guangdong, Shenyang, Jinan, Wuhan, Nanchang and other places. The three squirrels don't produce directly, but they can sell high-quality snacks by controlling the supply chain, starting with the choice of suppliers. Three Squirrels currently has 277 suppliers, all selected by Three Squirrels. These high-quality suppliers have become an important guarantee for the three squirrels to sell their products without direct production.
Big data plays an increasingly prominent role in the operation of "Three Squirrels". These big data are based on a series of hardware built by the company itself: sub-assembly plants that meet the requirements of informationization and standardization, food testing centers that invest tens of millions of yuan, and eight distribution warehouses.
according to these data, three squirrels created a cloud center quality control center. Specifically, the system will automatically capture each consumer's online comments, as well as complaints and feedback from Weibo and other channels, and track which supplier produced it and which link is wrong. In addition, the data detected by the three squirrels themselves will also enter the system.
Extended information:
"Three Squirrels" is mainly based on Internet technology, and online sales are realized by B2C platform. Through this sales model, "Three Squirrels" quickly created a fast and fresh new food retail model based on food products.
this unique business model shortens the distance between merchants and customers and ensures that customers can enjoy fresh and perfect food. It is the first to use the Internet for online food sales in China.
Three Squirrels actively deploy offline business: First, self-operated feeding shops, with an area of more than 2 square meters, mainly focusing on consumer experience and product display. The second is to use Alibaba's retail channels to enter thousands of community stores.
According to Zhang Liaoyuan, the number of three squirrel products sold in the moving shop has reached 7,, and the product repurchase rate is 75%. Three Squirrels Store is an online shop that cooperates with young entrepreneurs, relying on the intellectual property rights of the owner to sell products.
References: Three Squirrels official website-Three Squirrels have four new storage bases.
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