Does China Merchants Bank still need to start with tellers when recruiting account managers?

Yes, the account manager is actually a bank salesperson. It needs to dock customers, starting with tellers, because tellers can face customers. If you are a fresh graduate, start with a teller. First of all, you have no work experience. Secondly, the position of account manager has certain requirements for interpersonal relationship and customer resources.

It takes more than five years to be an account manager: account manager assistant → senior account manager assistant → senior account manager → private bank consultant. With the continuous improvement of the level, the wage income is also rising, and the clients managed are also constantly high-end. They mainly rely on professional knowledge to promote performance growth to increase their income, but they have been working in the branch and are managed by the branch director.

Bank account manager (BCM) can be said to be a bridge between banks and customers. Its main job is to take customers as the center, handle intermediate business such as deposits and loans of customers, and be responsible for maintaining customer relations.

However, to be an excellent bank account manager, you must have strong public relations ability, systematic marketing strategy and strong service consciousness, and be able to actively mobilize the resources of commercial banks to provide customers with all-round and integrated services.

Extended data:

Professional requirements of account managers

Bank account manager (BCM) is a professional technician who is engaged in market analysis, customer relationship management, marketing service plan planning and implementation in the bank and directly serves customers (as a special enterprise, the account manager of the bank refers to the sales staff of the bank).

As a representative of the external business of the financial industry with rich connotations, by concentrating various available resources within commercial banks, we will vigorously market financial products to target customers, provide high-quality financial services, and build a bridge for communication and relationship development between banks and enterprises; It is the source of bank's strategic decision-making and product innovation, and the main executor to realize the overall development strategy and goal of the bank.

The service target industries of this position are diverse, and the diversified needs of customers for credit, settlement and wealth management lead to the diversity and comprehensiveness of marketing means and professional skills that account managers need to master. Account managers need to have a good knowledge base in economy, finance, finance, law, taxation, marketing, public relations, psychology and so on to do a good job in customer management and service.

Baidu Encyclopedia-Bank Account Manager