Sales continued to climb, Volkswagen was empowered, and Jianghuai Automobile was reborn.

Farewell for three days, impressive. Jianghuai Automobile, which was once depressed, is now welcoming a new bright moment.

In the past few days, JAC's share price has gone up and down several times, with the highest market value exceeding 22 billion yuan. There are three main reasons for supporting it:

First, the sales volume has increased substantially for several months in a row, and there is no suspense in completing the annual goals and tasks;

Second, the Jianghuai Volkswagen project has become increasingly clear, and a new automobile industry town is emerging in Ran Ran;

Third, JAC's own business segment has gradually become clear, and JAC, Sihao and Ruifeng are three brands.

Jianghuai Automobile, formerly known as Hefei Jianghuai Automobile Factory, was established in 1964, and has now developed into a comprehensive automobile enterprise group that integrates R&D, production and marketing of commercial vehicles, passenger cars and powertrains, spanning many fields. Holding by the State-owned Assets Supervision and Administration Commission of Anhui Province, it is one of the most important automobile enterprise groups in Anhui Province and even in East China.

The period from 20 17 to 20 19 is the trough of JAC. After three years of adjustment, in 2020, JAC finally got rich returns.

Sales volume has increased for 8 consecutive years, and the annual target reached 92.6%.

This year, affected by the epidemic, the whole automobile market fell by 8.3% in June1-1(according to the data of the Federation). However, the market performance of JAC is a different story.

Since the introduction of the Volkswagen joint venture project, the Jianghuai passenger car business has begun to change completely. This year, JAC passenger cars have accelerated the pace of transformation and moved closer to the public in development and manufacturing. * * * assembly line production, with reference to public standards to transform the production workshop, greatly improving product quality.

In addition, JAC also carried out brand reorganization, and determined the three brand structures of Sihao, Ruifeng and JAC.

At the Beijing Auto Show in September, Jianghuai passenger car announced the completion of brand rejuvenation, and released a new car, the X8, which officially hung the logo of the company.

It is reported that Sihao was originally a pure electric vehicle brand founded by JAC and Volkswagen. The arrival of Si Hao X8 means that this brand will develop both electric vehicles and fuel vehicles in the future. 165438+ 10, the second model of sihao, sihao A5, was officially launched. Next, it will introduce four good X7 and four good X4 to replace the original jiayue series.

A series of adjustments, so that Jianghuai Automobile ushered in a surge in sales. The data shows that since April, Jianghuai Automobile has continuously achieved positive growth year-on-year, and the growth rate is quite amazing. April-165438+1October sales were 427 19, 4 1868, 4 1400, 368 16 and 4/kloc-0, respectively.

The contrarian growth for eight consecutive months has once again made the outside world look at this local Anhui state-owned enterprise with new eyes. As of June165438+1October, the cumulative sales volume of JAC has reached 4 16700 vehicles, up by 7.74% year-on-year, and 92.6% of the sales target of 450,000 vehicles set at the beginning of the year has been achieved.

In addition, not only has outstanding achievements been made in the traditional energy market, but JAC's new energy vehicles have also performed well since the second half of the year. 165438+1During July and June, the monthly sales of JAC pure electric passenger cars were 4 154, 4,282, 5,477, 57 1 1 and 5,820, respectively, which increased by/kloc-0.

Jianghuai Automobile's financial report shows that in the first three quarters of this year, Jianghuai Automobile achieved operating income of 40.06 billion yuan, a year-on-year increase of 7.7%; The net profit attributable to shareholders of listed companies was 42 million yuan, and the profit turned positive.

People are empowered and the future can be expected.

Undoubtedly, the cooperation with Volkswagen Group is an important reason for Jianghuai Automobile to regain its power.

Recently, JAC Volkswagen Co., Ltd. has been officially renamed as Volkswagen (Anhui) Co., Ltd., and the R&D center of Volkswagen (Anhui) Co., Ltd. has also been completed. At present, the center is actively recruiting local R&D talents, and it is estimated that the number of R&D teams will reach 500 by 2025.

According to the agreement signed by both parties, Volkswagen will introduce 4-5 products based on pure electric platform to Volkswagen (Anhui), and the first model is scheduled to be put into production in 2023. In the future, priority will be given to the production of plug-in hybrid vehicles and fuel vehicles such as Volkswagen B-class cars and C-class cars in Jianghuai Volkswagen. For example, the SEAT brand, which was rumored before, has a pure electric vehicle ID.2 which is more mobile than ID.4 and sells for only 6.5438+10,000 yuan.

It is reported that the development goal of Volkswagen (Anhui) is to strive to produce 200,000-250,000 cars in 2025 and 350,000-400,000 cars in 2029. It is estimated that the total revenue will reach 30 billion yuan in 2025 and 50 billion yuan in 2029.

Although these development goals are more beneficial to the public for JAC, after all, the public occupies a dominant position in the joint venture company. But in fact, JAC will also benefit a lot from it.

First of all, the idle production capacity of JAC is revitalized and the waste of resources is reduced; Secondly, through joint venture and self-reliance, JAC can further enhance the development ability of passenger car business with the help of the technology and brand advantages of Volkswagen brand; Third, the involvement of Volkswagen is an important milestone in promoting the reform of mixed ownership in Jiangsu and Chongqing, which is conducive to promoting the development of enterprises to a higher level.

Moreover, from a larger perspective, Volkswagen's new strategic fulcrum in China has settled in Hefei, which can bring a series of new vitality and changes to the local automobile manufacturing industry chain in Hefei. After the arrival of the electrification era, this is an excellent opportunity for JAC.

The year 2020 is a turning point in the domestic and international automobile industry. Backward brands have been eliminated, strong brands have risen further, and the new energy market is also facing great opportunities. Lian Heng, Jianghuai Automobile, the undercurrent, and the world's largest automobile enterprise group have entered a new era.

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This article comes from car home, the author of the car manufacturer, and does not represent car home's position.