Movie Poster Design —— Comment on the movie The Legend of Deification

What are the outstanding movie poster designers in China, and what are their masterpieces? The poster of Nezha, the box office runner-up in China film history, is "It's the devil or the fairy, I have the final say", which is both narrative and artistic. Although a movie poster must be attached to the story, characters, world outlook and values of the movie itself, as a painting, a photographic work and a design, it should also be an independent art. Therefore, the quality of movie posters is related to the standard of poster designers. Top movie poster designers can not only use their own design works to help promote movies, but also let themselves enter the public eye as artists. "Developing a dynamic story of a movie in the still picture of a poster" is exactly what movie poster designers at home and abroad are striving for. China has such a top movie poster designer who is good at "making stories in stillness".

The designer's name is Nye.

Nye, a movie poster designer, may seem a little strange to outsiders, but

His poster works have long been household names, such as this one, I miss the devil and I miss the Buddha.

The poster of The Great Sage's Return to the Journey to the West is the preview poster of The Great Sage's Return to the Journey to the West on 20 15, and it is also the Cannes poster of this film.

The first impression of the domestic audience on the concept of "national rise" comes from the return of the Great Sage. Based on the original Journey to the West, this film completely magnifies the Monkey King's struggle between "Buddha" and "Magic", and this poster designed by Nai embodies the power of this struggle.

The Monkey King is dressed in golden armor, his body is torn, and he holds an iron chain. This is an endless bondage and an extreme release. He stood on the head of the Buddha, surrounded by purgatory, but his head was covered with Buddha's light. In the concise and rich composition, the painful tension between ghosts and gods is coming.

This is just one of Nye's many movie posters, but it is not his earliest work. His entry work is the poster of the film "Dragon King in Renjie" 20 13 directed by Tsui Hark.

Film criticism of apotheosis legend 1.

The Legend of Deification is an animated film produced by Horgos Striped House Film Co., Ltd., Chengdu Cocoa Bean Animation Film Co., Ltd. and Beijing Zhongchuan Hedao Culture Development Co., Ltd. and directed by Cheng Teng and Well Lee. The film was released in Chinese mainland on 20xx65438+1October 25th (New Year's Day). The film tells the story of Jiang Ziya being banished to the mortal world for a moment's fault, losing his divine power and being spurned by the world. In order to return to Kunlun, Jiang Ziya embarked on a journey to find his own story.

The film changed the traditional appearance of "God Lord" Jiang Ziya with white hair and sage like style, and made its debut as "handsome uncle". The innovative adaptation of Jiang Ziya's image conforms to the current audience's aesthetics. Many comments praised "every hero has a different orientation, and I can't wait to go to the cinema to feel the most handsome Jiang Ziya". In addition to Jiang Ziya, the appearance of "Milk Meng" is equally eye-catching. With the battle, the fierce and lovely new image has won the love of many female audiences. From the tall and burly Jiang Ziya mount in traditional literature to today's boldly adapted Meng Chong, why has there been such a big change? How will it and "handsome uncle" Jiang Ziya resolve the Kyubi no Youko crisis? Everything will be further revealed after the release.

The poster of this appearance was drawn by Nye, a top designer, and Jiang Ziya confronted the giant Kyubi no Youko Fox, which was full of the tension of the upcoming war and the temperament of the blockbuster was vividly portrayed. It is reported that the film is based on the "God-sealing War" and tells the epic legend that Jiang Ziya crossed the three realms of man, god and demon and fought for the common life. What kind of top demon wars and audio-visual feasts will be presented in the film are highly anticipated and hotly debated by the audience.

Review of the movie "Apotheosis Legend 2".

The film The Legend of Deification is a national blockbuster made by top animators. Director Cheng Teng once worked for DreamWorks, a top animation company. Co-director Wang Xin, a top game company, has more than 16 years of CG production experience and participated in tens of millions of projects such as World of Warcraft and Watching Pioneer. The team of film directors has rich production experience and higher requirements and standards. Speaking of film production, director Cheng Teng once said with great interest that "in order to be more effective", he built a document "Jiang Ziya's Neglect", reflecting on his shortcomings every day and striving for efficiency and perfection.

The Legend of Deification is the second film in the series of deifying the electric mosquito shadow universe. The first one is "Nezha Magic Fairy Tales", which was shown in China this summer. I'm sure you can still remember where this mythical legend appeared in the ending egg of Prodigy. Although this film is a sequel to Nezha, it is basically certain that the two films should be in the same universe system.

In other words, even if there are no wild animals in this mythical altar legend, the two hunters may cooperate in the future. After all, after The Legend of Deification was announced, Nezha's official movie tour also launched an unauthorized interaction in Weibo for the first time. Judging from their conversation, it seems likely that Nezha Tuo and Jiang Ziya will be in tune in the future.

But whether there will be cooperation depends on the performance after the release of "The Legend of Deification". The first trailer was only edited for a generation. In fact, the context and clues of the whole story are still not clear. Probably, it's the director group who is playing the suspense. The film will not be known until it is shown in the cinema. Let's wait for the film to be shown in Huan Zi.

A Review of the Movie Deified Legend 3

The Legend of Deification, an epic masterpiece of China mythology, is another masterpiece of "China Myth Series" of Nezha Houguang Striped House Film Industry. It has been four years since 20xx prepared the film "The Legend of Deification". The film director Cheng Teng worked for DreamWorks Animation Company in the United States, and co-director Wang Xin served as the artistic director of the project in Blizzard, the top international game animation company. After the news of the movie was "revealed" yesterday, related topics rushed to the hot search list TOP4, which opened a new upsurge for the audience.

The lineup of powerful directors has been exposed for four years to create an epic film.

As a representative work of 20xx, the film The Legend of Deification was jointly directed by Cheng Teng and Well Lee, and jointly directed by Wang Xin and Li Xia, which brought together many well-known animation directors in China to protect the film quality. Director Cheng Teng once worked for DreamWorks, the top animation company in the United States, and won the 4th1th American Student Oscar Silver Award (the first China person to win this honor) for his short film animation "There is a Sky in the Distance". Director Li Wei has rich experience in animated film projects, and participated in the production of nearly 10 outstanding domestic animated films such as Lotus Lantern (the main original painting) and Big Fish Begonia (the executive director). Li Xia, the co-director of the film, is one of the directors of the animated short film The Red Scarf Man, which was a smash hit on the Internet in 20xx and scored 7.5 by Douban.

It is worth mentioning that as the co-director and artistic director of the film, Wang Xin once led the Blizzard team (the world's top game studio) to develop and produce all the IP movies CG and characters of Blizzard, with more than 16 years of CG production experience. His participation in World of Warcraft, Watching Pioneer, Hearthstone and other projects has tens of millions of users in China and is widely known. The high-level production lineup, including the former DreamWorks Animation and Blizzard directors, has laid a solid foundation for the film quality of The Legend of Deification.

Jiang Ziya first appeared on the big screen, and boldly adapted it to create a brand-new "The Length of the Gods".

As the first animated film in China to put "Jiang Ziya" on the big screen, The Legend of Deification boldly adapted the image of Jiang Ziya in the traditional myth of China: Jiang Ziya, the head of the gods, was deified. Unlike Jiang Ziya in the apotheosis story, Jiang Ziya in the film was born and had a hard choice between "initial heart" and "fate". In addition, in the finalized poster released this time, Jiang Ziya, the protagonist, wears a feather coir and holds a fishhook with his back to the audience, which is in sharp contrast with the huge original Buddha in the picture. What is the existence of the original Buddha in the film? What is its relationship with Jiang Ziya? "Jiang Ziya, do you know the crime?" in the previous movie "Nezha's Three Eggs" At the scene of the dialogue, what's wrong with Jiang Ziya? Although the information is limited, many viewers have been full of interest in Jiang Ziya and have speculated on the content of the film.

Review of the movie "Apotheosis Legend 4"

Legend of Deification is the second part of the "myth trilogy" of light media. The first one, as we all know, is Nezha, which was very popular some time ago. The success of this film is not only reflected in the commercial sense, but also injected a shot in the arm for domestic animation.

According to the douban page of The Legend of Deification, the story of this film takes place after clash of the titans. Jiang Ziya, a disciple of Kunlun, led the gods to defeat the fox demon, overthrew the cruel Shang Dynasty, and won the battle of sealing the gods. He will soon be named the head of the gods. At the peak, he was banished to the mortal world for a moment. Lose one's divine power and be spurned by the world. In order to return to Kunlun, Jiang Ziya embarked on a journey. In the ruins after the war, he rediscovered himself and discovered all the truth of that year.

The film production lasted for four years, directed jointly by Cheng Teng and Well Lee, and directed jointly by Wang Xin and Li Xia.

Earlier, Wang Changtian, the chairman of Light Media, said that the high box office of Nezha was an accident, but he hoped that the films with good box office would be much larger than those with a monopoly. He thinks that in China, cartoons will become the dominant market. The reason why this movie has a high box office is that it reflects the current reality in China and fits the young people's ideas.

As the first animated film in China to put "Jiang Ziya" on the big screen, The Legend of Deification boldly adapted the image of Jiang Ziya in the traditional myth of China: Jiang Ziya, the head of the gods, was deified. Unlike Jiang Ziya in the apotheosis story, Jiang Ziya in the film was born and had a hard choice between "initial heart" and "fate".

Review of the movie "Apotheosis Legend 5"

The legendary director Cheng Teng is reliable.

This is an animation director whose talent is no less than Jiaozi's "Fight!"! ! "Be a Big Watermelon" is a reflection on the war of human society, but its works have China characteristics.

Probably the year before last, I read his "There is a Day Behind" and felt that some people insisted on doing Chinese style freehand brushwork. In my unfinished article, I will analyze the animated film market and explain why I feel this way.

It is said that before making this film, Cheng Teng made great efforts to study Mountain View, which is a deified work in the animation history of China, and in June of 20xx, whispers won the 4th1American student Oscar Silver Award, and he was also the first person in China to take the stage to receive the award.

Before that, I had seen The Red Scarf Man, which was filmed by him and Li Xia when they were students. In the poor soil of the domestic animation market in 20xx, netizens saw new flowers for the first time, so they rushed to forward them, and their communication power was amazing. Later, Cheng Teng was called "Bean God".

I was pleasantly surprised to find the existence of Li Xia in the cast of The Legend of Deification. After many years, the domestic animation market is full of vitality, and it is really promising for the two directors to join hands again.

A Review of the Movie Legend of Deification 6

I don't know if you still remember the last of the three eggs in Nezha's movie.

Although the preview of the next animated film "The Legend of Deification" is only two or three seconds, we clearly understand that:

"Jiang Ziya, do you know the charges?"

This sentence also hung everyone's appetite.

What crime did Jiang Ziya commit?

"Four years later, squire. On the first day of the New Year's Day, World War I sealed the gods! "

We can't get further understanding from the subsequent representative works after Nezha.

With only the words 16, it may be another China animated film that can win the box office in Nezha.

If Jiang Ziya really committed any crime, it should be illegal fishing.

After all, the introduction of God List to Jiang Ziya is:

"Being good at fishing without bait can make a willing person take the bait."

And Jiang Ziya is the prime minister, holding the important task of sealing the gods.

With regard to the introduction of this animated film, we can know that Jiang Ziya in this animation is not a myth.

He is just an ordinary man.

Originally, I didn't expect much from this film, because after the release of Nezha, it was reported that this film would be released in the Spring Festival of 20xx.

I doubt that the same director can hatch a successful work in such a short time.

Later, I learned that although it was a "masterpiece" series, it was not the same director.

Nezha was directed by Jiaozi, and The Legend of Deification was directed by Cheng Teng and Well Lee.

I didn't know much about these two people before.

I think it may be because of the fame of "Nezha" and director Jiao Zi that the dog's tail continues to mink.

But really seeing these two directors (Cheng Teng and Well Lee), I have an impulse to blow rainbow fart?

The works of these two directors are really extraordinary.

After reading Cheng Teng's works, although they are all short films, they are all works with no more than 10 minutes.

But it is really amazing!

Three comments on the legend of deified animated films.

Animated film review of mythical legends 1

The Legend of Deification, an epic masterpiece of China mythology, is another masterpiece of Nezha's post-light striped cinema film China Myth Series. It has been four years since the preparation of the 20 15 film "The Legend of Deification". The film director Cheng Teng worked for DreamWorks Animation Company in the United States, and co-director Wang Xin served as the artistic director of the project in Blizzard, the top international game animation company. After the news of the movie was "revealed" yesterday, related topics rushed to the hot search list TOP4, which opened a new upsurge for the audience.

The lineup of powerful directors has been exposed for four years to create an epic film.

As a masterpiece in 2020, the film "The Legend of Deification" was jointly directed by Cheng Teng and Well Lee, and jointly directed by Wang Xin and Li Xia, bringing together many well-known animation directors in China to protect the film quality. Director Cheng Teng once worked for DreamWorks, the top animation company in the United States, and won the 4th1th American Student Oscar Silver Award (the first China person to win this honor) for his short film animation "There is a Sky in the Distance". Director Li Wei has rich experience in animated film projects, and participated in the production of nearly 10 outstanding domestic animated films such as Lotus Lantern (the main original painting) and Big Fish Begonia (the executive director). Li Xia, the co-director of the film, is one of the directors of the animated short film The Red Scarf Man, which was a smash hit on the Internet on 20 10 and scored 7.5 by Douban.

It is worth mentioning that as the co-director and artistic director of the film, Wang Xin once led the Blizzard team (the world's top game studio) to develop and produce all the IP movies CG and characters of Blizzard, with more than 16 years of CG production experience. His participation in World of Warcraft, Watching Pioneer, Hearthstone and other projects has tens of millions of users in China and is widely known. The high-level production lineup, including the former DreamWorks Animation and Blizzard directors, has laid a solid foundation for the film quality of The Legend of Deification.

Jiang Ziya first appeared on the big screen, and boldly adapted it to create a brand-new "The Length of the Gods".

As the first animated film in China to put "Jiang Ziya" on the big screen, The Legend of Deification boldly adapted the image of Jiang Ziya in the traditional myth of China: Jiang Ziya, the head of the gods, was deified. Unlike Jiang Ziya in the apotheosis story, Jiang Ziya in the film was born and had a hard choice between "initial heart" and "fate". In addition, in the finalized poster released this time, Jiang Ziya, the protagonist, wears a feather coir and holds a fishhook with his back to the audience, which is in sharp contrast with the huge original Buddha in the picture. What is the existence of the original Buddha in the film? What is its relationship with Jiang Ziya? "Jiang Ziya, do you know the crime?" in the previous movie "Nezha's Three Eggs" At the scene of the dialogue, what's wrong with Jiang Ziya? Although the information is limited, many viewers have been full of interest in Jiang Ziya and have speculated on the content of the film.

Thoughts on deifying the legend of animated films II.

The Legend of Deification is an animated film produced by Horgos Striped House Film Co., Ltd., Chengdu Cocoa Bean Animation Film Co., Ltd. and Beijing Zhongchuan Hedao Culture Development Co., Ltd. and directed by Cheng Teng and Well Lee. The film was released in China on June 25, 2020 (New Year's Day). The film tells the story of Jiang Ziya being banished to the mortal world for a moment's fault, losing his divine power and being spurned by the world. In order to return to Kunlun, Jiang Ziya embarked on a journey to find his own story.

The film changed the traditional appearance of "God Lord" Jiang Ziya with white hair and sage like style, and made its debut as "handsome uncle". The innovative adaptation of Jiang Ziya's image conforms to the current audience's aesthetics. Many comments praised "every hero has a different orientation, and I can't wait to go to the cinema to feel the most handsome Jiang Ziya". In addition to Jiang Ziya, the appearance of "Milk Meng" is equally eye-catching. With the battle, the fierce and lovely new image has won the love of many female audiences. From the tall and burly Jiang Ziya mount in traditional literature to today's boldly adapted Meng Chong, why has there been such a big change? How will it and "handsome uncle" Jiang Ziya resolve the Kyubi no Youko crisis? Everything will be further revealed after the release.

The poster of this appearance was drawn by Nye, a top designer, and Jiang Ziya confronted the giant Kyubi no Youko Fox, which was full of the tension of the upcoming war and the temperament of the blockbuster was vividly portrayed. It is reported that the film is based on the "God-sealing War" and tells the epic legend that Jiang Ziya crossed the three realms of man, god and demon and fought for the common life. What kind of top demon wars and audio-visual feasts will be presented in the film are highly anticipated and hotly debated by the audience.

Thoughts on deifying the legend of animated films III.

Legend of Deification is the second part of the "myth trilogy" of light media. The first one, as we all know, is Nezha, which was very popular some time ago. The success of this film is not only reflected in the commercial sense, but also injected a shot in the arm for domestic animation.

According to the legend on the deified Douban page, the story of this film takes place after clash of the titans. Jiang Ziya, a disciple of Kunlun, led the gods to defeat the fox demon, overthrew the cruel Shang Dynasty, and won the battle of sealing the gods. He will soon be named the head of the gods. At the peak, he was banished to the mortal world for a moment. Lose one's divine power and be spurned by the world. In order to return to Kunlun, Jiang Ziya embarked on a journey. In the ruins after the war, he rediscovered himself and discovered all the truth of that year.

The film production lasted for four years, directed jointly by Cheng Teng and Well Lee, and directed jointly by Wang Xin and Li Xia.

Earlier, Wang Changtian, the chairman of Light Media, said that the high box office of Nezha was an accident, but he hoped that the films with good box office would be much larger than those with a monopoly. He thinks that in China, cartoons will become the dominant market. The reason why this movie has a high box office is that it reflects the current reality in China and fits the young people's ideas.

As the first animated film in China to put "Jiang Ziya" on the big screen, The Legend of Deification boldly adapted the image of Jiang Ziya in the traditional myth of China: Jiang Ziya, the head of the gods, was deified. Unlike Jiang Ziya in the apotheosis story, Jiang Ziya in the film was born and had a hard choice between "initial heart" and "fate".