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In the field of sales, you must be ambitious. And a flexible mind. The following is what I arranged for you for your reference!
1: Selec
The company sells positive energy to share stories.
In the field of sales, you must be ambitious. And a flexible mind. The following is what I arranged for you for your reference!
1: Selec
In the field of sales, you must be ambitious. And a flexible mind. The following is what I arranged for you for your reference!
1: Select
Three people are going to be put in prison for three years, and the warden gives each of them a request.
Americans love to smoke cigars and asked for three boxes of cigars. The French are the most romantic and want to be accompanied by beautiful women. The Jew said he wanted a telephone to communicate with the outside world. Three years later, the first person who rushed out was an American, with a cigar in his mouth and shouting, "Give me a fire, give me a fire!" " "It turned out that he forgot to make a fire.
Then the French came. I saw a child in his hand, a beautiful woman holding a child in her hand and a third one in her belly. Finally, the Jews came out. He held the warden's hand tightly and said, "I have been in contact with the outside world every day for three years." My business has not stopped, but has increased by 200%. To express my gratitude, I send you an old Schleswig! "
This story tells us that what kind of choice determines what kind of life. Today's life is determined by our choices three years ago, and today's choices will determine our life three years later. We should choose to get in touch with the latest information and understand the latest trends, so as to create our own future better.
2. The story of selling wooden combs
A very good big company decided to further expand its business scale and recruit marketing executives with high salaries. As soon as the advertisement came out, the candidates gathered. In the face of many applicants, the person in charge of recruitment said, "It's not as good as horse racing. In order to select high-quality marketers, we have a practical test: find ways to sell wooden combs to monks as much as possible. "
Most applicants are puzzled and even angry: what's the use of a monk shaving his head and a wooden comb? Don't you just make fun of others because the scripture is chaotic? After a while, the candidates left one after another and almost disappeared. Finally, there are only three applicants left: Xiao Yi, Xiaoshi and Xiaoqian. The person in charge told the other three applicants: "Only 10 days, please report the sales results to me then." 10 The date is up. The person in charge asked Xiaoyi, "How much did you sell?" A: "One." "How much is it?" Xiao Yi described the sufferings he experienced and the grievances he was accused and beaten by all monks. Fortunately, on the way down the mountain, I met a young monk who was basking in the sun and scratching his dirty and thick scalp. XiaoYi a brainwave, hurriedly handed the wooden comb. The young monk was filled with joy after using it and bought one. The person in charge asked Xiaoshi again, "How much did you sell?" A: Ten. "How much is it?" Xiaoshi said that he went to a famous ancient temple.
Due to the high mountains and strong winds, the pilgrim's hair was blown out of order. Xiaoshi found the abbot of the hospital and said, "unkempt appearance is disrespectful to the Buddha." A wooden comb should be placed in front of the incense table in each temple for good men and women to comb their temples. "The abbot took Xiaoshi's advice. There are 10 temples in that mountain, so I bought 10 wooden combs. The person in charge asked Xiao Qian again, "How much did you sell?" Answer: "1000." The person in charge was surprised and asked, "How much is it? "Xiao Gan said that he went to a famous temple burning incense in the mountains, where pilgrims were like clouds and donors were in an endless stream. Penny said to the abbot, "Anyone who comes to worship has a pious heart. The temple should give him something as a souvenir to ensure his peace and good luck and encourage him to do more good deeds. "I have a batch of wooden combs, and your handwriting is very good. You can engrave the word' Jishan comb' first and then make a gift. " The abbot was overjoyed and immediately bought a wooden comb of 1000, and asked Xiaoqian to stay for a few days. * * * Attended the gift ceremony of "Jishan comb" for the first time. I am very happy to get the benefactor and pilgrim of Jishan comb. When the news reached ten o'clock, there were more pilgrims and more incense. That's not all. Here comes the fun.
The abbot hopes to buy more wooden combs of different grades with small money and give them to donors and pilgrims of different levels. "
3: Gillard
Joe girard sold 1300 1 car in fifteen years, setting a record of selling 1425 cars a year, with an average of four cars a day. He is regarded as the greatest salesman in the world. Do you want to know the password for its successful promotion? The following is the story of joe girard for your reference!
I remember once a middle-aged woman walked into my exhibition hall and said that she wanted to watch cars here to kill time. During the chat, she told me that she wanted to buy a white Ford car, the same as the one her cousin drove, but the salesman at the Ford dealership across the street asked her to arrive in an hour, so she came here to have a look. She also said it was a birthday present for herself: "Today is my 55th birthday."
"Happy birthday! Madam. " As I spoke, I invited her in to have a look, then went out to explain, and then came back and said to her, "Madam, you like white cars. Since you have time now, I'd like to introduce our coupe to you-it's also white. "
While we were talking, the female secretary came in and handed me a dozen roses. I gave the flower to the woman: "I wish you a long life!" " Dear madam. "
Obviously, her eyes were wet with emotion. "No one has given me a gift for a long time." She said, "That Ford salesman must have seen me driving an old car just now and thought I couldn't afford a new one. I was just about to look at the car when he said he was going to collect some money, so I came here to wait for him. Actually, I just want a white car, but my cousin's car is Ford, so I also want to buy Ford. Now think about it, it is the same if you don't buy Ford. "
Finally, she bought a Chevrolet from me and wrote a check for the full amount. In fact, from the beginning to the end, nothing in my words advised her to give up Ford and buy Chevrolet. Just because she felt valued here, she gave up her original plan and chose my marketing products instead.
4: Two salesmen
This is a sales story about two salesmen. For the same market, the attitudes of the two salesmen are completely different, which is worth reading by all salesmen engaged in market development.
Two shoe companies sent a salesman to explore the market, one named Jackson and the other named Ban Jing. On the same day, the two of them came to an island country in the South Pacific. On that day, they found that the locals were barefoot. From kings to the poor, from monks to ladies, no one wears shoes.
That night, Jackson sent a telegram to the boss of the domestic headquarters: "God, everyone here buys shoes from * * * *, who will buy shoes?" I will go back tomorrow. "
Banjing also sent a telegram to the headquarters of the domestic company: "Great! Everyone here wears shoes. I decided to move my family and live here for a long time! " Two years later, everyone here put on shoes. ...
5: Perfect toilet
Sales is targeted at customers, not just imitating others. Don't be like the protagonist in the sales story "Perfect Toilet", which not only fails to achieve good results, but makes people feel ridiculous.
There is a family living on the road between towns, mainly growing vegetables, suffering from insufficient fertilizer.
One day, the host had a brainwave: "There are many people trading on this road. If a toilet can be built on the roadside, it will be convenient for passers-by on the one hand and solve the problem of fertilizer on the other. "
So he built a toilet with bamboo and thatch. Sure enough, the comings and goings are applauded. There is no shortage of fertilizer for planting, and radish is extremely fat.
There is a family across the street who also grows vegetables for a living. He was very envious when he saw his neighbor's harvest. He thought, "I should build a toilet by the side of the road." Moreover, in order to attract more people, I want to make the toilet clean, beautiful, generous and luxurious. "
So, he built a toilet with good bricks, and it was painted with lime inside and outside, which was twice as big as the toilet opposite. He felt very satisfied after it was finished.
However, people come and go in the toilets over there, but the toilets built by themselves are neglected. The family was surprised and asked the passerby what was going on. It turned out that the toilet he built was beautiful and clean, and most people thought it was a temple. Of course, people who are in a hurry go to the toilet, not to the temple.
Enlightenment: Marketing is targeted at customers. If you see that your competitors have taken action and you lack careful planning and arrangement, it will easily lead to failure. Everything is established in advance, and it is abolished if it is not foreseen. It is very important to investigate and explore in the early stage.
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