The inspirational story of Li Xingping, the founder of hao 123.

The inspirational story of Li Xingping, the founder of hao 123.

Li Xingping, the founder of hao 123, 1979, is from Xingning, Guangdong. He is an entrepreneur who accompanied the rise and growth of the Internet in China, and a benchmark figure in the Internet industry. With strong technical development ability and rich market operation experience, it is forward-looking in the overall planning and layout of the game business. The following is his entrepreneurial inspirational story I shared for you, for your reference, welcome to browse!

First of all, become attached to the Internet.

From 65438 to 0999, the Internet gradually became popular in China, and Internet cafes began to appear in xingning city. At this time, Li Xingping, who became fascinated by the Internet, found a job as an Internet cafe administrator in a local Internet cafe. Because he wants to help people install computers to make money, he needs to use the internet to inquire about information such as quotation of accessories. Soon he found it difficult to find information on the Internet. At that time, Chinese websites were not only not rich in content, but also limited in number. It was not easy to write down those websites expressed in English letters one by one. So, he thought of a solution, designed a personal webpage, collected websites he thought were good, and established links with them. The next time he goes online, he can easily go directly to these commonly used websites. The identity of the Internet cafe administrator allows Li Xingping to spend every day online, playing games, chatting and surfing the Internet among netizens. Soon, he found that many people who came to Internet cafes didn't know how to surf the Internet, and they didn't know where to find what they needed after surfing the Internet. At that time, Internet access was expensive, but time and money were often wasted on luxury.

Second, the prototype of Hao 123

The simple personal homepage he designed began to play a magical role. He began to consciously collect and organize websites, and he thought of making one? Website encyclopedia? Things like that. After half a year, Li Xingping's personal homepage began to take shape. What was the name he gave it then? Website encyclopedia? . He classified the top 5000 websites in China at that time and combined them according to their purposes. Then he started to do some click advertisements and website alliances. With the increase of traffic, the fixed advertising industry of websites has followed. Li Xingping, the founder of hao 123, said that he invested in the video sharing website 155.com, but he is here most of the time now? Playing with friends? , do not participate in the specific management of the website. However, Li Xingping said that he was waiting for new opportunities and would start his own business in the future. Li Xingping said that after selling the navigation website hao 123 to Baidu, it basically stopped managing hao 123, and Baidu employees were responsible for the daily management. Baidu will only communicate with hao 123 when there is a major adjustment. According to Li Xingping, the preparatory work for 155.com began in June and July this year. He invested 155.com in12 million, holding nearly 40% of the shares, but he is not responsible for management at ordinary times, and is mainly managed by partner Liu. Li Xingping admits that there are many video websites at present, and 155.com is not sure of success. In addition to 155.com, 038.com, IP address inquiry website IP 138.com, and mobile phone information website 3533.com, Li Xingping also invested in many small and medium-sized Internet projects, but he did not put much effort into these projects. Li Xingping said, compared with making a personal website, how about starting your own business? Tired? But he will definitely start a business in the future, but he has not found a good project and has no clear plan. Li Xingping once worked as an administrator in an Internet cafe. In May, 1999, he set up a website navigation station. The pages of hao 123.com and hao 123 are very simple, just a navigation list of various websites, but there are many users in China. In August 2004, Baidu bought Hao 1 1.9 million yuan and 40,000 shares. In 2006, shortly after Google entered the China market, it invested in 265.com, another navigation website. Li Xingping said frankly that one of the important reasons why he sold his personal website, which had earned a lot of money, was that he couldn't find the next development direction of the website. At the same time, he likes to go it alone and refuses to cooperate with others. In fact, he even turned down the investment opportunity of IDG.

Third, about the acquisition.

Why is a website without technology, business model and commercial marketing strategy valued by mainstream commercial websites? Where is its commercial value? Baidu CEO Li Yanhong commented on this: It is because of its simplicity that you can't surpass it. ? Li Yanhong believes that Internet users have two poles: one is users of search engines, and the other is users of navigation stations. With the increase of Internet users, the usage rate of navigation stations and the number of users will increase, and some of them will turn to search engines. Baidu's acquisition of hao 123 is to bring these two biggest Internet people into the arms of its own company. And hao 123 can really know what's on the internet? Rookie? What you really need. With the help of Li Xingping, the traffic of hao 123 website is still booming after the acquisition, which also proves that this demand will not change with time. Li Xingping's understanding of Internet users in China is that 60% ~ 70% belong to? Rookie? And it's the personal websites that can really provide services for these users, not those? Internet elite? . It is because of understanding this group of users that Li Xingping's hao 123 has been valued by Baidu. During the decision to sell hao 123, Li Xingping was under great pressure. On the one hand, of course, he is alone, and he doesn't know his future direction. On the other hand, he is under pressure from mainstream commercial websites. In desperation, Li Xingping, without resources, had to accept slavery. Hao 123.com's homepage has always been managed by only one person, keeping a low profile? Sneaking around? Friends around him don't even know that he is the webmaster of Hao 123 website. Of course, his workload is also very heavy. About six a day? 7 hours is to check and update links. But there are too many links to check every day, so I often worry that some websites contain illegal links, which is very stressful and heavy workload? . Because of its early start, hao 123.com's homepage had no strong competitors until around 2002. Until 2003? 265? By the time the website appeared, the number of views of Hao 123 had reached a certain scale, firmly occupying the first position of the navigation website. Founder Li Xingping's junior high school education and short working experience in Internet cafes have become an advantage in the process of establishing the homepage of hao123.com. It is precisely because he doesn't understand it that he can deeply understand the difficulties of ordinary people surfing the Internet and provide convenience for ordinary people surfing the Internet. Some people think that the success of the homepage of Hao 123.com is a miracle and a stake in the development of Internet in China. Accidental event? . However, it is Li Xingping, the founder of Hao 123, who is both the website owner and the customer, who explores the entrepreneurial development process and analyzes its success law. Two in one? Hao 123, a website that seems to have no core competitiveness, is composed of natural sensitivity based on customer experience and the ability to respond and improve anytime and anywhere.

Fourth, Li Xingping and 4399.

Li Xingping has a large number of websites. In addition to the success of hao 123, there are many successful websites in operation, and 4399 game is one of them. 4399 Game Home Interface 4399 Game, hao 123 There are two links on the home page, which shows that Li Xingping attaches great importance to this game website. Hao 123 Home According to alexa's data, the traffic of 4399 is still quite large, basically ranking more than 200 in the world. According to chinarank.org.cn's statistics, 4399 ranks 33rd in China's website. 4399 games are located in primary and secondary schools and white-collar workers, mainly casual flash games, and the whole website is also very concise. This has always been Li Xingping's style. As can be seen from the message of the game, primary and secondary school students account for 80% of 4399. Flash animation and games are very popular in China in recent years, and Li Xingping has not let go of this market. Flash animation is made by tt67.comf 130.com, and 4399 specializes in flash games. The traffic of these websites is almost the TOP 1 of similar websites in China! At present, there are many websites dedicated to small games in China, and this one in xiaoyouxi.com has been done very early. There is a sentence in the personal data of Guo Haibin, the stationmaster, which tells the meaning of the little game? There are no big games, gorgeous scenes and gorgeous shapes. All small games are funny plots and lovely pictures. You can relax and relieve stress through a simple mouse and keyboard. So? Small? It's not a shortcoming, but the speed, the speed of the game itself. Winning by speed is a small game. ? Small games are popular, and a lot of webmasters follow suit. Endless collection and chain theft have also caused small game networks to blossom everywhere, with the same content. But there are only a few small game websites with their own characteristics: 4399 game, xiaoyouxi.com game, 456.net game, China game.com.cn game, F 133 game, f 133.com, 033.com game in 3839, Xuanxuan leisure bar, and so on. .....

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