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Dongguan, which has been upgraded and regulated twice in one month: the average residential price rose 14% in the first half of the year.

Our reporter Ji Simin

Dongguan upgraded the property market regulation twice in one month.

At 0: 00 a.m. on July 25th, the Housing and Urban-Rural Development Bureau of Dongguan City, Guangdong Province jointly 1 1 issued the Notice on Further Promoting the Stable and Healthy Development of the Real Estate Market in our city, and issued nine new control policies, including: adjusting the policy of restricting the purchase of commercial housing, purchasing the first set of commercial housing (new commercial housing or second-hand commercial housing, the same below) for non-registered households in this city, and providing the second set of commercial housing for 65,433 consecutive years.

In addition, the "Notice" stipulates that commercial housing purchased within the administrative area of this Municipality (based on the online signing time, including newly-built commercial housing and second-hand housing) must be obtained for three years before it can be traded and transferred. The notice will be implemented immediately from July 25th.

This is another tightening of property market regulation since Dongguan issued the Notice on Further Strengthening the Management of Pre-sale (Sales) of Commercial Housing on July 2, demanding to speed up the sales of commercial housing under construction, strengthen the guidance of sales price of commercial housing and strengthen the sales supervision of commercial housing projects.

Dongguan, known as the "back garden" of Shenzhen, attracted much attention in June this year because the price increase exceeded Shenzhen for the first time. Since June, the relevant person in charge of Dongguan Housing and Urban-Rural Development Bureau has repeatedly stated that it is necessary to cool down the property market.

Dongguan Housing and Urban-Rural Development Bureau said earlier that some core areas and popular buildings in Dongguan do have some rapid price increases, which have been "partially" amplified by various online media. Dongguan Housing and Construction Bureau also said that in view of the recent practical problems of prominent contradiction between supply and demand of commercial housing and large price increase in some areas of Dongguan, we should effectively speed up the effective supply of housing, maintain the stability of housing prices and promote the stable and orderly development of the real estate market. Judging from the performance of the property market in Dongguan in the first half of this year, after the epidemic subsided, the property market in Dongguan recovered strongly, and the average residential price in the first half of this year increased by 14% year-on-year.

According to the data of Dongguan Zhongyuan Strategic Research Center, in the first half of 2020, due to the epidemic, many projects stopped working, and the supply of Dongguan property market was in a gap period, which led to a slowdown in overall supply, down 20% year-on-year; At the same time, however, the release of water by the central bank in the first half of the year brought inflation expectations, investors entered the property market, and the concentrated release of more demand led to a rapid rise in house prices, which also led to some demand panic in the market, and the transaction volume increased by 4% year-on-year.

In addition, from a monthly perspective, due to the gradual control of the domestic epidemic and the stimulus of the central bank's interest rate cuts and RRR cuts, the property market has recovered strongly. After May Day, the property market continued to heat up; In June, the performance of brand housing enterprises sprinted, increasing by 5 1% year-on-year, hitting a new high in 20 17 years. From the perspective of housing prices, the performance is more obvious. According to the data of Dongguan Zhongyuan Strategic Research Center, the market supply-demand ratio was 0.6 in the first half of 2020, and the market was obviously in short supply. In the first half of 2020, the local auction market was hot, pushing the house price to continue to rise. In the first half of 2020, the average house price increased by 14% year-on-year and 5% quarter-on-quarter. In the first quarter of 2020, affected by the epidemic, the capital chain of real estate enterprises was tight, some real estate enterprises accelerated the withdrawal of funds through discount promotion, customers had a strong wait-and-see mood, and market house prices fell slightly. In the second quarter, affected by the implementation of the new filing price policy, the property market transactions in popular areas rose, so the overall price rose slightly by 5% in the first half of the year.

Zhang Dawei, chief analyst of Zhongyuan Real Estate, pointed out that overall, this round of real estate upgrading is just a patch, and its main features are three fakes: fake settlement, fake divorce and fake talents. Dongguan's policies have little impact on local household registration, mainly for foreign household registration.

According to the New Deal issued by Dongguan, since July 25th, families who are not registered residents in this city must provide proof that they have paid social insurance 1 year or more continuously in this city within two years before the date of purchase. If you buy a second set of commercial housing, you must provide proof that you have paid social insurance for more than 2 years in this city within the first 3 years from the date of purchase. Non-registered households in this Municipality have two or more sets of commercial housing within the administrative area of this Municipality, and the sale of commercial housing to them is suspended.

Since July this year, several cities have begun to introduce tightening measures for property market regulation. Up to now, Hangzhou, Dongguan, Ningbo, Inner Mongolia, Shenzhen, Nanjing and other cities with rising housing prices have begun to introduce real estate regulation and tightening policies. Among them, Dongguan introduced the property market tightening policy twice in July this year.

It is worth mentioning that on July 24th, The Politburo Standing Committee (PSC) and Han Zheng, Vice Premier of the State Council of the People's Republic of China hosted a symposium on real estate work, in which it was mentioned that the main responsibility of the city government should be fully implemented, problems should be quickly responded and dealt with, and targeted policies and measures should be taken in time.

Xu Xiaole, chief market analyst of RealData, believes that real estate regulation will be more differentiated in the future. At present and in the future, the problems faced by the real estate market in different types of cities are completely different. In some cities, the main purpose is to prevent housing prices from rising too fast, and in some cities, it is necessary to prevent the market from turning cold. In the face of different problems in different cities, we should adhere to the problem orientation and take differentiated control measures from the reality of each place. Therefore, policy differences between cities will become the norm in the future, and the accuracy of regulation will be further enhanced.

The following is the new policy of Dongguan property market:

First, increase the supply of residential land and housing.

Increase the supply of residential land, appropriately increase the proportion of residential land supply in newly added state-owned construction land, give priority to meeting the demand for residential land, and ease the contradiction between housing supply and demand. Actively innovate the system and mechanism, strive to break through the bottleneck of long cycle and slow progress of urban renewal projects, and increase the effective supply of residential land. Strengthen the regional coordination of housing and urban and rural planning, promote the interconnection of infrastructure such as regional rail transit and the docking of public service facilities such as education and medical care, and guide the rational distribution of population and housing demand. Cooperate to promote stable land prices, stable housing prices, and stable expectations, and optimize the price limit transfer method of differentiated land prices for residential land. Intensify housing construction. In principle, it is required to add new residential land supply projects and government-led urban renewal residential projects, and build affordable housing with a construction area of not less than 10% for talent housing and other purposes. Pilot the construction of "three-limited housing", select plots that meet the two regulations, mature conditions and complete facilities in hot areas with high housing prices, and build housing projects with "limited land prices, limited housing prices and limited buyers".

Second, adjust the commodity housing purchase restriction policy.

From the date of implementation of this notice, if a non-registered family purchases the first set of commercial housing (new commercial housing or second-hand commercial housing, the same below) in this city, it must provide proof that it has paid social insurance 1 year or more continuously in this city within 2 years before the date of purchase; If you buy a second set of commercial housing, you must provide proof that you have paid social insurance for more than 2 years in this city within the first 3 years from the date of purchase. Non-registered households in this Municipality have two or more sets of commercial housing within the administrative area of this Municipality, and the sale of commercial housing to them is suspended.

From the date of implementation of this notice, the personal income tax payment certificate will no longer be used as the qualification examination material for purchasing houses. In order to make a good connection with the original policy, non-local households who have paid taxes continuously for one year or two before the implementation date of this notice can still purchase the first or second set of commercial housing according to the original policy.

Third, adjust the transfer period of commercial housing.

Commercial housing purchased within the administrative area of this Municipality from the date of implementation of this Notice (subject to the online signing time, including newly-built commercial housing and second-hand housing) can only be traded and transferred after obtaining the immovable property certificate for 3 years.

Four, adjust the housing provident fund loan policy

Employees who deposit housing provident fund in different places apply for housing provident fund loans in our city, and the employees themselves or their spouses must be registered in this city.

Five, strengthen the supervision of commodity housing prices

Closely monitor the sales price of commercial housing. If the declared sales price of new commercial housing obviously exceeds the surrounding market price level, it shall be comprehensively verified from the aspects of land cost, Jian 'an cost, sales management expenses, taxes and fees, corporate profits, etc. If the price exceeds the fair level of the industry and cannot be reasonably explained, the pre-sale permit will be suspended or the sale will not be filed for the time being.

Six, standardize the real estate financial order

Continue to strictly implement the differentiated housing credit policy, continue to do a good job in the prevention and control of real estate financial risks, and effectively prevent credit funds from flowing into the real estate market in violation of regulations. Strengthen the management of real estate financing business, and list banks with excessive concentration and rapid growth of real estate loans as key regulatory targets. Strengthen the supervision of banks and other financial institutions, urge banks to strictly examine the sources of housing funds, and strictly prevent misappropriation of housing loans such as consumer loans. Non-bank financial institutions are prohibited from providing housing loans to individuals. Severely crack down on the behavior of "high evaluation and high loan", and investigate the responsibility of relevant institutions and personnel for the evaluation institutions and financial institutions participating in "high evaluation and high loan" according to the law and regulations.

Seven, standardize the real estate market transaction order.

Intensify joint investigation and punishment, continue to rectify the order of the real estate market, and focus on cracking down on illegal activities such as hoarding, price increase outside the price, false propaganda, malicious speculation, and charging "tea fees" in the real estate field. Severely investigate and deal with acts of manipulating the price of second-hand housing market, holding a group to raise prices, defrauding loans through "yin-yang contracts", listing houses that do not have the conditions for transaction transfer, etc. to maliciously drive up housing prices and disrupt market order. For the relevant participating institutions and individuals, measures such as interview, suspension of online signing, suspension of business for rectification, cancellation of professional qualifications, restriction of transactions, and inclusion of personal bad credit records shall be taken according to the law, and those suspected of committing crimes shall be handed over to judicial organs for handling.

Eight, increase the intensity of real estate information disclosure

Further strengthen the disclosure of commercial housing land, housing, housing transaction prices and other information, and promote the symmetry of supply and demand information. Regularly publish the average unit price of saleable residential land in the city. Timely announce the stock of housing and the housing listed in the future. Regularly release the online signing transaction data of newly-built commercial housing and second-hand housing in towns and streets (parks) in the city, and timely release the online signing transaction information of representative and active second-hand housing projects in towns and streets (parks) to improve the transparency of housing prices and guide rational market transactions.

Nine, strengthen publicity and public opinion guidance

Strengthen the publicity and interpretation of real estate policies, release authoritative information in a timely manner, and respond to social concerns. Strengthen the standardized management of real estate information release, and severely deal with acts such as false exaggeration, fabrication and dissemination of false statements, misleading the public, and illegal release of real estate information according to laws and regulations.