What benefits does the Zhuanzhuan second-hand trading platform bring us?

The first is the machine inspection service. This is a unique service to Zhuanzhuan, which can conduct professional quality inspection of mobile phones. Therefore, the second-hand mobile phone transaction here is particularly popular. It is almost a common practice to buy and sell second-hand mobile phones to Zhuanzhuan. A kind of consciousness. There is also the circle circle, which is helpful for both buyers and sellers. If you post idle item information in the circle, people in the circle who are interested in the item will see it, and the item will be sold quickly. The same is true for buyers. It’s okay. Shopping around makes it easier to find good quality goods at low prices. I heard that the Zhuanzhuan client has more than 300 circles, including sports and travel, clothing, shoes and hats, cultural and entertainment collections and many other columns, which is quite convenient.

Zhuanzhuan’s production background and culture

“Zhuanzhuan.com” is an idle second-hand trading platform created by 58 Ganji Group. We strive to build the most professional second-hand trading platform to provide users with more secure, professional and assured products and services. At Zhuanzhuan, we strive to make buying and selling unused items easier!

On June 23, 58 Group held a Zhuanzhuan brand strategy conference in Beijing. At the meeting, it was officially announced that 58’s second-hand channel in the same city has been fully upgraded to Zhuanzhuan to connect data and traffic and strive to create the most professional second-hand transaction. The platform provides users with more secure, professional and assured products and services.

On June 17, 2021, Zhuanzhuan Group announced that it had completed the D1 round of financing of US$100 million, led by Xiaomi Group, followed by Shang_Capital and Shunwei Capital.

This does not necessarily mean making money. Yao Jinbo said that among major foreign classified information websites, second-hand transaction information is the largest part, accounting for between 50-70% of the total. On the 58 Market, second-hand items are still ranked after real estate and recruitment, currently accounting for about 20% of all information. "But among all categories, second-hand has always been the fastest growing."

Chinese people have not developed mature second-hand buying and selling habits, but Yao Jinbo feels that the demand exists, but it is suppressed. Good face, feeling embarrassed about using second-hand things, lack of trust between people, and various social reasons have caused second-hand transactions to remain tepid in the past few years.

Demand will still explode when it reaches a certain level. As materials change from scarcity to abundance and middle class consumption upgrades, it is inevitable that idle items will increase. Yesterday's e-commerce boom is the best evidence: Tmall's single-day transaction volume reached 91.2 billion yuan. "Before, there was nothing. Now there is no place to put things in your home." Yao Jinbo said.

How to release these pent-up second-hand demands? "In the past, 58 Ganji's aggregation of second-hand item information was an incomplete experience. What users now expect is mobile and closed-loop. They want a product with controllable results and the experience of JD.com and Tmall."

On "Zhuanzhuan", sellers take photos and add descriptions. After the product is sold, the money will be given to the platform. When the buyer confirms payment after receiving the goods, the platform will give the money to the seller. Compared with searching for information on the 58 Market, then communicating on the phone, and then choosing a location to meet in person, the experience has indeed evolved two generations.