What talk shows are there on CCTV?

Talk show "Focus on Brand" and "Dialogue".

Brand Focus is presented as a studio talk show. Famous CCTV hosts have a face-to-face dialogue with entrepreneurs, listen to the ups and downs behind their success, share their entrepreneurial stories and successful experiences, and let customers know about the products, brand image and core advantages of the enterprise through the question-and-answer interview of the hosts. The final realization: improve product awareness, establish brand loyalty, publicize corporate reputation, shorten product market cycle, and promote product sales through cooperation.

In the production process of talk show, the film crew went to the enterprise to shoot the production base, production technology, production process and other video materials, which were integrated into the talk show. The whole program includes interview, product introduction and company brand image display.

CCTV talk shows focus on brands.

After the talk show is broadcast, its application scenarios and functions are as follows:

1 is the growth history of entrepreneurs;

2. It is the product propaganda film, image propaganda film and brand propaganda film of the enterprise;

3. It is used for image introduction and credit endorsement of enterprise annual meeting, investment promotion meeting and joining exhibition;

4. Broadcast explanation for new employee recruitment training;

5. It is your business card interviewed by the official TV station of the enterprise; ?

6. It is a credibility endorsement platform for government resources docking projects;

7, used to enhance the visibility, reputation and credibility of enterprises, brands and individuals;

8. Solve the doubts and rejection of enterprises in attracting investment, brand promotion, crowdfunding and target customers;

Face-to-face interview and dialogue between the studio and the host, live shooting in the corporate office and production workshop, showing corporate image, corporate products, team culture, corporate strength and core advantages through the lens.

Experts and scholars are invited to have a round-table dialogue at the summit by planning new product launch conference, project investment promotion meeting, annual meeting of enterprises, investment promotion and joining recommendation meeting, crowdfunding financing meeting, listing roadshow, celebration ceremony and summit title holding. The host interviewed the founder and chairman of the company on the spot. The film crew filmed the scene and broadcast it online and offline simultaneously. Add fuel to the fire and escort the promotion of corporate brands! Achieve the ideal publicity effect.

In today's network media era, corporate brand promotion does not require high-cost investment, but has excellent planning and professional implementation. Small investment will also get twice the result with half the effort. Among them, talk shows focusing on brands are the best choice.