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What are the companies that enjoy ***
In addition to free bicycles everywhere, there are also free wine warehouses, free beds, free cars, free basketballs, etc. There are even "people who test human nature" ***Enjoy coins”. In the eyes of many entrepreneurs, "sharing" is a charming entrepreneurial direction, even if some have fallen on the road. Hishop.com has compiled relevant cases for reference only:
1. ***Xiangjiu Library
Representative enterprise: Mojiu
What *** are there currently? Enjoy the enterprise? What are their respective business models: offline, Mojiu has entered restaurants, and consumers can choose their favorite drinks in the wine cabinet while dining; online, Mojiu has achieved strategic cooperation with platforms such as JD Daojia and Dada , consumers can place an order through Mojiu’s WeChat official account or official website, and Mojiu will deliver it to their door. When consumers are consuming in a restaurant, they can scan the QR code and place an order at the Mojiu Enjoy Wine Library. During the entire process, Mojiu and the restaurant conduct real-time account sharing, real-time inventory management and replenishment, which is the "Industrial Chain Enjoyment". The so-called exclusive sharing model refers to the exclusive sharing channels, logistics, inventory, terminals and IT systems among three parties: Mojiu, manufacturers and restaurants.
The founder behind Mojiu is Wang Zexu, the former co-founder of Chinajiu.com & Chinajiu Chain. He founded Mojiu half a year after leaving Pinsheng. “In my opinion, the essence of unmanned retail is mainly Cost issue. If the cost can be eliminated, the human factor will be very small. However, it is set up in a restaurant and has restaurant waiters responsible for service. In fact, no matter how the business model changes. , we must first focus on consumer services.”
2. ***Bike sharing
Representative company: Mobike
What *** are there currently? Enjoy the enterprise? What are their respective business models? Users can check the location of nearby bicycles on their mobile phone (client or applet), find the vehicle, scan the QR code on the vehicle body to unlock and ride. After arriving at the destination, the nearest Mobike is recommended on the roadside. Manually lock the car at parking spots, non-motor vehicle white line areas or free public parking areas, pay the fare, and complete the return procedures.
According to data, Mobike was established in January 2015. It officially launched its smart bicycle sharing service in Shanghai on Earth Day, April 22, 2016, and has successively entered Shanghai, Beijing, and Guangzhou. , Shenzhen, Chengdu, Ningbo, Foshan, Xiamen, Wuhan, Dongguan, Kunming, Nanjing, Zhuhai, Haikou, Nanning and other more than 30 domestic cities and overseas cities such as Singapore.
3. ***Car-sharing companies
Representative company: Youche
What car-sharing companies are there currently? What are their respective business models? The operator of Youche is Guangdong Xinxieli Car Rental Service Co., Ltd. Users download the "Youche" APP on their mobile phones. After opening the application, the system will recommend nearby car outlets by locating the user's location. The user chooses to pick up the car. After entering the car and returning the car to the outlet, the system will automatically select a car and give the vehicle information. The billing method is a combination of actual kilometers traveled + driving time. There is currently no deposit required to use the vehicle. Among them, the price is 1.5 yuan per kilometer, 0.15 yuan per minute, and the vehicle has a driving range of 150 kilometers.
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