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How to promote Taobao store
There is not much traffic after a new store on Taobao just opens. Even if Taobao officially arranges a support period for the new store, the actual traffic received is very little, so it must be combined with promotion. Only in this way can we promote the store well. How to promote it specifically? How to promote a new Taobao store?
1. You must have confidence
First of all, you must promote yourself. You must be very familiar with and understand the products you sell. You must have full confidence. Regardless of price, style, quality, logistics, etc., you must first be able to love and like it. Let me ask you, how can you sell something to others that you can’t love and don’t like? How can others accept your product? Even if it is accepted for the first time, can the customer continue to support you after receiving the product? In this way, you will only sell one customer and lose a customer forever. Therefore, I hope that Taobao store managers must be cautious when selecting products.
2. Taobao online store promotion
As the saying goes, on Taobao, store managers who don’t know how to promote basically do not exist, although there is an old saying: Sprinkle Hong Kong is not afraid of the depth of Hong Kong, but on the electronic sales platform, I don’t think so. No matter how good your products are on Taobao, no matter how affordable they are, and no matter how many gifts you give out, if you don’t promote them and wait for customers every day, you will only be unable to give out the gifts you want to give out. There are many communities in the Taobao forum, which are good places for publicity. You can go there more often when you are not busy. Write more posts and reply to them, especially more high-quality posts and hot posts, because this kind of posts Everyone likes to watch it, and the exposure rate of our online store is also high.
There are also skills when replying. You should reply in a targeted manner and reply seriously to the topics you are interested in. The poster may go to your store after reading it. This is not Is there another opportunity for publicity? In addition, the activities organized by the community are very meaningful. You should participate more. The more people browse, the traffic of your online store will also increase, and the transaction volume will follow. Went up together.
3. Go to famous local forums to promote
Don’t underestimate this point. In fact, if this point is done well, Taobao’s transaction volume will not be small. This is what I do I have done a lot of transactions on the Internet. In addition to paying through Alipay, the local forum also allows you to pick up the goods at your door. It is very convenient to do face-to-face transactions. This is the electronic sales platform. In short, you can use anything that can be promoted through the Internet. Maybe not every method All are suitable for you, but there is always one tailor-made for you. It depends on whether you are willing to do it. You have to try everything. Only after you try will you know the result. If you don’t try, you will always be spinning in circles.
4. The community where you live
People say that those who are closest to the water and the building are first served. It seems that this saying is also very appropriate in electronic sales. You can distribute it to residents in the community in the form of leaflets, or you can tell others that you run Taobao and what you sell through normal chat, so that others will think of you if they have needs. There are many methods. It depends on your environment and your own resources.
5. Business card promotion
Business cards are also a very effective way of promotion. In fact, it is difficult for others to remember your store in a short time. Maybe they bought your store this time. For products, after a while, you turn off the computer and no longer remember your store name and address. Then we will send it to the customer together with the business card when shipping. Because the business card is not easy to lose, just keep it in the bag with you. Then when When customers can't remember it, they can easily find you by looking at your business card. If the goods you sell are good, maybe the customer will introduce it to their relatives and friends, and then your business card will come into play again.
In addition, when meeting friends, classmates, and colleagues outside, you can also give them your business card and ask them to promote you. The Chinese have this habit of saying something is good. If there are more people, it will definitely become famous. These details are very fatal. As long as you use your brain more, there are countless cost-free publicity methods around you.
6. Promote through communication tools
Taobao itself is an electronic platform. In today’s e-commerce era, it is best to be able to sell through online communication tools. You can use QQ , Want Want, MSN and other signature files have your store address written down on them, so that others know what you do, and naturally more people will know about it.
7. Join Consumer Protection and Prosperity Shop
For friends who want to continue doing business on Taobao for a long time, it is recommended to join these two services. In fact, it does not cost much after calculation. , Wangpu only costs 30 yuan a month, and one yuan a day, so it is still a good deal. Why should we join these two? First, consumer protection, consumer protection is consumer protection. You can see from the typewriter that this is It is a kind of protection for customers. If you are a consumer, you will definitely go to the consumer protection store manager to consume the same product. Unless your product is unique to Taobao, then there is nothing to say.
The second prosperous shop, so Mingsi meaning, a prosperous shop is just like the facade of a physical store. If you decorate it beautifully, customers will be happier. If they are in a good mood, they may like them more. How many things? Ha ha. In fact, prosperous stores and non-prosperous stores are just like an ordinary store and a five-star hotel. Who wouldn’t want to go to a five-star hotel for the same price? You think so.
8. Vigorous promotion
Invest some funds for publicity and promotion, and recommend it to many consumers through some publicity platforms to bring more business opportunities. In fact, the investment does not need to be particularly large. An investment of only one yuan per day can achieve the effect of expanding publicity.
If a new Taobao store wants to do a good job in publicity and promotion, it needs to know what promotion methods are available, such as through trains, super recommendations, etc. The more popular ones now are heat wave engines. If you want to quickly If you want to increase store traffic and orders, you can consider using Taobao customers.
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