Job Recruitment Website - Job information - Now Laoganma is a well-known food seasoning. What is the development history of Laoganma?
Now Laoganma is a well-known food seasoning. What is the development history of Laoganma?
1989, with a little money saved, Tao Huabi picked up bricks everywhere and built a humble restaurant specializing in bean jelly and cold noodles. In order to accompany the meal, she specially made hot sauce, and the business was very prosperous. One day, Tao Huabi felt dizzy after getting up, so he didn't go to the market to buy peppers. Who knew that customers came to dinner and turned away as soon as they heard that there was no hot sauce? This incident touched Tao Huabi a lot.
She saw the potential of hot sauce at once and studied it with great concentration. After several years of trial production, her hot sauce tastes more unique. Many guests will buy some hot sauce to take home after eating bean jelly, and some even come to buy hot sauce for her instead of bean jelly. Later, her bean jelly business became worse and worse, but the hot sauce was not enough to sell.
One day at noon, her hot sauce was sold out, and no guests ate bean jelly. She closed the store and visited more than 10 restaurants and food stalls selling bean jelly, and found that their business was very good, because all the spicy and hot sauces they made were bought from her. Since then, she has never sold hot sauce alone.
After a period of preparation, Tao Huabi gave up the restaurant he had worked hard for many years. 1July, 1996, she rented two houses in the village committee of Yun Guan, Nanming District, Guiyang City, recruited workers, and set up a food processing factory, specializing in the production of hot sauce, named "Laoganma" hot sauce.
Although the initial output of the factory was very low, the local bean jelly shop could not digest it. Tao Huabi personally carried hot sauce and sent it to various food stores and canteens for trial sale. But within a week, those who tried to sell called one after another and asked her to double the delivery. A year later, "Laoganma" hot sauce passed the market test and gained a firm foothold in Guiyang.
Extended data:
1August 1997, "Guiyang Nanming Laoganma Flavor Food Co., Ltd." was officially listed.
Since its establishment, Guiyang Nanming Laoganma Flavor Food Co., Ltd., with the support and help of Party committees and governments at all levels in Guizhou Province, city and district, and under the leadership of Ms. Tao Huabi, the founder of the enterprise, all employees of Laoganma Enterprise have been adhering to the enterprise spirit of "honesty-oriented, pragmatic and enterprising", and through hard work, it has developed into a well-known enterprise in China and a national key leading enterprise in agricultural industrialization.
At present, Laoganma Company has formed a daily production capacity of 6.5438+0.2 million bottles of pepper products, mainly producing more than 20 series of products such as flavored douchi, oil pepper, fresh beef powder, water douchi and flavored fermented bean curd. It is the largest pepper product manufacturer in China at present.
20 12 July, American luxury e-commerce Gilt? Take Laoganma as a noble condiment and snap up the price in a limited time. American "Laoganma" can definitely be regarded as "luxury goods imported from China". Laoganma was selected as one of the top 500 most valuable brands in China in 20 14, ranking 15 1, with brand value1605.9 billion yuan.
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