In two years, online users have broken 200 million. What else can Tencent Congress do?

Tencent Conference was born at the end of February, 2065438+2009, and was attacked by epidemic soon after it was launched, catching up with the development trend of online conferences.

It is the fastest product for Tencent internal users to break through 1 100 million. In the past two years, the number of users of Tencent Conference has quietly exceeded 200 million. Wu Zurong, vice president of Tencent Cloud, and Qian Min, general manager of Tencent's conference products, didn't know about this, and they left the user data behind during the high-speed running.

The success of Tencent Conference is not only a surprise for Tencent in the B-side (enterprise-side) market, but also proves the reliability of Tencent Cloud.

Wu Zurong told interface news and other media that Tencent Conference, as a cloud native product, was developed based on Tencent Cloud from the first day of its birth, and its infrastructure was based on the cloud. Tencent Cloud also unconditionally provided its server, bandwidth and IP resources to Tencent Conference to help it stand the test during the period of high epidemic.

On the other hand, Tencent Cloud also has a product developed with all its foundations, which has withstood the test of 200 million users. Tencent Cloud also has more information to promote these services to more users on the B side, which is a chain of mutual iterative cooperation.

According to IDC data, the video conference market in China will exceed 654.38 billion yuan in 2024, and the cloud conference market will account for nearly 40%. Of the 50 million meeting rooms in China, less than 1% use video conferencing, and the giants are pushing corporate office products to seize the market.

At the recent Tencent staff meeting, Ma, the founder of the company, proudly introduced the new "Three Masters" to all employees: Enterprise WeChat, Tencent Conference and Tencent Document. They are making intensive arrangements to get through each other's work.

In the new external competition situation, Tencent executives are very concerned about how these three products form a new synergy, which is also the most important task of Tencent at present and in the future.

Wu Zurong believes that the opening of enterprise WeChat, Tencent Conference and Tencent documents is popular in a sense. From the trend at home and abroad, whether it is a distributed suite or an "all in one" office collaborative product, it is necessary to realize mutual access of the same account and authorize it within the user's authority.

"The linkage between SaaS products, whether in the form of API or SDK, is an inevitable trend." Wu Zurong said.

The conference module of enterprise WeChat itself is developed and operated by Tencent conference team, and the product design is also completed by both teams.

In order to promote the better integration of Tencent Conference and Enterprise WeChat, dozens of Tencent Conference employees have been working with the Enterprise WeChat team in Chengdu for more than five months. In the future, the Enterprise WeChat team will arrange people to go to Shenzhen for joint development.

The new version of enterprise WeChat to be released next month has been widely tried in Tencent, and the feedback is very good.

For the prediction of the future evolution direction of Tencent Conference, Wu Zurong said that the most important thing for SaaS products is openness. By opening more APIs and capabilities, users can use products in more scenarios.

Tencent conference opening includes API, SDK and document opening. For the partners in contact with Tencent, the demand scenarios include interview scenarios, recruitment scenarios, scenarios surrounding CRM, interactive scenarios, consulting scenarios and even remote consulting scenarios.

In every typical usage scenario, Tencent Conference has created a number of benchmark customer cases, and launched targeted functions according to different user needs.

Take the recruitment scenario as an example. Ordinary people use Tencent conference, and the interface displays the heads of participants. However, in the recruitment scenario, the interviewer sees the resume of the candidate, and the candidate may see the information that should be understood next, precautions, online answering pages and so on.

"Software is not like hardware, there are many different scenarios." Qian Min said, "Tencent meetings need to be communicated one by one, while taking into account the business models of both sides", which is a long-term process.

By opening up the hardware ecosystem, the actual delivery process has been greatly simplified.

Taking the delivery cases of Tencent and Shell as an example, in less than two days' weekend, both parties completed the renovation of Tencent conference room with more than 300 conference rooms, and made full use of Shell's original equipment. The whole process went very smoothly. Shell employees are completely unaware of going to work on Monday and can use Tencent conference room smoothly.

"Without education, there is almost no threshold." Wu Zurong said: "I am very touched by this delivery."

In the past, if it was a traditional video conference, the renovation of 300 conference rooms could not be completed in half a year.

Tencent conference insists on the strategy of not making hardware, so that products can make more breakthrough progress this year. At present, the world's largest audio-visual hardware manufacturers are Logitech and Poly, and one of their three global partners in official website is Tencent Conference, and the other two partners are Microsoft and Zoom.

From the traditional SIP/H.323 devices to USB devices and further large screens, the hardware form of Tencent Conference has completely covered large, medium and small conference rooms.

In the past two years, Tencent has spent a lot of time and energy to ensure the stability of audio and video. The global deployment of Tencent Cloud and multi-computer room disaster recovery are very important.

According to the feedback after the interview, customers are very appreciative of the stable and clear audio and video service of Tencent Conference.

"At this year's infoComm exhibition (the largest audio-visual exhibition in China), almost all booths hope to be certified by Tencent or cooperate with logo." Wu Zurong is very proud of this.

Wu Zurong told the media such as Interface News that in the certification laboratory on the 25th floor of Tencent Building, there are so many hardware products waiting in line for certification every day that it is difficult to maintain the certification speed only by Tencent Conference itself. Tencent had to entrust a third-party impartial organization to help complete the initial certification screening to improve work efficiency.

At present, about 70 brands have submitted certification to Tencent, more than 20 brands have passed certification, more than 80 models of test equipment have been submitted, and more than 40 models have passed certification.