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Development of Hefei Golden Eagle International Shopping Center
After the acquisition of Anhui Ruijing Commercial Company, Golden Eagle's outlets in Hefei market suddenly formed a full-fledged trend, and its strategic goal of establishing Hefei's leading position in commerce suddenly appeared.
Previously, Golden Eagle Commercial Group has invested heavily in building Hefei Golden Eagle Commercial Shopping Center at the intersection of Suzhou Road and Lujiang Road, the provincial capital, with a project operating area of 80,000 square meters and plans to open at the end of this year. According to the plan, the shopping center will be built according to the format of the commercial complex. After the project is completed, it will provide various services including department stores, restaurants and cinemas. To meet the one-stop consumption needs of residents in the province for shopping, leisure and entertainment.
The head of Golden Eagle Business said in an interview with the media that Golden Eagle's acquisition of Ruijing Business is mainly based on the following considerations: First, Golden Eagle is very optimistic about the Anhui and Hefei markets and believes that this region will have an irreplaceable position in the whole central region in the future; Second, Jiangsu and Anhui are connected by mountains and rivers. Golden Eagle, as a rising brand in Jiangsu market, believes that with the geographical and cultural similarities between Anhui and Jiangsu, it will be able to exert its brand advantages to the extreme.
In addition, the most important point is that Golden Eagle agrees with the brand, team, management, reputation and market position established by Ruijing in Anhui and is full of confidence in its future development. After the successful placard, "Golden Eagle must also ensure the stability of the original team of Ruijing."
The insiders believe that Golden Eagle spared no expense to acquire Ruijing, indicating its determination to fully expand in Anhui market. With Golden Eagle winning two stores in Ruijing and opening a new store in Hefei at the end of the year, it will bring great changes to Hefei's commercial pattern. A "customer notice" on the official WeChat of Golden Eagle Suzhou Road Store announced that the store was temporarily closed on 65438+February 3 1 day, and many citizens were shocked. In May this year, Golden Eagle Baihuajing Store and Dadongmen Store announced their temporary closure, and half a year later, Golden Eagle Suzhou Road Store also announced its closure.
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