What is the positioning of urban BD?

BD, short for business? Development. Translation into Chinese is business development. City BD refers to the commercial development in the city.

BD refers to formulating and implementing cross-industry development plans according to the company's development, establishing smooth cooperation channels with upstream and parallel partners, communicating with relevant governments, associations and other institutions, seeking support and striving for resources.

Expansion is to deepen the relationship on the basis of the original relationship. For example, if you expand your girlfriend a little, you may become a wife. Of course, there is another possibility that you may become strangers. This example also shows that the focus of BD is when to expand, where to expand and in what form to achieve good results.

Simple summary is: time, starting point, embodiment form; These points are the key to distinguish the quality of a BD.

Extended data:

Many people don't understand the difference between BD and PR(PR= public relations).

In an interview with Cao Jian at an Internet conference, Gao Yan and Wang Si, the founders of BD House (currently the interactive marketing directors of Publicis Group's international public relations consultancy company), explained this problem-BD has a certain relationship with PR, and the expansion of BD must have the nature of public relations, but the public relations work does not necessarily include the expansion of BD. Therefore, BD> public relations.

An excellent BD needs extensive knowledge, not asking you to know everything, but asking you to know everything; Good eloquence and expressive ability are the foundation of a BD; Excellent popularity and extensive contacts are the necessary abilities to become an elite BD. A good attitude, not easily knocked down by difficulties and blows, is the easiest BD to succeed.

References:

Baidu encyclopedia _BD