What abilities do UI designers need?

For this problem, I will talk to you today in combination with the actual needs of enterprise recruitment. I hope that through today's topic, you can learn more about UI designers and what abilities you need as a UI designer.

In order to make everyone feel more intuitive, we specially intercepted some UI designer recruitment requirements from the websites of Zhilian and boss, as shown in the following figure:

After reading these recruitment information, do you think the requirements of each company are different? It's actually quite normal. The needs of each company are customized according to their own products, so the recruitment requirements will be slightly different, but the essential work content related to the position of UI designer is still very different.

From the above recruitment information, we can easily find that enterprises mentioned two aspects when recruiting UI designers: first, professional knowledge requirements, and second, personal comprehensive ability.

Professional knowledge requirements

First of all, let me tell you about the professional knowledge requirements. After browsing the recruitment information of many UI designers, I summarized the following common professional knowledge requirements (some companies have other requirements, but they are not common, so I won't list them here):

1. Basic operation ability of software

At present, recruiters will clearly express their hope that candidates are familiar with Sketch, Ps, AE, C4D, AI, InDesign, Axure and other software. Of course, familiarity here is not just understanding it, but skillfully applying these softwares. Everyone is tired of reading so many softwares, but not every one needs to be mastered skillfully, and it can be mastered according to the actual work needs or the recruitment needs of enterprises.

2. Hand-drawing skills

Although UI design can be done without hand drawing, UI designers who master hand drawing will be more popular. Many enterprises in the market will explain that hand-drawing experience is preferred when recruiting UI designers. After all, hand-drawing is also a manifestation of originality and aesthetic ability, which cannot be ignored.

3. Brand design ability

At present, most companies recruit UI designers, which require them to have the ability of brand design, such as a series of VI system design, such as original brand logo, VI manual design, corporate album design and so on. Here, everyone needs to have the ability of project analysis, brand positioning and color psychological analysis.

4. Web design ability

Enterprises will ask UI designers to be responsible for the content of the website and the work visible at the front end of the website, such as optimizing the interface, designing special pages for activities, banners and so on. If it's an e-commerce industry, you need to be able to package shops according to product styles. Here, we need to firmly grasp the knowledge of web design norms, e-commerce design norms, interface color matching, typesetting skills and so on.

The background work of the website is mainly data visualization processing and background process design, which helps colleagues in marketing, operation and other departments to provide visual data solutions. Here, you need to master the background design specification skillfully and have the ability of data graphics and graphic data color matching.

5. Design ability of mobile terminal

The mobile terminal is also our commonly used mobile APP. At present, App interface design is one of the necessary skills for UI designers. Here, we need to master the design specifications of the mobile terminal, and at the same time, we need to consider the audience's aesthetics and usage scenarios to combine the design.

In addition, interaction design is particularly important at this stage. What UI designs is for products, for practicality, not just aesthetics. Therefore, when designing the interface interaction mode, we need to think about the logical relationship of the interface and combine it with some user habits. Try to use cool interactive modes as little as possible, unless your APP takes a very dynamic route.

Personal comprehensive ability

Strong professional ability is not directly proportional to the high efficiency of output, so enterprises also attach great importance to candidates' personal comprehensive ability. After communicating with a large number of cooperative enterprises, we have come to a conclusion that some enterprises value the position of UI designer more. Share it with you today:

1. Communication and presentation skills

As a designer, communication and expression skills are indispensable. Because it is inevitable that manuscripts will be returned at work, it is necessary to communicate at this time to understand what the product wants to highlight or what changes need to be made in style. If you don't know what others want, you will work hard blindly, and you will probably be denied in the end, which will leave an impression of incompetence on your colleagues.

2. Teamwork ability

It is unrealistic to go it alone in the Internet industry, especially for designers. When an APP is online, you can't do all the work by yourself. At this time, you need to work with team members. Of course, division of labor and cooperation does not mean dividing modules fairly, but each member does what he is best at. In this way, you can use the strengths of other team members to make up for your own shortcomings, or you can focus on the modules you are good at and get better grades.

3. Compressive capacity

I have to admit that it is essential to step into the design industry and work overtime to revise the manuscript. If the heart is not strong and the ability to resist pressure is weak, it will not keep up with the pace of work over time, and even negative emotions that affect work efficiency will appear. Companies certainly don't want this to happen, so they prefer optimistic job seekers when recruiting. Enterprises all hope that the employees they recruit have enough pressure resistance, which is what we usually call unpretentious.

To sum up, it is about some aspects that enterprises pay more attention to when recruiting UI designers. If you want to be a popular UI designer in the market, you can focus on these aspects. At the same time, you are also welcome to come to Godfried Aduobe Institute of Design to improve your skills, especially designing Xiaobai, which is undoubtedly a better and faster way to enter the profession.