What is the most effective recruitment channel for college students? Online recruitment is the most effective and internal recommendation is the most quality.

After the number of college graduates in China exceeded 6 million for the first time in 2009 (reaching 6 1 10000), the number of college graduates in China will reach 6.3 million in 20 10, so it is imperative to solve the employment problem of college students. Recently, a special survey on the employment of college students was published. The data shows that when asked which channel is the most effective way for enterprises to recruit college students, 87. 1% of employers voted for online recruitment, including online recruitment (online application) and using a third-party recruitment agency like 5 1 worry-free. The unique spread speed of the network makes the release of recruitment information more convenient, and the rigorous screening system ensures the reliability and authenticity of resumes. In addition, it should be pointed out that the recruitment method of "employee/acquaintance recommendation" is being respected by more and more enterprises, and enterprises also encourage employees to make internal recommendations through various incentives. According to the survey, due to the internal employees' personal feelings about corporate culture and employment standards, the recommended people tend to be more in line with the "taste" of the employer. Therefore, for college students, frequent contact with some professionals through social practice activities may bring more job opportunities. The traditional "participation in social job fairs" ranked third with only 24. 1% of the votes. This recruitment method is now more used for social recruitment, and tends to recruit talents for grass-roots positions in administrative, logistics, HR, finance and other functional departments. For the recruitment of college students, enterprises are more inclined to walk into the campus for roadshows and campus presentations. On the one hand, face-to-face communication with students helps enterprises to select and evaluate candidates more directly; On the other hand, maintaining close cooperation with schools is also one of the ways to promote corporate campus brands. For example, in 2009, Michelin (China) Investment Co., Ltd., the best human resource model enterprise with a carefree future, provided students with vocational and technical lectures, career guidance forums, summer internships and other activities in addition to the campus job fairs every autumn to help college students improve their employability. Moreover, the president and department manager of Michelin (China) actively participated in campus activities, which further enhanced the brand image of excellent employers and enhanced the close cooperation between the company and the target universities. It is worth mentioning that finding full-time employees among interns is also a good recruitment method for many employers.