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project plan
As for the model essay on the project plan, when we are working, we should write a plan and submit it to the boss before implementing it, especially when developing new projects. So how should the project plan be written? Let's take a look at the model essay of the project plan.
Project plan 1
I. Overview of the project
Don't you want to eat those dishes with the same taste in the canteen every day?
Don't you want to go out to a restaurant to eat those delicious but unsafe meals?
Do you want to experience the mystery of cooking with your classmates?
The college students' kitchen is to your taste, freeing you from boredom and vagrancy.
As long as students buy their favorite dishes, there are complete kitchen facilities and dining equipment here, and kitchen equipment and dining room equipment like home are all available, creating a free space. This is an unprecedented storefront, with a single structure and centralized rental of rooms and stoves. Its structure is unique. A kitchen with four stoves and a dining room form a unit. A shop can be composed of more or less units, and each stove can be used by several groups of customers in turn at a certain meal time. The cost of college students' kitchens is relatively low. Only 2000-2500 yuan/year per set can the cost be recovered within one semester, and the income in the second half of the year can be used to expand equipment and facilities.
Because this project is specially designed for college students' food and entertainment problems, and many students are surveyed, they are all looking forward to the opening of college students' kitchens and are willing to try, and they say that they will invite friends or roommates to cook together every once in a while. So its attraction is infinite. Every year, freshmen add a new source of customers to college students' kitchens, so it will continue.
Its scale can be large or small, with considerable prospects and low cost. It may not be imitated at any time, so we should strictly manage all the work, improve its taste, innovate constantly on the original basis, constantly reflect and reform from students and improve our competitiveness.
Its management mode is very simple, with internal management and external management. External management is mainly to publicize and reasonably arrange large and medium-sized rentals; Internal management is mainly to create a free and clean atmosphere for college students' kitchens.
Come to the college students' kitchen and enjoy cooking with friends!
Second, the company profile
1. nature: the college students' kitchen is a service project for renting kitchens for all college students.
2. Facilities: College students' kitchens exist in the form of units, and each unit has a kitchen and dining room. A kitchen has four cookers, four sets of cookers and gas stoves, a chopping board, multiple sets of vegetable cutting tools, and a cupboard, where vegetables, oil and salt are all available, equipped with running water, multiple baskets, barrels and other vegetable washing tools, and several range hoods; There are five or six tables, electric fans, water dispensers, refrigerators, disinfection cabinets and rice cookers in the canteen, and hot meals can be provided at any time.
3. Project service content: As long as college students bring their favorite dishes to the college students' kitchen and pay a certain rent according to the time or scale, they can cook on the designated stove. A kitchen has four stoves, which can cook at the same time. During lunch or dinner, a stove can make several groups of students cook continuously. In the kitchen of such a unit, about 28 groups of students (4 stoves _7 groups/stove) can be served at lunch time (1:00-2: 00). Students can eat here or take it out before they leave. Help yourself.
Our college students' kitchens are also equipped with large refrigerators. If a regular customer has endless dishes or leftovers to store, we will help them store them. Seal them and put them in a closed basket, then write down their names or other marks and put them in the refrigerator. However, considering the power consumption and the space of the refrigerator, if it is stored for more than one day, a deposit of 2 yuan/day is required.
4. Purpose of the project: The emergence of college students' kitchens is a profound experience of our group. Many college students complain that the food in the canteen is the same every day, and the taste is not good, and there is nothing new. Some students also think that the food in the restaurant outside is unsanitary, the oil is not enough and the price is not low. In the case of only two choices, except complaining, there is only complaining, so we think of the college students' kitchen, which not only tastes college students, but also exercises our hands-on ability.
5. Interior decoration of college students' kitchens: Students can create designs centered on freedom, comfort and environmental protection. Mainly embodies the beauty of simplicity. Some creative designs such as flowers and plants planted by college students themselves, hand-made clip art and waste utilization can be used to decorate college students' kitchens.
Third, the organization and personnel management system
1. We divide our customers into three categories: large, medium and small.
Large-scale (20-40 people): For example, for a classmate party or a classmate's birthday, it is necessary to rent a unit of college students' kitchen and make a reservation in advance. According to the requirements or make an appointment with a chef to help, or ask someone to do chores.
Medium-sized (10-20 people): If it is a dormitory party or a small celebration, you need to make an appointment in advance, and there is no chef.
Small scale (1- 10 people): kitchen stoves are arranged at any time.
2. In the college students' kitchen, only one middle-aged female employee needs to be hired to clean the college students' kitchen, and the safety of liquefied gas stoves should be checked from time to time during the cooking process of college students.
3. Other managers: the person in charge of publicity, the person in charge of kitchen utensils and tableware, the financial manager, the person in charge of customer reservation and the cashier on duty can all be students.
4. If there is a large party or dinner party, you can make a reservation with the person in charge of customer reservation in advance, and he/she can make arrangements in advance. Medium-sized (10-20 people) will also be arranged by the person in charge of reservation, and small-scale customers will use stoves on a first-come-first-served basis.
5. The financial manager is responsible for settling the weekly water and electricity bills, gas stoves and staff expenses, as well as the total income of college students' kitchens, and adjusting the prices appropriately. Large and medium-sized customers have fixed rental prices, and the rent for small-scale customers to cook next week is determined according to the number of times they book kitchens.
6. Government approval: To obtain the business license of college students' kitchens, the main issues are hygiene and safety. Because we have hired someone to clean the kitchen of college students, and have been checking and teaching students to use dangerous equipment such as liquefied gas, and there are fire extinguishers and fire-fighting equipment in the kitchen of college students. Safety and hygiene is the core management problem of college students' kitchens. Therefore, if the government's approval is obtained and college students start their own businesses, they can apply for funds and approval from the school.
Project plan 2 1: the present situation and development of "restaurant"
The development of hot pot and Chinese food in catering industry is almost saturated. So when we invest, we draw a conclusion from several aspects of consideration and investigation and analysis, that is, in exchange for huge benefits, we use the returned funds to expand the market and develop the economy.
The market development field of fast food independent economy is very extensive, and consumers are also very pure consumers. Compared with the external market, there is less competition, simple independent operation and small investment, serving young working-class and college students. Students and working-class people are our customers. How should we serve our customers? First of all, we should attract the attention of students and young working class.
Let them visit our store in the shortest time, and use various marketing methods; Secondly, how to make customers who meet for the first time become potential customers, old customers and seed customers, the marketing methods used are also varied. There are many successful cases of opening stores in this form in Chengdu. Like Hans King. Brazilian barbecue. Curry curry fast food. Are all success stories. The most important thing is that there is no such store in Xindu, and competition equals nothing.
2. Market research around Xindu
Analysis of surrounding restaurants:
1, most restaurants are ordinary small Chinese food, with no special features. The dishes are mainly Sichuan style and hot pot.
There are two western fast food restaurants around, one is Korean barbecue. One is Dicos. Both stores are doing well, but their tastes are out of date. The most important two are fatal shortcomings, that is, the cost performance is not high.
At least one of the two families who want to have enough food spends around 50 yuan, so that we can make better dishes and better services at the price of 36/ person.
3. The surrounding restaurants rarely use marketing strategies, except Dicos, which can be used for reference.
Three. Development planning of "restaurant"
Now Chengdu is a new special zone. Xindu is the key development object of Chengdu. Take "honest service" as the aim, "unique style" as the primary move of development, and "eating", "drinking", "being happy" and "being idle" as the development goals. Take opening a restaurant as the main development model and build your own brand.
With the "diversified development strategy", when the economy of the new capital is developing rapidly, we will follow the trend and expand our own market. Strive for a year or two, and after earning the principal, some profits will be used to expand the market.
Four: the main planning of the store
1, find a shop of one or two hundred square meters. Buy some chairs and sofas in the second-hand market, which are 90% new and have certain characteristics.
2. Recruit three chefs, four waiters and one or two students to take part-time jobs in the school.
3, the decoration must be generous and decent, with a sense of separation, to seize the consumer's consumption vision, first attract vision, then taste, and finally integrate a feeling.
There were some advertisements before the opening. Introduce yourself to your friends first and let them taste your personal feelings for free. Needless to say, they will give you a living publicity. The other one also saves money. There are also leaflets distributed at the gates of major campuses in densely populated areas. Although the tactics are somewhat outdated, they are effective and affordable.
The waiter's main job is to clean up the dining table and the shop, which is spotless at all times and has no greasy feeling, leaving a deep impression on customers. Every employee is required to handle his own hygiene first, so as to better serve customers. If there are customers or unclean things or environment, he should deal with them immediately, apologize and change food or clean them. If the customers are not satisfied, he can accompany them to apologize.
6. Our quality, service and environment should be first-class.
7. In order to improve the service quality, we must be good employees and let them really participate in the service. With the "good service, points system", the more points, the more bonuses at the end of the month, and the rewards and punishments are clear. No matter who has done something wrong, he must take responsibility for it himself or leave at once.
8. In business, marketing activities can be carried out in a certain period of time to attract more customers.
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