Model pressure?

As an imported industry, the modeling industry is a profession with a very high elimination rate. In China in the past 30 years, there have been no more than 20 real supermodels. "In this circle, everyone treats you as a commodity, so you become a soulless person." What about the real life behind those flowers, applause, brand-name fashion and envious eyes? These China models with angel faces and devil figures actually have untold bitterness ... Models are priced like commodities. For models, performance determines income. From high to broad, it can be divided into five grades: Chief, Super A, A, B and C. Chief is similar to Jiang Peilin, Li Xueqing and Du Fu. Super Class A is the top three winners in international competitions, Class A is the top three in domestic competitions, and Class B is the top ten in domestic competitions. A model who doesn't win a prize but does well in the first line is a class C model. Models ruthlessly divide each other's prices and catwalk positions from the first five levels. The average contracted model is 800- 1200 yuan per game, accounting for half of professional models. The model of the next level is 1500 yuan to 3000 yuan, and the model of this layer is the main force in the market; The rest are supermodels with more than 5,000 yuan, and there are only a few people in the country, only a handful. The interview was insulted. Many models quit modeling angrily. The source of income is manufacturers, but with so many models in the country, it depends on the interview. If you are selected for the interview, you will earn money. If you are not selected, go home and wait for the next interview. Some models describe the feeling of being selected, just like the products on the shelves in the supermarket. If you come and pick me up, I'll take it away. If you can't pick me, continue to lie on the shelf and wait. The result of the interview will often be that several families are happy and several families are sad. When facing the interview, they are not favored by customers. It was the hardest time to be a professional model. "The people next to you have faces. Without faces, it is very uncomfortable, and there is a big gap. That's what it feels like. Everyone else can do it, so why not do it yourself? Ask yourself where your shortcomings are and where your shortcomings are, and it will be particularly uncomfortable. " A female model recalled. Female models are often "humiliated" by some customers with poor quality, so many models leave the modeling circle angrily because they can't stand this "humiliation". "Some high-quality customers may be more polite. Some customers with poor quality criticize the model in person, and it is difficult to listen to anything they say. Models can only tolerate it, and it is up to the customer to choose. So some models came in with prizes. After doing it for a while, they can't stand going out. " Another female model said. There are also models who always can't see hope and finally choose to quit. A female model who won the second place in the national competition only went to Beijing for an interview during fashion week because she was in college in Guangxi. Every time she interviewed, she felt a lot of pressure, and as a result, she got less and less performances. She slowly lost confidence in this industry and bid farewell to the modeling industry with tears.

Waiting for interview, fitting, notice, performance, money, when the last link is completed, we must continue a new round of waiting. Sometimes I can't find a job even for a month or two. Due to the shortage of models in the whole modeling industry, various wild models began to seize the market with low prices and other means. In addition, fashion shows are seasonal, so many models choose to change careers in the off-season. A male model named Hou Bo spoke her mind. "It is also very uncomfortable to stay at home during this holiday. It will pop up then, too. Should I find another job first? I can't stay like this Many people can't support it anymore, so they go home and do something else. " The probability of becoming a supermodel is 65438+ one in 100,000. China's supermodels are really hard to compare with the star-making speed in the entertainment circle. In addition to the early Ma Yanli (blog), Chen Juanhong, Guo Hua, Lv Yan (blog), Qu Ying (blog), Wang Min, Wang Wenqin (blog), Xie Dong (blog), Na, Yue Mei, Hu Bing (blog), Andy, Xu Chong and later Yu Na (blog), Wang Haizhen (blog) and Jiang Peilin. Compared with the national employment model of 1 10,000, this figure is really too small, which also reflects the slow and helpless development of the fashion industry in China. Li Xiaobai, president of New Silk Road, who has made many supermodels, said with emotion, "This is a very narrow road, including mountain climbing. The more people go to the top of the mountain, the less income they have, and the gap should be large, even ten times. " But for the new model, compared with the 1980s, they paid a greater price and mental pain. First of all, many models will attend some local or Beijing training schools in order to perform well in the model contest. Some schools pay tens of thousands of tuition and fees a year, and then take part in the competition in a few years. In some competitions, the registration fee and training fee are as high as several thousand, and the public relations fee for participating in the competition is higher. Even if some competitions finally win the championship with a six-figure price, it is really unknown whether they can be recognized by the market. The cost of renting a house in Beijing, using cosmetics, clothes, etc. It is a huge number and burden. Even the female model who succumbed to the unspoken rules gambled her youth on tomorrow, and finally failed to embark on the most central place of the dream overpass. The male model is still trampled by the female model. Although men are no longer equated with models in concept, it is quite heartless to say that the modeling industry is the only industry where women step on men. In the past 30 years, Hu Bing and Li Xueqing, who replaced him, are among them. Other male models seem to be full of mixed feelings of love and hate in the modeling circle. With the proliferation of various concepts and moral values, the probability of becoming famous is low, and it is necessary to support the family. When attending fashion activities, I saw all kinds of luxury goods and returned to ordinary life in reality. Nowadays, male models have degenerated in groups. There are even media reports that the new generation of male models are suspected of engaging in improper services by keeping and taking pornographic photos, which makes the image of the whole male model industry in China more and more devalued. Li Xueqing used to be a poor male model, and he naively thought that he could make money and become famous through catwalks. After retiring, I worked in a modeling company in Beijing. Like all models, he has to work on the spot and live on a small income. He once lost a modeling contest because he stubbornly resisted a certain rule, and suffered a zero score. Although you are the chief male model in Asia, the great pressure of male models has hurt Li Xueqing. He once told the reporter of Beijing TV Station "City", "As far as fashion week is concerned, there are two times a year, March and 1 1 month, and the models always point to these two fashion weeks, with more times. 60 performances. Do you know how many men's wear shows there are? I can't believe it when I say it. There are only five or six performances, and the remaining 50 performances are all women's wear. How do men make money? " "There are many brands in Fashion Week now, just to keep up with the world, instead of male models in China, all of them are foreigners, college students studying in China, or foreigners modeling in China. There are five or six shows in itself, and then the outer model is used, and almost one or two shows are reserved for China male models, and the price is 800, up to 3000. He wants to take a taxi, he wants to rent a house, he wants to live, can he support himself? He can't live any longer. "

Li Xueqing was hand-picked by Maggie Cheung to walk on the runway, winning glory for the male model in mainland China. That's what happened. Male models are forced to turn their sacred modeling career into a part-time job. Xu Chong, who won the Mr. World Award, is now the owner of a unique grilled fish shop in Guijie Street, and now his business is booming. The male model who used to be a champion in a big competition is now the manager of a big club. A male model who won the ranking in foreign competitions with his own money is now a bank employee, and many of them are engaged in photography assistants, web designers, fitness coaches, model agents or directors. In 2002, Li Xueqing signed a contract with a new agency and was promoted to the top model in the world. Later, she became the only male model selected as a Forbes China celebrity twice, and was unanimously elected as "Asia's Chief Male Model" by the American, British, Japanese and French media, becoming the most award-winning male model in the world, and the first symbolic figure who positively represented China's male model. After setting foot in the film and television circle, he starred in Barbaric Tenderness and Man's Commitment only in the first half of the year. But not everyone has their own conditions and luck. Even his agent, Fu Sheng, said: Li Xueqing relies on the right time and the right people. Even now, he may not be able to create another successful model like Li Xueqing. With the success of Li Xueqing and the male craze in China, many male models have followed suit, hoping to change their fate through the draft. However, with the general trend of the draft gone, this group of male models who can't stand the hard interviews of models from morning till night and can't change their status as quasi-artists seem a little confused. There are also male models who have embarked on the road of no return under the pressure of survival and vanity and the bad atmosphere of the whole small circle. They may stay in bars and clubs in major cities, or "show off" their sexy bodies in magazines with different colors, and become special friends through the introduction of some insiders. These new male models are not well-educated, and there are few models to perform, so they are easily tempted. Even many boys take erotic photos just to gain popularity and other attention. Here, the profession of "modeling" is a means for them to make money quickly. A famous blogger who thoroughly investigated the current predicament of male models once wrote, "Under the temptation of money, it is possible to make money in another way." Many male models set up blogs as their own publicity routes, and left their msn and email addresses on them. Blogs send all kinds of photos of themselves almost naked, which is simply a pornographic place. If you only rely on catwalk photos and advertisements, it is difficult to support yourself well. Therefore, due to life, most male models can only choose part-time jobs, fitness coaches and evening public relations. "Last year, the supermodel Xiong, who was selected as the star of the province 10 in 2006 by his hometown newspaper, was arrested for theft, which really exposed the problems of the whole male model industry. In this regard, Fu Sheng, who has been the chief male model for two generations, said that the non-dislocation of male models has a great relationship with their own quality and personality. Many male models have contacted actively and feel that there are problems in personality, culture and professionalism. Everyone wants to get something for nothing, or impetuous to take shortcuts or born with a sigh that they are unwilling to make steady progress. " They neglected the unremitting efforts behind Li Xueqing's success and his good family education and personality. Hu Bing said that the model's final fight is personality, and the male model without this is doomed to failure. "According to international practice, in addition to taking the runway, models are famous for shooting magazines and endorsing products. In the 1980s, Ma Yanli and Chen Juanhong got a taste of becoming national celebrities from competition champions. Later, Ma Yanli tried to shoot the TV series Blog, and finally chose to become a successful designer of a brand named after himself. On the other hand, Chen Juanhong founded a company to run the fashion industry. Lv Yan's popularity abroad and her return to China also gave China models confidence. Wang Wenqin is famous for being the cover of ELLE magazine for three times in a row. However, with the rise of China's entertainment circle and the enhancement of personal packaging consciousness in the 1990s, models chose TV as a prominent export, and Qu Ying became the most successful transformation supermodel so far because of her role in Zhang Yimou's "Something to Say ()". Thousands of years later, Shi Sheng Qiangyin, jointly planned by Jiang Peilin and Li Xueqing, put forward the concept of "model star system" for the first time, which made more models flock to the film and television industry. Jiang Peilin chose to be a TV host, and Li Xueqing jumped into the entertainment circle, and even once released a single. Xiao Chun, Jing Li and other famous models have also started to host programs, while earlier Wang Haizhen and Yu Na have completely turned to the TV circle in luxury. Fu Sheng, who first put forward this concept, said in an interview, "In the past, female models could become famous overnight through a competition, but now there are too many competitions, and few models become famous by competition. The quickest way is to turn to artists. Only by becoming a brand can it have commercial value and appeal. At present, only the "model star system" models in China are promising, which is determined by the market. "Only by giving them a good living environment through the development of film and television will there be improvement and progress. In addition, I think models and actors are the same and complementary. Only after he gained a high reputation can he return to the program. It is possible to have greater commercial value and attract more people to pay attention to the show and clothing. " Generally speaking, the main direction of a model after she becomes famous is to become an actor or a host or a singer, or to become a designer to run her own brand, run a model or an advertisement or a public relations company, and then find a good husband or wife with financial security to leave the fashion circle completely when she becomes popular.

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