Jinlong makes gold products.

Jinlong Jewelry Co., Ltd. belongs to Mingfeng Industrial Group, which is a large jewelry group enterprise integrating research and development, production, sales and operation management of jewelry and gold gifts. The company provides products and services for well-known jewelry retail brands in Hong Kong and the Mainland, and develops the self-operated and franchise management business of Jinlong jewelry brand chain stores. The company has become the designated manufacturer of the gold and silver Bird's Nest and the pure gold and silver Shenzhou VII spacecraft to commemorate the Beijing Olympic Games. It has the largest gold jewelry and gift production base in China, with a scale of 20,000 square meters and more than 1000 professional technicians. Marketing companies located in Hong Kong, Shenzhen and Dongguan are located in more than 2,500 jewelry retailers in more than 200 cities in Hong Kong and the Mainland, providing products and services.

2009 China Jewelry and Jade Jewelry Guide

1. Create a brand system of gold products.

With the personalized consumption of gold jewelry, Jinlong Jewelry cooperates with large domestic retailers to create characteristic product series. Six product brand systems, such as Weijin, Mingshijin, I'GOLD and Wedding, cover the fields of gifts, couples' fashion products, women's fashion products, men's fashion products, new wedding products and new fashion concepts, which are deeply loved by consumers.

2. Promote the development route of featured products.

In 2007, handed down gold and shipping gold, which were exclusively launched and protected by national patents, won the sales champion of arts and crafts gold bars for two consecutive years; At the World Gold Council's "Love Endless" product recommendation meeting in 2009, the new products recommended and sent by Jinlong Company became the biggest winner of the "Love Endless" new product selection activity endorsed by Liu Ye with a selection rate of 80%.

3. Promote the overall upgrading of the brand of gold products.

Jinlong Company has created a brand-new brand operation mode, ensuring that products come down in one continuous line from R&D, design, production and promotion. In production, Jinlong has a special boutique production department, taking the lead in introducing senior technical directors from China, Hongkong, Taiwan Province Province and other places to continuously improve the quality of exquisite products and technological innovation ability; In marketing, set up a special boutique planning and promotion department and a new product coordination department to control products in detail; After-sales service, strengthen product tracking service and adjust product structure according to customer needs; In terms of channels, Jinlong integrates upstream and downstream, provides comprehensive marketing support for retailers, and conducts a series of marketing and training counseling to strengthen the recognition of the company's brand culture.

In the next five years, Jinlong Jewelry will further introduce advanced technology and excellent management talents, integrate resources, vigorously highlight the brand image of Jinlong professional gold jewelry, and lay a solid foundation for the goal of building a world-class jewelry brand.