What does Netease YEATION do?

Netease YEATION is an original lifestyle self-operated e-commerce brand owned by Netease. Netease YEATION is a lifestyle brand deeply loved by the new middle class, providing consumers with one-stop, all-category and all-round solutions for a better life. Through simple, practical and comfortable aesthetic design, it constantly brings high-quality inspiration and good things, and with 30 million new middle-class users, they like whatever they live high * * * advocates diversified life values, and everyone can give back the right to choose life. It covers eight categories, such as home life, clothing, shoes and hats, food and drinks, personal care and cleaning, maternal and child, outdoor sports, digital home appliances and YEATION Global.