Kneel for top marketing reviews

{1} Where is there no challenge in life?

During the Chinese New Year, I started watching the special program "Top Marketing" of Absolute Challenge. I was immediately attracted by this program and watched all the episodes of 1 1 in one breath. I regret why I didn't pay so much attention to TV before, because the knowledge provided by these programs is exactly what I lack.

I left messages for all the contestants two days ago and read their blogs. I found that many contestants have rich experience in internships, volunteering or job hunting. On the other hand, they have basically no internships arranged by non-schools or even participated in job interviews. I'm ashamed that I really lag behind everyone in this respect. When we are on campus, compared with the students around us, it is often not easy to see our own shortcomings, because everyone's environment is very similar and the content of life is similar, but compared with some outstanding people, we will immediately find our own shortcomings. I think this is also the biggest gain from my participation in this activity.

After reading Absolute Challenge, I seem to see another world and a kind of person. I have never heard of those challenging projects before, such as two teams demanding to reach the finish line in the case of insufficient gasoline, organizing a project in a strange city in two days and making a profit, and so on. Of course, stress interview House impressed me the most. The contestants are only partners in the same group, but when a person is going to be eliminated, he should immediately find responsibility for the other party and directly say who should be eliminated. I remember reading a classmate's blog yesterday that he saw a similar program in Shanghai, and the contestants finally said they would be eliminated. He was very moved. I don't know if you blame yourself, but I think Absolute Challenge has done a good job in this regard and is worth learning as an example. Those who participated in that special program were executives of various companies, as well as many returnees and their own entrepreneurs. I think apart from personal contradictions, their reaction fully shows the quality of a professional manager. I also deeply realized the meaning of the sentence that the workplace is like a battlefield.

I haven't participated in a job interview before, and to be honest, I don't feel much about the interview, but now, I seem to be under great pressure. I always fantasize about whether I can put the test of those players on me, but I always feel that the gap is too big. Now, for me, it is almost impossible to make a breakthrough in the ability exercised by the school, so the next step is to do more internships, enrich my workplace experience, and strive to improve my ability faster. I hope that one day everyone can see that I have reached a new height in my ability and quality, so please wait and see!

{2} It's been some time since the absolute challenge of "Peak Marketing" ended, but I still can't give up my inner excitement and want to continue to write something about it. Different from the last article, this time I chose a typical case from several episodes of the competition to talk about my point of view.

I remember that in Xi 'an's marketing mission, the recruiter divided the remaining six players into two teams, one was a women's team composed of three women, and the other was a men's team composed of three men. The women's team gave full play to their creativity in the competition. In the whole marketing competition, the girls used at least two very critical and creative strategies, which added a lot of color to the marketing process of the whole team.

Case 1: They invited the captain of the local archaeological team to increase the popularity of their team's activities. Because the authority of the archaeological captain attracts many tourists. This is also their first move. I will call this strategy "building a boat with the wind" for the time being.

Case 2: In the process of selling goods by the whole team, they break the conventional thinking pattern and sell their own goods by auction. This is probably one of the reasons why their team made a profit from the final sale. This move went smoothly, because as we all know, auction is actually a process of increasing prices. Selling goods in this way will inevitably lead to a significant advantage in the price of the product itself, which is different from direct selling. The auction itself can mobilize the active participation of the audience, thus attracting more people to buy here, which also drives the operation of other products to be sold.

Of course, during the whole task, they also invited cavalry to cheer and other ways to promote the whole sales process to "heat up" as soon as possible. But the two cases I cited above are their magic weapon to win. With their multi-element, all-round and three-dimensional marketing model, the women's team finally defeated the men's team with a single sales method and the lack of teamwork.

This competition also made me see the variability of today's market, and realized that today's talents can't stand on this market just by effective organization, trusted cooperation and conventional methods as in the past. If they want to stand out from the crowd and bring remarkable achievements in profits, this result requires creative thinking, the courage to face risks and the ability to find their own advantages. Therefore, every time after watching Absolute Challenge, I will record the employment standards required by the enterprises that come to apply for the job, the advantages and methods of the players, because I always believe that "the industries are different, but the concepts are similar." Being good at combining the strengths of others can make you better and surpass your predecessors forever. This is just the concept of n in one in my mind.