Alibaba's investment encourages travel, and the travel map continues to expand.

According to the data of Tianyancha, Hangzhou Alibaba Venture Capital Management Co., Ltd. increased its foreign investment from 20 19 12 17, and the investee was Guangdong Xindong Travel Technology Co., Ltd.

Guangdong xindong travel technology co., ltd was established on 20 19 1. The company's business scope includes online booking of taxi passenger transport and car rental. 65438+February 65438+July, the registered capital of the company increased from 35 million yuan to 50 million yuan, and Alibaba contributed/kloc-0.5 million yuan, holding 30% of the shares.

Interpretation: Before the change, the name of Xindonglv was Guangzhou Hezhu Trading Co., Ltd., and it was renamed as Xindonglv on July 20, 2009. Before the change, it was a limited liability company wholly owned by a natural person, and the controller was Wang Daowen.

At the same time, it changed its business scope from a trading company to a travel technology company, with the function of network car operation.

On July 65438+, 2009, the shareholders of Xindong Tourism were changed to Guangdong Heming Technology Co., Ltd. and Wang Daowen.

/kloc-In August of 0/6, Xindong Travel acquired Yancheng Dihang Automobile Technology Co., Ltd., which is an online car company with the "Dihang Travel" APP.

On September 20th, the management of the company changed. The legal representative was changed from Wang Daowen to Chen Zhengren, and the manager was changed from Wang Daowen to Luogang.

65438+February 65438+July, Hangzhou Ali Venture Capital Management Co., Ltd. added value to Xindonglv and subscribed the registered capital of/kloc-0.50 million yuan, accounting for 30% of the shares.

Dong Zhenning, vice president of Gaode in charge of tourism business, entered the board of directors of instigating tourism.

From the analysis of time nodes, we can think that Gao De was deeply involved in the design of "A Journey to Xinxing" from the beginning. Xindong Travel started its operation in July 20 19, and completed its personnel layout in September. /kloc-in February of 0/7, Ali invested and delivered.

In addition, it can be clearly concluded that this is the layout of Ali's map business Gaode Map in the field of travel.

2065438+In July 2007, Gaode launched a travel platform and accessed some third-party taxi platforms.

From August, 2065438 to August, 2009, Gaode upgraded the travel platform and began to vigorously promote the concept of aggregation taxi platform, that is, vehicles from Didi, Shenzhou, Cao Cao, G3 and other travel operators can be called at one entrance of Gaode.

At that press conference, Gao De declared that he would not do production capacity, but only make a platform for offline aggregation.

Didi actually does not have the capacity, but through the flow advantage of the entrance, it can integrate the capacity and even control the capacity.

At this stage, in order to curb these third-party Internet platforms with traffic, Didi began to take measures to control the capacity.

On the one hand, these "little B's" are required to "choose one from the other"; On the other hand, start to invest in some "big B's" strategically to ensure that these high-quality transport capacity will not be used by competitors.

For the map of Gaode, although Didi Chuxing is still in a cooperative relationship with it because of Ali, with the increase of the daily order volume of the company's aggregation platform, it will lead to the vigilance of Didi Chuxing, and there is great uncertainty about whether cooperation can be maintained in the future.

In this context, it is completely understandable that Gaode began to frequently deploy third-party transportation resources. Of course, with the spread of travel business, this will further aggravate the friction between Gaode and Didi.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.