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Mobile advertising platform
Meng Duo has a research and development team with senior experts and well-known senior engineers as the core, and has unique technical advantages in advertising platform system. The team has accumulated many years in the Internet industry and has rich advertising resources. Meng Duo hopes to bring unique value to this industry. Kuguo mobile advertising platform is the core brand media platform of Kuguo software. At present, the overall solution and service provider of mobile Internet advertising started earlier and developed greatly in China.
Long-term focus on mobile internet advertising product technology and services, with a number of independent core technologies and intellectual property rights. The industry pioneered push advertising and video advertising, and the cool advertising industry stood out, ranking first in terms of product quantity, product research and development technology and independent innovation. "The characteristic of the rice advertising platform is that it can provide accurate advertising for enterprise advertisers, so that advertisements can reach the audience at the right time and place according to the advertising goals set by advertisers, and make advertisements lively and interesting on mobile phones. People pay attention to it. The platform also provides detailed advertising statistics function, and the advertising data is clear and transparent, which is convenient for advertisers to understand the advertising effect and developers to understand the income situation. Mi You Advertising is the first mobile advertising platform in China, and it can be described as AdMob in China. "
Mi You has been committed to improving the user experience of mobile advertising. Whether it is the traditional advertising strip or the integral wall advertisement, or even the latest iOS recommendation wall, it has been unanimously recognized by users.
SmartMad is an intelligent mobile advertising network in China, which provides advertisers and media owners with all-round mobile Internet advertising marketing services with leading wireless marketing solutions and intelligent advertising strategies.
Yidong Know is the only self-service advertising platform for developers and advertisers in China, which provides real-time statistical background, supports mobile Internet website advertisements and mobile APP advertisements, and covers all mainstream operating systems including Android, iOS and WindowsPhone.
Yidong knows that it has been committed to providing better product and service experience for developers and advertisers. In madness, we trust! AdView mobile advertising optimization platform: it is an advertising management platform that provides free services for android and iOS developers, and supports the free conversion of more than 30 advertising platforms at home and abroad (including Mi You, Meng Duo, AdMob, iAD, Millennium Media, Wow, Posture, Baidu, etc.). AdView helps developers to easily implant multiple advertising platforms, and at the same time, it matches an efficient advertising request mechanism, greatly improving the advertising filling rate and maximizing advertising revenue.
In addition, AdView has also introduced the function of application push, which can be cross-pushed with thousands of high-quality applications. At the same time, it supports small-scale independent advertising, promotion of self-application and application promotion among friends, without any capital investment, free exchange of traffic and explosive chain growth of new users! CPA pricing method refers to charging according to the actual effect of advertisements, that is, charging according to valid questionnaires or replied orders, without limiting the amount of advertisements. The pricing method of CPA has certain risks for the website, but if the advertisement is successful, its income will be much greater than CPM. As far as I know, some hotels did this when they put online advertisements in 7 days. According to each registered member, they paid 20 yuan to the website. Speaking of charging methods, CPM, CPC and CPA can only compare which one is more suitable for you.
Regardless of CPM, CPC or CPA, advertisers can choose according to their own product characteristics, which is the same as traditional Internet advertising. Due to the rapid development of e-commerce industry, there are also CPS (Charge per Purchase) charging methods on mobile advertising platforms, but the general effect is not good enough, more because there are still many inconveniences in mobile payment.
At present, most mobile advertising platforms in China support CPM, CPC and CPA billing. Advertisers can give more consideration to the stability of mobile advertising platform and the depth of media resources when choosing mobile advertisements.
On the basis of CPA, Kuguo introduced the charging standard TCPA on March 14, 2065438, and the transparent cost of each action. This means that developers can clearly monitor all relevant data such as which advertisements are installed by users and the CPA unit price corresponding to the advertisements through the first client interface open to all developers in the industry. CPS (cost per sale): The advertising amount is converted by the commission of the products actually sold. That is, a way of business cooperation based on successful sales and charging a certain percentage of commission.
Like CPA advertising, in order to avoid the risk of advertising expenses, the advertiser pays the advertising site sales commission according to the actual sales commission generated after the advertisement clicks. CPS is suitable for goods whose web pages can be viewed and paid on the Internet. In the field of mobile Internet, many mobile advertising platforms are also trying to use.
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