What is the idea of website design?

From the customer's point of view, I come to the website to buy products; From the perspective of enterprises, it is to sell products &; Service is a process of demand matching, but in this process, how to meet the demand is the premise of website planning and implementation.

The user experience diagram for three types of users is explained in detail. According to the customer's goals and behaviors, we focus on what opportunities the website has, and as the keynote, we output the design scheme of positive architecture.

Second, content planning.

Column structure determines the skeleton of online headquarters, and page content is one of the important factors that determine customer conversion. Taking industrial boilers as an example, we have planned a product detail page with high conversion rate:

Five-part transformation method of product details:

Third, the function and guidance design

Combined with the characteristics of the industry and the needs of users, tools such as rapid screening and cost analysis are set up to improve retrieval efficiency and conversion rate.

According to the product characteristics of enterprises and industries, the corresponding parameters are set in different categories to guide customers to choose their own models and let customers "communicate" with websites.

Fourthly, function and guidance design.

Expand the form of content display, make the enterprise more real and make customers more trustworthy.

Value of Gallery/Video:

Five, SEO construction strategy

1. Internal chain structure

2. Page optimization

Optimize and adjust the program, content, section and layout of the page.

The work of page optimization needs to be constantly adjusted and optimized according to various data indicators in the operation process, so that the website can be easily included, the user experience and conversion rate can be improved, and then value can be created.