The latest situation of Longguang Group

Longguang Group's double killing of shares and debts began around the Spring Festival in 2022, and reached its climax on February 25, which continues to this day. Subsequently, there were rumors of large-scale layoffs and management changes in Longguang Group. On the evening of March 7, Longguang Holdings issued an interim announcement on matters related to corporate bonds, acknowledging that the company was facing short-term liquidity pressure, and responded, clarified and explained the market rumors and the company's operation. Miaojian Information Analysis Team responded to this incident to let all parties know the situation and provide reference for public opinion guidance and disposal of similar incidents in the future.

Longguang Holding Group (stock code: 3380.HK) was established in 1996 and its headquarters is in Shenzhen, China. The company closely follows the development of the country. With the brand development concept of "building a city with responsibility and building a home with heart", Longguang Group accurately implements the "6+N" development strategy.

The Group covers six core businesses: residential development, urban renewal, commercial operation, industrial operation, intelligent service and transportation investment, develops six supporting businesses: education, health, old-age care, culture, sports and vacation, integrates internal and external resources such as customers, cooperative units and strategic brands, and builds an "integrated city service provider".

Longguang Group's equity contract sales in the first 10 month were about1160.9 billion yuan, up19.7% year-on-year; The sales area of equity contract is about 6744000 square meters.

Regarding the sales target of 20021,Longguang Group has previously stated that the sales growth target of the company's equity contract in 20021year is 20%. From this, the sales target in 20021year is about144.8 billion yuan. Longguang Group achieved 80. 17% of its annual target.

According to the data of Longguang Group's 2020 annual report, the company achieved the equity contract sales of 65.438+02.069 billion yuan in 2020, up by 36.5438+0.9% year-on-year, and achieved the sales target of 65.438+065.438+000 billion yuan set by the company. In 2020, the total sales area is about 7.452 million square meters, and the average sales price is 15637 yuan/square meter.