What should I pay attention to when investing in office buildings and commercial properties?

Apartment: low total price+short payback period

Apartments are generally small units with low total price and short return period, which can be occupied, rented or used for office. Because of its low investment threshold and flexible use, it is most favored by ordinary investors.

On the whole, the prosperity of apartment market is mainly supported by rental demand. High-end tenant groups, such as senior employees of enterprises, SOHO people and other highly educated and high-income groups, have strong rent tolerance. These people have the highest requirements for the decoration style of the apartment and the surrounding transportation, catering and entertainment facilities.

Industry insiders suggest that investors focus on investing in large business districts, especially middle and high-grade office buildings in areas with frequent commercial activities.

Shop: Good location+big brand is the most important.

Lot is the only magic weapon to choose shops, and a good lot is the element to ensure the appreciation and preservation of shops. In a good location, popularity is of course the most important. In addition to the mature business district in the central city, lots with strong popularity and concentrated passenger flow near the transportation hub, as well as emerging residential areas on the periphery, are suitable for long-term operation of shops.

According to industry insiders, the choice of shops should consider the projects operated by brand developers. Brand developers have rich commercial operation experience, which is conducive to the unified management and investment promotion of shops. In the long run, it is best for retail investors to "make money with big names".

Office building: high investment threshold and high rate of return

High return equals high risk and high threshold. The return on investment of office buildings is generally higher than that of shops and apartments, and the investment threshold is also much higher than that of shops and apartments, so it is also the most difficult to invest.

In the eyes of senior investors, the investigation of office projects depends not only on the business atmosphere and location, but also on the government's planning. If the area where the office building is located is inconsistent with the development direction and planning of the city, the investment will be very risky.

It is worth mentioning that personal investment in office buildings requires not only high economic strength, but also high interest rate of bank loans and short service life, and the amount of various taxes and fees paid is much higher than that of other commercial properties. On the whole, individuals are not advised to invest blindly.