What exactly does commercial real estate investment do? Do you have any good strategies?

In the process of investment promotion, the merchant resources in the hands of developers can be said to be limited, while some professional investment promotion agencies have a large number of their merchant resources, and more importantly, they are also familiar with the location requirements of merchants. Real estate refers to the land used as property within the land system, and investment promotion refers to a job provided for tenants or business households with operating property in the project. So what exactly is commercial real estate investment promotion? Do you have any good strategies? In the process of investment promotion, the merchant resources in the hands of developers can be said to be limited, while some professional investment promotion agencies have a large number of their merchant resources, and more importantly, they are also familiar with the location requirements of merchants. Real estate refers to the land used as property within the land system, and investment promotion refers to a job provided for tenants or business households with operating property in the project. So what exactly is commercial real estate investment promotion? Do you have any good strategies?

What exactly does commercial real estate investment do?

Commercial real estate investment planning is an important part of commercial real estate marketing strategy and one of the key reasons for the success of commercial real estate. The success or failure of investment promotion is related to the smooth opening of the project, and the main merchants are the mainstay of the long-term development of the mall.

Merchants are mainly responsible for brand negotiation, including rent, lease period and so on. You need to be familiar with the styles of various brands in the market and the opening requirements of each brand (such as opening area, engineering conditions, requirements for surrounding brand atmosphere, etc.). ). Getting started is easy, with high emotional intelligence, but it takes time to master.

Make investment schedule, write investment strategy, inquire about the situation and layout of brand merchants and main stores, and be familiar with your own project format planning, format classification and market research. Commercial real estate is different from traditional real estate, which has three characteristics: real estate, business and so on. If you learn well, successful investment promotion is a science.

Is there any good strategy for commercial real estate investment?

Investment promotion is the realization link of commercial real estate income, and its success or completion quality determines the success or failure of the project and its market value. Eight key links in successful investment promotion of commercial real estate.

1. Be familiar with the ten principles of commercial real estate investment.

2. Fully understand that investment promotion is the engine of business strategy practice.

3. Successfully attracting investment from major shopping malls is the key to the overall success of the project.

4. Reasonably determine the relationship between main stores and retail investors.

5. Complete the ideal division of business format.

6. Determine the appropriate commercial project rent.

7. Establish an effective commercial real estate investment team.

8. Effectively avoid eight common misunderstandings in commercial real estate investment.

The above are the answers to two questions: what to do and what are the good strategies for commercial real estate investment. The real success of a commercial project is the long-term prosperity of shopping malls in the future, and unified investment promotion is to lay a solid foundation for the prosperity of future operations. In recent years, commercial real estate has developed rapidly, with a lot of shopping and fierce brand competition. Being a second-hand intermediary is definitely more promising than you, but it will also be stressful.