How to write the internship report of the property company? Thank you, everyone.

Practice report of property management company 1. So far, China's property management industry has gone through more than 20 years, and has a certain scale and form. With the reform and development of economic system, the modernization of cities and people's requirements for the sustainable development of living space, it has become an inevitable trend that property management, as an inevitable product of the development of real estate commodity economy, needs to be reformed urgently. According to the definition of American Marketing Association, a brand is a name, logo and symbol. Simply put, it is the brand of goods, which is different from the mark of competitors with its own special commodity form. However, with the development of market economy, brand is no longer a simple distinguishing sign, but a source of corporate customers and values (cultural value and economic value). Property management is a kind of service with property as the management object, owners as the service object and social groups as the orientation. Therefore, the building of this service brand is nothing more than three aspects: popularity, reputation and loyalty. One of the important factors why Shenzhen Vanke can become a leader in today's industry is the brand effect of its services. In many bids, because of its popularity, it can "hear its voice first, then meet its people", and in the future it can get the support and trust of the majority of owners mainly because of its word of mouth, so its growing loyalty has won more and more customers, and finally cast the "Big Mac" of Chinese property. Although Rizhao is a coastal port city, it is still a small and medium-sized city in terms of economic development and population size. Therefore, in this case, in order to be a brand of property, we must not only overcome great environmental difficulties, but also optimize the internal structure and staffing of enterprises to the greatest extent. In this regard, the author in the company's four property projects internship into a month's time to feel quite deep. The following is the author's personal experience in his work: (1), the image of property personnel is not standardized. Including the appearance, language and behavior image of the service personnel. Service personnel are the first person to deal with the owners, so the image they leave to customers represents the spiritual outlook of the company. (2) The rules and regulations are not perfect. Mainly including internal (employee norms, job responsibilities, reward and punishment mechanism) and external (management system, owners' convention, handling procedures, etc.). (3) Property management publicity is not in place. For example, before the maintenance fund is fully collected, there should be no time stagnation, and publicity should be kept to the owners, including leaflets, newspapers, billboards and so on. (4) The service personnel's humanistic consciousness is not strong. Not considerate and enthusiastic about the owners, and some even had a dispute. In the actual contact, the service personnel can't deal with the things promised to the owners in time, such as maintenance, etc., and the delay has caused a serious crisis of the company's integrity. (5) The income from property management is single, and it is difficult to get rid of the loss situation. For example, Tongfa Property has been built for more than ten years, and most public facilities are aging, so it is inevitable to lose money by relying on the service fee of 1. 1. Secondly, through the running-in of theoretical research and practice, the author thinks that these basic problems have become the restrictive factors for Haina Property to move towards brand and from decentralized management to intensive development. How to solve these problems, standardize the operation of property projects and establish the brand image of Haina Property. The author puts forward some suggestions and methods through recent practice. 1. It is the key to establish a standardized, efficient and professional team and do a good job in basic management. Excellent basic management is the basic point of doing a good job in property management, and the quality of employees is the decisive factor of quality service and the key to the sustainable development and growth of a property enterprise. (2) Improve the rules and regulations related to property and various file keeping systems. Perfect rules and regulations can regulate the behavior of employees, which is conducive to the reengineering of the whole service process and the promotion of the external image of enterprises. It is also an essential link for future excellence and 9000 certification. (3) Pay full attention to the role of the owners' congress and the owners' committee, and make it a bridge between the property and the owners. All the owners are the owners of the whole residential property, and the owners' congress and owners' committee are their representative institutions and representatives, and they are also the owners of major decisions in residential areas. Therefore, property managers should pay full attention to their own role and handle the relationship between them. Owners' committee is the executive body of owners' congress, and also the supervisor and helper of property enterprises. The above are some experiences and suggestions of the author. After the enterprise reform and restructuring, through the long-term unremitting efforts of all employees, the author firmly believes that Haina Property will be able to get out of Rizhao, Shandong and even the whole country and establish its own corporate brand. Sail ahead, eventually brilliant, Haina property owners will be able to hold up a brilliant tomorrow.