Ten well-known lies on the road to buying a house

In the face of wavering advertisements, buyers are really walking on thin ice and don't know which one to believe. If you are not careful, hard-earned money will turn into resentment. Bian Xiao will unveil the gorgeous appearance of the top ten lies in the property market and restore the truth you don't know!

Lie 1: The discount is very strong, and you will regret it for a lifetime!

"the former x can enjoy xx discount", "the source of the latter xx suite must be lost" and "the discount is limited to these days". This is one of the most common lies, and it is easy to create tension. It seems that if you miss it now, you will miss it forever, prompting customers to hand over the house immediately under this tense atmosphere. This kind of lies, inexperienced buyers are most likely to be caught. It is suggested that buyers must be "stable" when buying a house. You can check the "sales control book" from the sales girl, or check whether it is true on the relevant website. It is worth mentioning that during the opening activities, there is generally no particularly good apartment or floor for you to choose. Good apartments and floors are generally reserved, and it is difficult for ordinary consumers to get cheap and good housing.

Lie 2: the average price starts from XXXX yuan, which is the lowest in the city. There is no lower price!

"the average price starts from XXXX yuan/square meter" and "the lowest price in the city starts from XXXX yuan", which undoubtedly attracts customers' attention. When customers saw that the figures in the advertisement were acceptable to them, they rushed to the sales department for advice. They were told that "only a few such houses are sold out, you can look at other units".

In response to this "up" word lies, property buyers must pay attention to screening, not to fall into the developer's word game. Just like the pricing of 1888 yuan /m3 Chengdu cubic meter, which has been making a lot of noise some time ago, it is full of gimmicks. At first glance, it's like ten years ago, when buyers rushed to the sales department, they realized that they had fallen into the trap of words, and the industry was even more critical. Whose IQ is it?

Lie 3: Not only is the price low, but there is also a huge gift area!

Buy xx square meters and get xx area. This kind of lie is usually that developers play the trick of "giving away the area" in order to achieve the purpose of stimulating sales without reducing prices. The ways for developers to give away the area are "stealing the area", "illegal building area" and "infringing the area".

The premise of the donated area is that the donor has legal property rights and the donated area is legal. Some donation areas belong to illegal construction and infringement, and their donation behavior is invalid. Many consumers are attracted by the stunts played by developers, so they "spend a lot of money". When they really get it, they call it "being fooled", only to know that the so-called gift is not a corner of the balcony, but a special-shaped space in the living room. It is a pity to abandon it.

Lie 4: complete facilities, perfect planning and perfect presentation!

"Being adjacent to a famous school" and "Going out is a big shopping center", many sales ladies in real estate will emphasize supporting facilities, greening rate, surrounding environment, transportation, kindergartens, primary schools, universities and so on. We will continue to build a beautiful blueprint for property buyers: in the future, it will become a large living community and a prosperous business district, with convenient access for children to school and great appreciation potential.

Whether there is a school or not is the decision of the education commission. In the end, the business circle found that everything was just a "dream". It is said that there is a project in the East Gate of Chengdu. From the time it appeared, the property consultant made a "bang" on his chest. One moment is a super-large commercial package, and the other moment is a super-fast transportation package. Who knows, ten years have passed from the first issue to the closing, and the legendary package is just a legend, leaving buyers all sad.

Lie 5: the subway building property is scarce!

Words such as "only 10 minutes from the subway station" and "only 15 minutes from the city center" will appear in advertisements of various real estates from time to time, and the surrounding prominent buildings will also be marked on the project plan, but the distance on paper is not equal to the actual distance. At first glance, the surrounding traffic is convenient and the facilities are complete, but it is not entirely true.

Many properties will put up "subway houses" to attract buyers, which are actually several kilometers away from the subway station. It is understood that houses within 5 minutes' walk from the subway station can only be called "subway houses" or "positive subway houses", 10 minutes as "quasi-subway houses" and 15 minutes as "near subway houses". It takes a normal person about 1 km to walk 15 minutes. In this case, property buyers must personally verify and make a decision on field trips such as transportation and supporting facilities.

Lie 6: The house will appreciate forever!

This is not surprising at all. In fact, many people buy houses with the belief of appreciation and regard real estate as an investment product. Different from other products, residential products are both consumer goods and investment goods. In recent years, the real estate market has been very prosperous, and house prices have soared like wild horses. The reason is that investors use bank credit to speculate in real estate.

However, when the market entered the silver age, faced with high loan interest rates and low returns, housing was no longer the best investment choice. Or imagine, in the future, with almost one or several properties, will real estate be so scarce? If buying a house becomes a common thing, do you think house prices will appreciate?

Lie 7: Be quick! Because we are almost sold out!

When you go to the sales department for consultation and are told that "the property has been sold out", will the property consultant let you go quickly? Actually, they won't. They will leave your contact information and will contact you in a few days to tell you that "we have launched a new batch of houses". Why are houses always sold out? This is a marketing method-hunger marketing.

Xiaomi's mobile phone came out, and all kinds of buying trends continued. Developers attract consumers' attention by creating the illusion that demand exceeds supply, thus reducing costs and increasing sales. Coupled with consumers' natural curiosity and rebellious psychology, the marketing effect is very remarkable.

Lie 8: experts are optimistic about the real estate!

I don't know where to start, but the definition of "expert" and "professor" has changed qualitatively, from the initial praise to the title that we can't avoid now. The profound meaning is that the expert's speech is too shocking. Ordinary people just want to live a good life, turn on the TV and spread out the newspaper. Either the expert is saying "the property market is good, hurry to enter the market" or the professor is saying "the property market is depressed, hurry to stop", or directly fight from a distance. In fact, in the matter of buying a house, it is good to follow your inner choice. No matter how powerful the expert is, there are not many billionaires who make a fortune by real estate speculation, right?

Lie 9: high return on investment, make a fortune!

In popular translation, "high return on investment" means "falling into a trap quickly". What do you mean "annual return rate 10%" and "recovering investment in a few years"? You have nothing to do with the developer. If there is such a good thing, do you still have your share? Those so-called high investment returns are also accompanied by high risks. Only with calm thinking, rational analysis and good attitude can we truly realize the goal of capital appreciation.

Lies 10: one shop raises three generations, dear!

"A shop can support three generations of heirlooms" and "It is better to teach people to fish than to teach them to fish". Many home buyers buy shops with the mentality of one shop for three generations. In fact, many stores have realized this dream because of the scarcity of their lots. The reality now is that the shops in the core area are often very popular. Basically, such shops are very scarce, and the busy streets of each city are very limited. Basically, shops with prosperous business are rarely sold in public.

If property buyers see that "the return on investment is as high as X%", they should be more cautious and pay attention to distinguishing the strength of developers and the operation and positioning of shops. Don't follow the trend, and don't listen to the bluffing of developers. Some shops with poor locations have been in their hands for several years, either never rented out, or because of poor popularity and poor management, the rented tenants fled for three days. However, the loan to buy a shop can not be less every month, and it has become "three generations to raise a shop."

(The above answers were published on 2015-11-16. At present, please refer to the actual situation for the relevant purchase policy. )

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