Shenzhen cracked down on second-hand real estate speculation: complaints can be made if the annual growth rate of second-hand houses exceeds 5%.

A paper "price increase" written by the owner of Fenghuangli Community in Baoan, Shenzhen is likely to become the fuse of Shenzhen property market regulation.

20 19 in the coming year, most areas of the national property market are in a downturn, and only a few cities such as Shenzhen and Suzhou continue to be hot, especially Shenzhen, where successive favorable policies have boosted the confidence of second-hand housing owners in raising prices.

However, when this self-confidence evolved to the extreme, an extreme phenomenon appeared. Some community owners "rally to raise prices" and made many generous statements, which attracted the attention of the regulatory authorities.

Up to now, Fenghuangli and Yuheng Bincheng residential areas have been named by Shenzhen Housing and Construction Bureau, and Anjuke has removed some residential housing, and relevant responsible persons have been blacklisted, restricting some rights.

Insiders in Shenzhen pointed out that there is indeed too much speculation in the property market recently and it should be regulated.

Since 20 1 1, control measures such as restricting purchases and loans have emerged one after another, but most of them are aimed at the control of new houses. This is the first time that Shenzhen has taken measures against second-hand housing owners.

Li, chief researcher of Guangdong Housing Policy Research Center, believes that the popularity of some regions and projects in Shenzhen is not strong purchasing power, but intense speculation, which has attracted the attention of the regulatory authorities, and regulation is imminent. "The spirit of housing and not speculating cannot be violated, and the second-hand housing market is no exception."

12 19 In the evening, the Shenzhen Housing and Construction Bureau said that according to the requirements of the long-term macro-control mechanism, the annual increase of second-hand houses should not exceed 5%. If the increase in second-hand housing significantly exceeds the recent transaction price, citizens can complain to the district real estate authorities.

Owner's ambition

12 17, an event happened that can be recorded in the history of real estate. For the first time in history, the owner of second-hand houses was interviewed for "controlling the rise of house prices" and the responsible person was punished.

This notified community is COFCO Phoenix Garden, located in Fuyong Street, Baoan District, Shenzhen. 20 16 completed, consisting of 8 buildings, with a total of 1304 households.

At the opening of 20 15, the price of Fenghuang Lane was about 35,000 yuan/square meter, while at the opening of 201-1,the average transaction price in this community was about 47,000 yuan/square meter.

If you know the market situation of Shenzhen property market in recent years, you will know that this price has far underperformed the market. In the past four years, the number of buildings in various districts of Shenzhen has doubled, and many of them have tripled.

165438+ 10 In October, Shenzhen relaxed the luxury residential line, and the tax on second-hand houses was greatly reduced. Seeing the price increase and price increase in other communities in full swing, the owners of Fenghuangli Community are in a hurry.

65438+February 65438+March, the owner group management group of the residential area published a letter to all owners in Fenghuang Li on WeChat group, calling on all owners to collectively raise prices in the name of "starting the first shot of asset protection", "asking for 56,000 to 65,000" and suggesting that "the lowest price for urgent sellers is 55,000". If it's below 55,000,

This notice was subsequently circulated on the Internet and eventually attracted supervision.

This is the first community officially notified by the government, but it is not the first "sitting on the ground". The first community to report "controlling the rise in housing prices" is Yuheng Bincheng, the "first dish of god" in Shenzhen Bay.

1 1 at the end, such a drama was staged in the owner group of Building No.4 of Hengbincheng Phase II. "The owner of apartment D in the group listened to the command and unified the listing price to 26 million. If it is lower than this, it will not be sold." "Anyway, it will be more than 26 million." "Thank you for 27 million next week."

When the plot 20 15 opened, the price was about 65438+ 10,000 yuan/flat. Now the average listing price has exceeded 240,000 yuan/flat, and some popular units have approached 300,000 yuan/flat.

Similar "control" remarks have appeared in many communities. At present, the listing price of Longhua Yicheng Center is about 70,000 /m2, but some owners said, "Please report that the second-hand houses that are normally sold are not less than 82,000/ping", and "If the buildings that are not intended to be sold are put on the market in the short term, the price is not less than 90,000/ping. If it is lower than this price, please adjust the price. "

China Shipping Cui Yi Villa has also drawn up a letter to all owners, which is very similar to other price increase notices except for different pricing.

265438+20 th Century Business Herald reporter's investigation found that there are no fewer than 10 communities with similar price increases among owners. It first started in Hengbin City and spread to buildings in Baoan, Longhua and Longgang.

65438+February 19, the housing and construction department notified again and named it in Hengbincheng, Fenghuangli and other communities.

At present, the second-hand houses of Keke Holding Company and COFCO Phoenix have all been removed from the shelves, showing that "***0 Suite Source" is for sale, and intermediary platforms such as Chain Home, Zhongyuan Real Estate and so on are no exception.

Li believes that the collective support of Shenzhen owners indicates that when the house occupies more than 80% of the family wealth, what everyone thinks is how to realize the value-added wealth; However, the owner's control of price increases violates the basic spirit of "housing and not speculating".

He Qianru, director of Midland Property National Research Center, believes that second-hand housing is a fully competitive market. "The price of every property is determined by the market. It is very irrational for community owners to collectively raise housing prices, which makes the price of the community divorced from reality and will only lead to the lack of market in the community. "

Zhang Dawei, chief analyst of Zhongyuan Real Estate, pointed out that most of the people who control the rise in housing prices are professional real estate speculators, but many ordinary owners in Shenzhen have also enthusiastically participated in this wave. From the perspective of game theory, he thinks it is impossible to form an alliance by raising prices, because once someone offers at a low price, the so-called alliance will collapse.

Where does the hype come from?

What is supporting the owners to join hands to raise prices?

There is no smoke without fire, and the real estate speculation ambition of Shenzhen owners is also reasonable.

He Qianru said that the second-hand housing market in Shenzhen has actually appeared since the beginning of this year. In February, the planning of Guangdong-Hong Kong-Macao Greater Bay Area was introduced, and in August, the first demonstration zone proposed to cancel the "luxury tax" in June, which was 5438+065438+ 10, all of which stimulated the second-hand housing market one after another, and both sides were more active in entering the market.

Driven by various favorable policies, Shenzhen, as a hot city, is flooded with funds, and the property market has been rising all the way, with an obvious increase. A large number of owners have net assets of hundreds of thousands or even millions in the short term.

165438+1In mid-October, Shenzhen relaxed the luxury residential line, which set off a wave of upsurge in the second-hand housing market at the end of the year. A number of lawyers in Shenzhen told reporters that recently, the owner's anti-price and serious breach of contract have occurred from time to time.

According to the transaction report of Yiju Research Institute 5438+065438+1October 40, compared with the other three cities in Beishangguang, the transaction price of second-hand houses in Shenzhen in June 5438+065438+1October is also the highest in first-tier cities.

According to the data of the National Bureau of Statistics, the price of second-hand houses in Shenzhen has been among the top five in the country for three consecutive months, and the price rose by 1 1.4% in October, ranking third in the country, and it is the only city in the first-tier cities with a price increase.

According to the statistics of Shenzhen Zhongyuan Real Estate, the transaction volume of second-hand houses in Shenzhen reached a three-year high this year, exceeding 8,000 sets in 165438+ 10, and the annual transaction volume exceeded 20 18, up1.84% from the previous month and 9/kloc-from the same period last year.

165438+ 10, the average transaction price of second-hand houses in Shenzhen exceeded 60,000 yuan, reaching 62,442 yuan/flat. This is the first time that the average price of second-hand houses in this city has exceeded "60,000", setting a record high, far exceeding that of Beishangguang.

The second-hand housing market has become better, and the operation of owners and intermediaries controlling the market and driving up prices through WeChat group has also appeared.

Chen Tiedong, Senior Director of Knight Frank China Strategic Consulting Department, pointed out that the owner's actions highlighted the shortage of housing in Shenzhen. Shenzhen's industrial structure and urban positioning are high, and the land is basically allocated to industry, and the supply of new housing is limited.

On the other hand, Shenzhen encourages talents to settle down. Compared with other first-tier cities, Shenzhen has the lowest threshold for entry and purchase restriction. Young purchasing power is the main source to stimulate the demand of Shenzhen property market.

Jaco, chief analyst of Anjuke Real Estate Research Institute, pointed out that the main factor affecting the Shenzhen property market is still the buyer's expectation for the future of the region. There are waves of favorable policies. Not only has the demand for local housing increased sharply, but the demand for foreign investment is also gathering.

It is from this that Shenzhen owners saw the opportunity of real estate speculation and wanted to take the opportunity to make a profit.

Many people in the real estate industry pointed out that under the irrational behavior of Shenzhen owners, the fundamental reason is still the shortage of housing in Shenzhen, the enlarged demand for self-occupation and investment, and the extreme imbalance between supply and demand in the market.

12: 00, the New Deal broke out in Shenzhen, and the cancellation of "only renting but not selling" business apartments was also aimed at increasing the supply of commercial housing and stabilizing the relationship between supply and demand.

Is the supervision out?

Recently, from Foshan to Guangzhou, local property market policies are being fine-tuned. Just as people were speculating about the direction, the Central Economic Work Conference held in Beijing on June 65438+February10/2 once again made it clear that "houses are not speculation".

Shenzhen is no exception.

Hedging regulation has appeared in the land market. 165438+1On October 22nd, Shenzhen Tupai Market launched six residential sites, all of which adopted the "double-limited and double-competition" mode. There was no land king that day, and there was a land auction.

65438+February 1 1, Shenzhen Qianhai sold four plots, one of which set the upper limit of the average sales price of 99,000 yuan/flat, and the signal of attacking high housing prices was already obvious.

According to the statistics of Central Plains, during the period of 20 19 and11,the total number of real estate regulation and control was as high as 554 times, which was as high as 30% compared with 425 times in the same period of 20 18. Since 65438+February, real estate regulation has also exceeded 30 times.

Zhang Dawei pointed out that there have been various kinds of chaos in real estate in some cities recently, and policies must be formulated to stabilize the market.

19 February 19, Shenzhen real estate industry rumors that the relevant departments will introduce new policies to limit the transaction and price of second-hand houses. But so far, it has not been confirmed.

Li judged that if the regulatory authorities control the second-hand housing, it will mark the beginning of Shenzhen's property market regulation from smooth to tight, and the market order will be rectified.