Che Jianxin, CEO of Red Star Macalline Group

Che Jianxin, 1966 was born in Changzhou, Jiangsu province in July.

He is currently the chairman and CEO of Red Star Group.

At present, the social positions held mainly include:

Executive Committee of All-China Federation of Industry and Commerce

Vice President of China Building Materials Industry Economic Research Association

Vice President of China Decoration Building Materials Association.

Vice President of China Furniture Association

Vice President of China Corporate Culture Promotion Association

Standing Committee of Jiangsu Federation of Industry and Commerce

Executive Director of Jiangsu Furniture Association

Member of Jiangsu Youth Federation

Representative of Changzhou Municipal People's Congress

Changzhou CPPCC member

Changzhou Federation of Industry and Commerce Executive Committee

Vice President of Changzhou Enterprise Federation Entrepreneur Association, etc.

Be hired as:

Visiting Research Fellow, China Institute of Personnel Science, Ministry of Personnel.

Visiting Professor, Business Administration Training Center, China Renmin University

China Renmin University Business School MBA Entrance Examination Re-examination Examiner

Researcher of Jiangsu Xiaokang and Modernization Research Center, etc

brief introduction

Che Jianxin started his business by borrowing money from 600 yuan on 1986. After 22 years of struggle, 38 brand supermarket chains have been established, with a total market size of over 3 million square meters. In 2007, the total sales exceeded1500 million yuan, becoming the first brand in China home furnishing industry.

Che Jianxin has become an expert in human resources in his long-term employment research and practice. He once said: a college student will become a' pupil' if he doesn't study for three years; A "pupil" can become a "college student" as long as he keeps on studying. His office and home are full of all kinds of books; He has a book in his car and his carry-on bag. Books never leave, pens never leave. He is diligent in thinking, attaches importance to the theoretical research of enterprise strategy and human resource development and management, and has written more than 30 theoretical works with more than 65,438 words. Many theories and practices of talent potential development initiated by him in China, such as electric light and power grid, management beyond eight hours, have positive practical significance for innovating talent development theory and popularizing modern advanced talent development theory.

2001-in 2002, he was invited to attend the first international forum on learning enterprises and the seminar for Chinese and foreign management officials, and discussed the construction of learning organizations with Dr. Peter Shengji and others, and talked about corporate culture with Panasonic and Haier. On September 6, 200513-/KLOC-0, the International Organization Learning Association held the second Global Forum in Vienna, Austria. Che Jianxin was invited to attend the meeting and gave a special speech on "Learning to Give Me a New Life". Dr. Peter Senge personally led all the core members of the International Organization Learning Association to attend the meeting, which was well received. This is the first time that private enterprises in China and enterprises in China have stepped onto the stage of international organization learning.

Invited by Guanghua School of Management, Peking University, Tsinghua University School of Economics and Management, Yangzhou University Business School and Hohai University, he gave special lectures on corporate culture, learning organization and human resources development. Because of his unremitting exploration and efforts in human resources development and management, in 2002, the Institute of Personnel Talents of China Institute of Personnel Science and the Business Administration Training Center of China Renmin University hired him as a visiting researcher and a visiting professor respectively, and in 2005, he was hired as the re-examination examiner for the MBA entrance examination of China Renmin University Business School.

Che Jianxin is a very caring person. For employees, he is regarded as a customer and the most valuable asset. Party committees, trade unions, committees for respecting the elderly, committees for health and longevity, committees for caring for the next generation of education, and domestic service centers all take it as their responsibility to serve employees well, helping employees and their families to do practical things and do tens of thousands of good things every year. To the society, he gets rich and thinks about the source, and truly returns. At present, the Red Star chain market he founded has attracted nearly 20,000 people to find employment and re-employment, and he clearly proposed to lead 200,000 people to a well-off society.

Che Jianxin was awarded as an outstanding entrepreneur in China by the All-China Federation of Industry and Commerce, All-China Federation of Trade Unions, China Entrepreneurs Association and China Corporate Culture Promotion Association for his outstanding business performance, outstanding leadership, profound theoretical accomplishment and noble personality charm. He was awarded as one of the top ten outstanding individuals in corporate culture construction in China in 2004, the special contribution award in corporate culture construction in China in 2005, the outstanding contributor in corporate culture construction in China in 2006, the influential brand leader award in China and the influential brand leader award in home improvement industry. In 2005, China Home Furnishing Industry's Man of the Year, Glorious Land Greening Award, Top Ten Outstanding Young People in Jiangsu Province, Top Ten Entrepreneurs in Brand Building, Model Workers in Jiangsu Province and other glorious titles. On March 28th, 2007, at the 2006CCTV Annual Employer Survey Conference held by CCTV, Red Star Macalline was among the top ten employers, becoming the only brand in China's home furnishing industry.