188 advertising slogan

1. When I came to Zhengzhou, I remembered three slogans:

(1) "don't want to wronged children, live in utopia". Because the average ideal country has its unique global education, I don't know why the sub-standard will use "double-fight, townhouse, garden house and flat mansion" instead of explaining the benefits of children living here. After all, the sub-bid does not change, and the main bid can be replaced by a wife who doesn't want to be wronged.

② Choose Utopia if you don't choose Beilonghu Lake. On the way, I also saw a sentence: "If you can have a grand garden villa, why bother with the North Lake". After checking the map, we can see that both projects are far away from Beilonghu Lake, and both of them are making a fuss about the benchmark area. By comparing with the benchmark, we can guide the customer how high the product value and product tonality of the project are. Now, Zibo New District is a hot spot and a benchmark. If it is an improvement project in Cheng Nan or Hi-tech Zone, it can also be said that you can live in No.1 Chengnan/Xingyuecheng instead of the new zone. However, the premise of this advertisement is that it is far enough away from the benchmarking area and the quality of its own projects is excellent. Otherwise, customers will see projects with average qualifications after their expectations are raised, but the gap will be great.

(3) "Like a big house by the lake". This is the positioning slogan of Hanhai movie-watching project when I was watching Hanhai Qingyu. Just read it once and remember it. Although I didn't go to Hanhai to see elephants, I didn't check any information about this project, but just looking at this slogan, I know that this project is like a lake view room next to a lake, and the house area is large enough. There are many selling points of the project, but the positioning slogan should be: location+core selling point resources. The simpler the copy, the more customers can remember it. As for many other selling points, you can combine props on the spot and penetrate customers a little.