Two annual development plans of the company

Two annual development plans of the company

? In the increasingly expanding, mature and fiercely competitive property management market, there are both high-end brand property companies and weak enterprises struggling on the edge of the industry. Of course, more property companies are in the stage of rapid development, and their internal management is becoming more and more standardized, and the expansion of business has achieved initial results. Under the new market and industry development situation, in order to continuously improve their market position in the same industry in the region and meet the arrival of the era of property management marketization, all kinds of property enterprises must clearly formulate the company's medium-and long-term development goal plan to show the company's business objectives and development direction in the future.

In short, planning is a process of deciding how to achieve a set goal. According to the implementation of the plan, we can take the initiative to use the plan to control resources, not just react passively. Effective planning has the following positive effects: 1, effective use of resources; 2. Forecast problems; 3. Communicate the purpose of the organization to the outside world; 4. Evaluate the feasibility of the target; 5. Evaluate various methods to achieve the goal; 6. Setting priorities; 7. Effectively reduce emergency demand. (Note: the medium term refers to three to five years, and the long term refers to more than five years).

The implementation outline of the medium and long-term development plan of the property company;

The first step is to define the purpose of the medium and long-term development plan of the enterprise and unify the ideological understanding in the company management.

Set up a long-term enterprise development planning project team, determine the overall person in charge, determine the scope and division of labor of the participants, and formulate the work plan and completion time of the project research. The whole project can be divided into several stages and steps, such as making project work plan, determining project sub-items and their responsible persons, collecting and sorting out basic data, refining and determining objectives, researching strategies and approaches, analyzing supporting schemes, and submitting the draft to the president.

Key points of implementation: we should give full play to the leading role in formulating enterprise strategic planning and emphasize the participation of all staff.

Step 2: Discuss and determine the composition of the core objectives of the medium and long-term development goals.

Key points of implementation: the core objectives are mainly concentrated in two directions: 1, market development objectives; 2. Manage the service potential. The profit potential and management potential of enterprises are regarded as the embodiment of the company's core competitiveness. The time axis of the goal can be divided into medium-term goal (five years) and long-term (ten years) development vision.

Step 3: Conduct enterprise diagnosis and analysis, market analysis and forecast, and forecast the development trend of the industry.

1, enterprise diagnosis analysis mainly includes the following aspects: a, swot analysis of property companies (analyzing the strengths and weaknesses, opportunities and threats of enterprises); B. Analysis of enterprise resources (including transformed technical resources, human resources, social resources and conditional resources, etc.). ); C, enterprise management status analysis (income scale, income structure, profit potential, management system potential, customer satisfaction and indicators, tools, methods, etc. ).

2. Market and industry analysis and forecast mainly include the following aspects: a. Research and forecast of medium and long-term developing market structure (starting from suppliers, consumers, competitors, new market entrants and substitute products), and market segmentation research; B, the latest trend and development direction of the market or industry (Zuci. )。 The present situation and trend of the overall market environment (overall environment, industrial environment and technical environment).

Key points of implementation: 1. In the concrete analysis, we should reasonably decompose each single analysis dimension and refine the evaluation. 2. There are many management analysis tools and methods. As managers or research analysts, when doing specific case analysis, we should focus on whether each detail dimension decomposed for the analysis object has practical value, whether it is objective and true, and especially avoid logical errors.

The fourth step: analyze the current situation of organization, incentive and human resources, put forward the medium and long-term human resources needs of enterprises, and formulate human resources planning, organizational structure design and adjustment scheme and incentive mechanism design according to business strategy.

Analysis and expression: histogram, curve, pie chart, table and text: it is clear that the medium and long-term development aims at establishing seven competitive advantages of enterprises (cost advantage, quality advantage, brand advantage, efficiency advantage, scale advantage, technology advantage and human resource advantage). According to the above research and analysis, the qualitative and quantitative objectives are determined in the following four aspects: 1, the company's medium and long-term expected enterprise type and business structure; 2. Long-term scale of the enterprise (management scale, income scale and profit scale); 3. The target market and primary and secondary structure of the company's medium and long-term development; 4. Long-term management of potential objectives (customer satisfaction, cost control objectives, management techniques, etc.). )

Key points of implementation: 1. Through the first three steps, after clarifying the existing resources and market competition situation of this enterprise, the seven competitive advantages that this enterprise has obtained or will obtain are determined qualitatively and quantitatively, so as to make it truly have a goal-oriented role. 2. In the process of quantifying the competitive advantage, it is necessary to repeatedly check whether the confirmation and realization process of the target conforms to the smart characteristics.

Step 5: Determine the long-term development goals (vision)

Implementation focus: management mode is an important issue that property enterprises need to consider and adjust when formulating medium and long-term development goals. Different management levels are different in different management items and charging standards, which truly reflects the corresponding relationship between management services and management fees regulated by market factors and value leverage. At the same time, with the constant change of business structure, there should be scientific research and dynamic and reasonable adjustment of management structure to support the development of the company.

Step 6: According to the long-term overall goal of the enterprise, study the tactical form, expansion strategy, supporting factors and resource conditions needed to achieve the strategic goal, so as to draw up the main sub-development plans, including: 1, the reconstruction plan of corporate culture and property service concept; 2. Human resource development plan; 3. Financial management policies; 4. Medium-and long-term implementation targets of quality improvement; 5. Diversified business development plan; 6, the business target plan of each business department; 7. The establishment and development plan of related systems.

Implementation focus: All subordinate development plans of the property management company need to be formulated around the core objectives of the enterprise to ensure the identity of the overall objectives of the enterprise.

Step 7: break down the medium and long-term goals and determine the annual goals to be achieved every year.

Step 8: After the completion of the medium and long-term development plan of the property management company, it is necessary to further organize and formulate the work plan for the first target year.

Key points of implementation: the plan must be implemented as the action of each company member. The action plan must be informative, and the completion of the action plan must be verified to ensure the continuous improvement of the overall performance of the property enterprise from the system aspect.

In the final analysis, the formulation of medium-and long-term development planning of property enterprises is based on the prediction of the company's future, and the revision of enterprise management objectives can make reasonable and flexible revisions in view of environmental changes. When the environment is conducive to the development of the company, put forward the goal; When the environment is not conducive to the development of the company, even though the employees do their best, they can't achieve it smoothly, and the goal is moderately lowered; As expected by the environment, the target value should be achieved.

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Enterprise development plan 2 1 service introduction

If you are an entrepreneur without entrepreneurial experience, you must find an experienced professional organization to help you broaden your thinking before starting a business; In short, as long as you want to start a business, you will always encounter various problems. What if you start a company that can solve many problems of entrepreneurs? Business consulting company? Is it a good choice?

The services provided by business consulting companies include: business information, business guide, business experience, business recommendation, business case, project recommendation, product agency, franchise chain and other consulting projects; And provide entrepreneurs with business planning guidance, market research and other services during the start-up period. As long as the entrepreneur pays the necessary consulting fee, he can know all the information about the success of his business.

Second, target customers and market analysis

Entrepreneurs suffer from inexperience, lack of good projects and lack of funds. The troubles of entrepreneurs create excellent business opportunities, and specialized small-scale entrepreneurs bring one-stop service? Business consulting company? Bring practical entrepreneurial information to entrepreneurs and help them simply become small bosses. While helping others succeed in starting a business, I also succeeded in starting a business. Is this a good choice for both sides for you who are looking for commercial projects?

Three. Enterprise profile

The Company Law is a partnership limited liability company, and industrial and commercial registration is a consulting company. What is the full name of the company? Nanning XXX enterprise management consulting co., ltd? ; Business scope of the company: enterprise management consulting, enterprise investment and trade information consulting, enterprise marketing consulting, financial management consulting, human resources information consulting, business consulting, corporate image planning, enterprise marketing planning, market research, etc. Others must be approved by the industrial and commercial bureau. The organizational structure of the company is that the project investor is the general manager (legal representative), and the company has financial department, administrative department, business department and other departments.

4. Diversified joint investment

? Get the moon first by being close to the water? For the projects or products that the company is optimistic about, the company can act as an agent first to jointly invest, operate and make profits with student entrepreneurs on the company's platform. For example, there are 1 000 student entrepreneurs in downtown Nanning and 25 township business districts, and they have invested 50 million with the company. At the same time, we have jointly invested in the following industries: department stores, transportation, building materials, hardware, catering, electromechanical, agriculture, clothing, beauty, network, furniture, digital, books, real estate and furniture. There are 25 townships in six districts of Nanning, and each township has 40 student entrepreneurs. There are 1 0,000 student entrepreneurs in 25 towns and villages in the city. Each person contributed 50,000 yuan, totaling 50 million yuan, and invested in diversified projects with the company. First of all, the company should start a commercial company with 40 student entrepreneurs in each township to manage the township industry; The registered capital of township trading companies depends on the market environment. 40 student entrepreneurs account for 80% of the shares, 2% and the company accounts for 20%. Township trading companies specialize in selling products of various industries in township areas. The registered capital of an industry company depends on the market environment. The 25 township trading companies each hold 3% of the shares, accounting for 75%, and the founders of the companies account for 25%. The main city market is developed by industry companies, and the township market is developed by township trading companies.

Five major risk analysis

Under the condition of market economy, the competition in various industries is very fierce, and entrepreneurial consulting companies are no exception. How can we stand out from the competition in the same industry? Take action when other peers are unaware of business opportunities, and be one step ahead of others, so that the company can take the lead and occupy new market share; If you can't be faster than others, then you can always eat cake with others, and naturally there is no considerable profit. Secondly, we should attract customers with warm and efficient services and form a good reputation among customers. The company is based on a large amount of entrepreneurial information, complete and new, and its service personnel are rich in professional experience; Therefore, the company should increase new projects in time to win the growth of customers. In a word, as long as all employees of the company work hard to solve the difficulties encountered by entrepreneurs, there is still a big market for entrepreneurial consulting companies.

6. corporate vision and planning

The founders of the company are all novices in the consulting industry. In the next two years, we will do a good job in enterprise management consulting services, strengthen employees' industry knowledge and business potential, make the company really on the right track, and fully cooperate with the development of diversified projects.

The short-term goal is to occupy the Guangxi market within five years and expand the market share of diversified projects in Guangxi.

The medium-term goal is to occupy the national market within 10 years and expand the market share of diversified projects in the country.

The long-term goal is to occupy the markets of major countries in the world within 15 and expand the market share of diversified projects in these countries.

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