Fosun is here! Suning store will pilot 24-hour automatic drug sales.

On April 29th, Suning.cn and Shanghai Fosun Group reached a strategic cooperation, focusing on online e-commerce channels and offline stores in the fields of medicine, health consumer goods and home customer service.

RoyceWong, director of Fosun Group, and CGO of Fosun Group led a delegation to visit Suning. During the meeting, we further discussed and communicated on various cooperation between the two sides.

The two sides agreed that the businesses of mother and baby, health science and technology, and health consumer goods under Fosun Group will collectively settle in the Suning.cn platform. The two parties will also cooperate with Highland Property to help the offline layout of Suning Store, make it easier for users to access the services of Suning Store, and also add more offline traffic portals for Suning Smart Retail.

During this meeting, Sanyuan Food and Guo Da Pharmacy, as the invested companies of Fosun, also discussed cooperation matters with Suning: on the one hand, Suning and Sanyuan Food reached cooperation on related matters such as the entry of organic fresh milk products and e-commerce channels at the retail level; On the other hand, Suning and Guo Da Pharmacy have reached a cooperation plan of "Online and Offline Smart Retail of Medical Health".

"The national stores of Guo Da Pharmacy can connect with the O2O platform of Suning Store, and quickly cover community users through more than 5,000 stores of Suning Store, providing users with on-site service of first-aid drugs." Bian Nong, president of FMCG, said that this cooperation will further consolidate the brand empowerment model of smart retail in Suning.cn.

At present, the number of chain stores of Guo Da Pharmacy in China has exceeded 4,000. In this cooperation, the two sides will focus on the further deepening and expansion of online and offline. While opening a new integrated format offline, they will give full play to the supply chain resource advantages of Guo Da Pharmacy and Suning's huge online and offline membership advantages to provide consumers with more convenient and professional services.

More than 5,000 Suning stores and mobile platforms across the country have become the focus of this cooperation. Based on the supply chain and management service support of Guo Da Pharmacy, the two parties will pilot a 24-hour automatic drug sales project in some regional stores to further provide users with convenient drug service.

This is precisely because the super entrance of Suning Store covers different crowded retail scenes such as government, CBD, community and subway station, which truly realizes the close contact between online scenes and consumers. In the future, Fosun Group and Suning.cn will carry out more marketing and resource linkage around the main platform, Suning Store and APP, and the development of "Global Family Happiness Alliance" is worth looking forward to.