What is the historical origin of Kweichow Moutai?

Kweichow Moutai Winery Group is composed of China Kweichow Moutai Winery Co., Ltd. and its wholly-owned subsidiaries, holding companies and shareholding companies. Its more than 20 companies cover many fields, mainly including liquor, wine, beer, banking, insurance, securities, scientific research and property. As early as the end of 1949, when Guizhou was just liberated, the central government called Guizhou Provincial Party Committee and Renhuai County Committee to adhere to the correct ruling party policy, effectively protect all the brewing production equipment of Kweichow Moutai Winery and continue to expand productivity. Since then, according to the instructions of the central government, Guizhou Province has given great economic support to Hengxing, Cheng Yi and Ronghe, which has effectively promoted their development. Moreover, these enterprises have received certain preferential policies and high political treatment. Until 195 1, Guizhou province achieved the largest merger of burning houses, that is, the merger of burning houses in Cheng Yi, which completely achieved the goal of merging two burning houses, and then established the state-owned Maotai Distillery, which has been in production until now. Subsequently, the local government deployed many capable cadres to expand the production of Maotai Distillery, and invested a lot of money to further expand the production scale of Maotai Distillery. 1949, 10 in June, that is, on the eve of founding ceremony, Kweichow Moutai has been stationed in Huairentang, Zhongnanhai to celebrate with the founding fathers of the Republic of China. It is reported that founding ceremony's first banquet in People's Republic of China (PRC) was held at the Beijing Hotel. The choice of chef, dishes and wine was personally examined and approved by Premier Zhou, and Maotai was chosen as the main wine. Therefore, Moutai has become a "founding wedding wine". Guizhou Moutai has a special landform, and the water quality, soil and air contain special microorganisms, which all contribute to the maotai-flavor characteristics of Guizhou Moutai, with elegant and delicate taste, full taste and long aftertaste, which cannot be imitated by other liquor products. Kweichow Moutai has a long history of development and is the representative of the world's three famous wines. It is also known as the originator of the development history of Maotai-flavor Qu liquor in China with a long history. In recent years, with the rapid development of social economy, the development scale of Kweichow Moutai enterprises is also expanding. As early as 200 1, Guizhou Moutai co., ltd was listed on the Shanghai stock exchange. After listing, the main business income of Kweichow Moutai Winery increased from RMB 20 168 billion per year to RMB 20 15 years, a full increase of RMB 10 times. Over the years, Kweichow Moutai has been adhering to the business philosophy of "quality first, brewing high-quality life", gradually implementing the strategy of "revitalizing enterprises by quality", and always adhering to the development philosophy of "one production cycle per year" and "no aging and no selling new wine". Every year from the Dragon Boat Festival, we have to go through a long series of steps, such as stepping on koji until the Double Ninth Festival, which requires eight times of airing koji, adding koji to pile up, fermenting in the pool, then repeatedly cooking and taking wine for seven times. In order to ensure the quality of Moutai, it often needs long-term aging and careful blending in advance, so the staff of Maotai Distillery have been defending their "quality lifeline". Judging from the current situation, Kweichow Moutai Winery mainly sells vintage wines, as well as ordinary wines and other alcoholic products, covering all middle and high-end series. At present, the most famous brewing technology in the world can be mainly divided into two types, one is distilled wine; The second is wine making. The unique brewing process of Moutai is based on traditional yellow rice wine and rice as raw material. After a long period of cooking and adding koji, it is kept semi-liquid, saccharified and fermented, and then squeezed. Maotai liquor, superb brewing technology, produces healthy and comfortable liquor, which is not only a scientific research topic, but also a great pioneering work of this era. The inventors of Moutai are a group of explorers who have explored a brand-new method in brewing technology. It is this spirit of scientific exploration that has left people with precious spiritual wealth, and its cultural significance has influenced China people from generation to generation. No matter which history of China's brewing technology is opened, we can see that the records of famous wines are like a flash in the pan and quickly disappear from the long river of history. Although these "famous wines" cost a lot of advertising fees, the most memorable one is Moutai, which has been widely praised by the public and won many awards. These honors are attributed to the extraordinary quality of Moutai itself, rather than blindly touting. The development history of Moutai can be traced back to Jiaqing period of Qing Dynasty. At that time, there was a famous scholar named Zhengzhen, who once recorded in his book "Tian Ju Silkworm House": "Renhuai (county) west, Maotai village brewing, Guizhou first." It was not until the last years of Daoguang and the early years of Xianfeng that the book titled "Qian Yu" recorded: Maotai Village "sells in general and burns spring." Until the War of Resistance against Japanese Aggression period, Zhejiang University moved to Zunyi because of its westward migration. At that time, Zhang Qiyun, a professor at Zhejiang University, recorded the development history of Moutai in detail in the article New Knowledge of Zunyi. Industry and resources ",which records:" Liquor is a famous product in Guizhou, especially' Huishamao Liquor', which is famous for its origin ". At that time, the production and sales of Moutai were highly valued by local governments. Later, after the founding of New China, international leaders attached great importance to and carried forward the brand culture of Moutai, preserved this special production process as a national treasure, and invested heavily in the brewing of Moutai. In the first "China Famous Wine Selection Campaign" in New China, Moutai won the top of the eight famous wines in one fell swoop, so it was called "national wine" by Chinese people. The glorious history of Moutai is the pride of China. Maotai liquor has such great charm and social influence, and has also achieved considerable economic benefits. Since it came into being, it has been the highlight of China people's small talk, and the historical drama about Moutai brewing technology has gradually exerted an influence on the national stage, further promoting the development of China liquor industry. From 1984 to now, with the profound cultural significance of Moutai, Guizhou liquor has gained great influence in the whole country, especially many winemakers in Zunyi area have been employed in Zhejiang, Shandong, Henan, Guangdong and other places, and their superb winemaking skills have benefited from the training in Maotai Distillery. When these winemakers were employed in other areas, they also spread the very advanced and developed winemaking technology and experience in Zunyi area to the local area, which is of great significance for revitalizing China. It can be seen that the cultural effect and contribution of Moutai can go down in history. Source; new economy