What impact does the merger and acquisition of Alibaba Group have on Alibaba?

Since the acquisition of Yahoo in 2005, Alibaba has continuously expanded its strength and influence through investment and mergers and acquisitions in the past 10 years. The enterprises involved include Yipai.com, Meituan.com, China Wang Wan, tintin network, Sina Weibo, Youku and Tudou. Typologically, from portal to social platform; Formally, from PC-side software application companies to mobile companies; In the industry, from e-commerce to finance ... investors are different in corporate culture, form and content. Especially in the two years from the revocation of the listing status of 20 12 HKEx to the decision to go to the US IPO, Ali stepped up the investment in mergers and acquisitions. In essence, Ali's strategic layout is different from the family business wandering in the capital market, but it is still cumbersome and intriguing.

Ali's philosophy of merger and acquisition

Establishing Value Core with User Thinking From the development course of Ali, the enterprise started from Alibaba, founded Taobao, and then subdivided Tmall, with the model from B2B to C2C, and then to B2C. Today, Ali Group has formed seven business groups, including Taobao, Tmall, Juhua and Ali International Business Group. Although there are various forms, Ali's value core remains unchanged. Adhering to "customer first" is one of the six core values that Ali has pursued for many years, and it is also the original intention of Ali to invest in mergers and acquisitions, continuously strengthen its main business, improve the ecological circle, and bring more value experiences to customers.

Absorbing mergers and acquisitions and establishing the core competitiveness of enterprises, the main business is the foundation of the company's development and an important indicator to determine the company's own core competitiveness in the industry. Ali mainly adopts the way of wholly-owned acquisition or actual control of equity investment to give play to the advantages of enterprises related to Ali's core business in the industry, including a number of high-quality Internet plus enterprises such as Yipai.com, Koubei.com, Phpwind, Wang Wan, China and Baozun. Its purpose is, on the one hand, to thoroughly absorb enterprises with competitive threats, and on the other hand, to integrate superior resources.

Forward-looking investment, improving the open ecosystem from 20 1 1, Ali's series of actions are more inclined to build an e-commerce-centered, multi-content and multi-mode ecosystem, with the main purpose of breaking through the port bottleneck, realizing information circulation and laying the foundation for the subsequent strategic layout. Starting from the industry layout, Ali initially paid attention to social platforms such as Sina Weibo, Momo, UC, and grafted Ali's e-commerce information to the investee by investing in shares, thus increasing the traffic of mobile and social terminals. Then, with the rapid development of online and offline, we will invest in companies such as Didi Taxi and Gaode Map to strengthen the effective combination of entity enterprises and the Internet economy. The layout of the logistics industry is mainly based on improving the efficiency of logistics distribution and laying the foundation for the development of cross-border e-commerce logistics. Holding Tian Hong Fund and Hang Seng Electronics and establishing Ant Financial Group also indicated Ali's determination to get involved in finance.

Determination of parallel investment and financing

Open financing channels According to incomplete statistics, Ali spent nearly $8 billion on investment and mergers and acquisitions in the past two years. If the aforementioned investment M&A case is Ali's efforts to consolidate the existing advantages and further improve the e-commerce ecology. Then, before China, China Digital Media, 2 1 Century Media and overseas companies such as1main and Laifu Car went to the United States for IPO in 20 14, the investment behavior was as high as10 billion yuan, which was more like Alibaba's efforts to expand its influence and enhance its listing. The original intention of investment is to raise money.

Expanding reinvestment If Ali's domestic investment in M&A is a positive start, behind it is the cyclical process of overseas financing and reinvestment. What Ali did was actually what Ma Yun, Chairman of the Board of Directors of Alibaba Group, said in 2008. Alibaba group has two overall goals in the next decade: first, to build the world's largest e-commerce service provider; The second is to be the best employer in the world.