Prospect real estate, the business logic behind it.

Thursday, April 14, 2022? Xianyang? rain

Tonight, listen to the business logic behind Lao Wang's dismantling of the property and his vision.

The design of original business model is the top-level design!

The real estate industry has changed from the incremental era to the inventory era. There is a big market for building property for old houses.

But the problem is that the old house has a large area, but the property fees that can be received are particularly small. This puts higher demands on the business model and requires business innovation.

What did Vision Real Estate do right? Take this problem down in one fell swoop

1. Maximize demand and connect with the market.

Just because there is no money, it seems that there is not much room for profit. Therefore, Yuanjing Property has done a lot of questionnaire surveys to accurately grasp the core needs of customers. If it is done, it will be more targeted, no detours, no pits!

2. Make full use of * * *

Make full use of the idle labor force in the community, and the healthy uncles and aunts will work together to integrate resources!

Aunt does cleaning, the community delineates the area, builds a simple venue for them, and stores the useful garbage found; Uncle is a security guard, managing the garage! Give them a uniform red armband and some subsidies.

The trees planted in the community are all planted as fruit trees, which are claimed by aunts and uncles, and they have repeatedly stressed that the fruits are also theirs. Community is equivalent to only planting trees, regardless of the growth of trees, but it is precisely because trees can lead people that they have the spirit of the protagonist!

So you see, resource integration and * * * price model not only reduce the cost, but also benefit each other.

3. The mismatch of residents and the maximization of resource utilization.

Satisfy some people, prefer the old campus and prefer quiet; Another part of white-collar workers prefer lots like the old community! Therefore, we signed a contract to move some old people to the suburbs, deliberately transforming them into white-collar workers who work nearby, providing better living space for everyone, and the property can earn the difference in the middle.

4. Use all resources

Go to the bank with the contract signed with the owner. As a matter of benefiting the country and the people, banks give interest-free loans and strive for interest-free loans. You can earn rent after the renovation.

To sum up, the success of Vision Property lies in business innovation, a large number of questionnaires, data analysis, accurate grasp and improvement of demand.

Then integrate all resources, users can not only * * build traffic, * * build products, but also * * * build brands and * * * build fission.

As mentioned in the example, when customers near member users want to see cars, car companies can go to see them nearby. If sales are generated, it means that the construction of * * * is successful, and then the company will give back to its members, and there will be certain benefits.

Tonight, I have gained a lot from two points: a lot of investigation and research, a good grasp of accurate demand;

The second is that * * * must be built, and * * * can be built * * * camp! This feeling is particularly deep. After all, what we are doing now is something created by the copywriting team, and the teacher has been liberated. It is really a powerful thinking to subsidize students to take care of students.

Tonight's case is worth studying, and it is very valuable if you want to live.