How to do the internal publicity of the property company?

In fact, periodical arrangement is a concrete problem.

First of all, there must be leaders who strongly support the internal magazine, and there must be relevant supporting policies and management regulations, which will remain unchanged for a certain period of time and will not be destroyed by changes in leaders or department heads, so as to ensure the durability of the internal magazine. This is the premise of running a periodical well.

Secondly, we should establish a writing editorial team with a relatively complete writing team. This includes correspondents, that is, writers, editors and editors-in-chief at the grass-roots level, as well as self-serious, well-educated senior cadres supported by staff officers, who can afford the pillars of big manuscripts and ensure that there are interesting photographers in each issue.

The third is the specific content arrangement, including magazine name, cultural orientation, cover design, page number and color page arrangement, art design, picture processing, text typesetting, printing and other arrangements. According to the age level, cultural level and personality of corporate culture, these arrangements will have a variety of combination results, either lively or solemn, or thinking or propaganda (see Vanke).

The fourth is the technical level, including information collection channels (through OA system), typesetting, printing, distribution and external communication channels.

Fifth, the guarantee of sustainable development includes regular study and training for correspondents and editors, business exchanges with famous magazines and internal periodicals, regular revision of internal periodicals management regulations, implementation of reward and punishment measures, annual assessment and reward, selection of top ten information and other specific measures.

Internal publishing is a big project. You can't give up if you want to start. You need to keep doing it. First of all, give yourself confidence, otherwise don't start easily. I wish you success and see your work in the magazine as soon as possible.

If you are not sure about the journal, you can start with the briefing and issue it once a week or half a month, with flexible form, flexible time and flexible content, and then upgrade it to an internal journal after accumulating a certain foundation. Printing in A3 format or larger, offset printing and color printing (coated paper is too expensive, roar).