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Pre-laid floor plan
Taking China and Hongkong as an example, lattice shop can be divided into two types: one is the concept of "subletting" and the business model is to lease lattice shop as much as possible. Many times, due to too many unknown factors in the initial stage of opening, owners often adopt the strategy of "buy first, get first" to attract small landlords through different channels. Especially when the market is full of lattice shops with similar decoration and products, some shopkeepers will even reduce their prices, and the rent of a small shop is as low as 100 US dollars.
We have also seen successful examples of subletting. Based on these cases, to break through in multi-grid stores, there are roughly the following conditions:
1) region selection. Generally speaking, places with many people, such as Mong Kok and Causeway Bay, are the best places to start a business, but in fact, places with many people are faced with two problems: high rent and great competition. The solution is: choose the second-line area of Wangwang District or non-Wangwang District with different types of people flow, such as office workers, students, residents and other regional consumer customers.
2) Have a theme. This is also the grid shop of the second type of operation mode that we want to share. This kind of lattice shop only accounts for less than 26% of the market share, and there is a lot of room for development. But how to choose a theme? First, observe your sales target and customer base. Second, choose a category related to your life, interests or personal network. For example, if you love traveling or need to go out often because of fortifications, you can take "traveling around the world" as the theme and put the special items you have bought or will buy in your lattice shop. Small landlords who participate in your lattice shop can also help follow this concept. We have seen several successful examples. For example, China, a foreign wife, often travels back and forth to her husband's birthplace, bringing almost all the most lively and authentic things there, which is very popular. What we want to do here is not a souvenir shop, but to show the local life and culture in your lattice shop at the same time, introduce and attract everyone who knows or passes by your shop in different categories.
Finally, Gezaipu is indeed a business with relatively low cost and less management time, but to operate successfully, what is most needed is the boss's mind, foresight and, at most, a little human touch. You can go and see this 38 business opportunity network!
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There is a saying in China and Hongkong: "I have no future", and starting a business is the dream of ordinary people; In particular, the preparation for the location of the new store will take a lot of trouble. Shops are roughly divided into street shops, shopping malls and upstairs shops. The rental value of street shops is differentiated by lots, such as Mong Kok, Central and Causeway Bay, which belong to the core shopping areas in downtown areas, and the rental value is relatively expensive. Moreover, large shopping malls are mostly held by developers, mostly located in prosperous areas, with large shops and complete facilities; But pay more attention to the tenant brand, and the rent is relatively expensive; Theme trend shopping malls are products and services for young people or individuals. The stores are small in scale and have long business hours. Because the floor shop of Wangqu is expensive, the upstairs shop with the same geographical location came into being; However, attention should be paid to the use of property and illegal construction.
I wish all business friends a prosperous business!
What industry do you want to decide? Back to this period? Business registration? Accounting expenses? Limited/unlimited company?
Term of lease? Abortion? Customer spending power? Number of employees? Company insurance? Labor insurance?
Will there be a 15% rebate for bulk purchase? Equipment/layout/decoration/decoration is average
About150 thousand
If you have any questions, please ask me and write to my sister. It's always good to have a plan. In addition, does China apply for small business loans? Points application? Want information? The plan is Japanese and it is necessary to write it.
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