Similarities and differences between Chengdu applet development and APP development

Everyone should know that the user base of APP is all smartphone users, and the user base of applet is all WeChat users.

2. How to use it

To use the APP, you need to download and install it in the corresponding app store, which will not only consume a certain amount of traffic and time, but also occupy the memory of the mobile phone. The applet doesn't need to be downloaded, it can be used directly through WeChat code scanning or search, and it doesn't occupy the memory of the mobile phone, so you can quit when you run out.

3. Development difficulty

A formal APP development needs to develop an Android version and an Apple version, which has high labor cost and long development cycle. The development of small programs is based on the WeChat framework, and only one version needs to be developed, so the labor cost is lower and the development cycle is shorter.

4. Message Push

APP can push messages and advertisements to users regularly, while applets have no function of pushing messages to users.

5. Online process

After the APP is developed, it needs to be submitted to dozens of app stores for online review. The requirements of each app store are different, and the online process is extremely cumbersome. After the small program is developed, it only needs to be submitted to the WeChat public platform for review.

6. Difficulties in promotion

APP requires users to take the initiative to spend traffic and time downloading, and also needs to register and log in during use, which is difficult to promote. The applet is supported by a huge user group of WeChat, with many entrances and relatively difficult promotion.