What are the characteristics of the real estate industry?

The four characteristics of the real estate industry are as follows:

1. Immovability of business objects

Business objects are all real estate, which is fixed and immovable. This feature makes real estate enterprises greatly influenced by information technology in their business activities and surrounding environment, and their business performance is closely related to their location. In addition, due to the large value of real estate products, it takes a long time to transfer assets, which makes the market competition relationship unable to fully develop. Constrained by this, the key to the success of real estate enterprises lies in grasping the local market demand.

2. Business Form Service

In the process of real estate development enterprises engaging in business activities, that is, land requisition, demolition, land development, land transfer, housing development, housing sale, leasing, subletting, real estate mortgage and real estate construction, a large number of services such as negotiation, coordination, planning and corresponding legal affairs will inevitably arise, which are the main contents of real estate development enterprises' business activities.

3. Capital and talent intensity of business activities

Real estate enterprises need a lot of funds and talents in the process of management, and every business project of real estate development enterprises contains great value and needs a lot of capital operation, so they are capital-intensive enterprises. Under normal circumstances, few enterprises rely entirely on their own funds for real estate development, and they often rely on various financial tools and means.

4, industry restrictions in the process of business activities

In the process of business activities of real estate enterprises, the characteristics of the industry have obvious influence on them, which is manifested in the large market scale of the industry and plays a very important role in promoting the development of enterprises. However, the competition scope of the industry is mainly the local market, which is regional, and the national and global competition mainly comes from the flow of funds.

Extended data:

The prospects of the real estate industry are as follows:

1, the level of urbanization is steadily increasing, resulting in higher and higher housing demand. In 20 10, the urban population will reach 6 10/00000, and 327 million ㎡ new houses will be needed every year.

2. The increase of population mobility has created the demand for housing.

3. The improvement of residents' consumption level.

4, the transformation of the old city, increase the residents' demand for housing.

5. Deepen reform, develop market and promote housing demand. The real estate industry has many attributes such as development, operation, management and service, and belongs to the tertiary industry. Generally, enterprises and organizations engaged in real estate development and operation are called developers, and enterprises engaged in housing construction and equipment installation are called builders and contractors. In the project development and construction activities, real estate enterprises and the construction industry often form a close cooperative relationship between Party A and Party B.

Baidu encyclopedia-real estate

Baidu encyclopedia-real estate enterprises