The newspaper function of Ningbo Daily

Ningbo Daily Newspaper Group implements the president responsibility system under the leadership of the Party Committee. The Party Committee of the Group is the decision-making center and the leading core of the newspaper group. The General Management Department of the Group consists of three offices: the Group (Party Committee) Office, the Operation Management Office, the Press Office, the Political Office, the Financial Office (Settlement Center) and the Technical Equipment Office (Computer Management Center), which are responsible for assisting the leaders of the Group in the unified management of news, operation, personnel, finance and assets. The third layer of the group is the operation layer. At present, there are 18 economic independent accounting entities, including eight newspapers, two periodical agencies, a network, a bookstore, a printing center, a distribution center, a property center, Ningbao Media Company and Xinwen Hotel. According to the requirements of cost accounting, budget management, basic contracting and excess sharing, the economic responsibility system is implemented. Among them, as a pilot unit of cultural system reform in Zhejiang Province, the management department of Southeast Business Daily and the printing center set up joint-stock companies respectively-Newspaper Group and Youngor Group cooperated to set up Southeast Business Daily Management Co., Ltd.; Newspaper Group and Zhejiang Lishi Group cooperated to establish Ningbo Newspaper Printing Development Co., Ltd., which operated according to the new system and mechanism. At the same time, the Group cooperated with Zhejiang Publishing Group to transform Ningbo Xinhua Bookstore into a shareholding system in the form of establishing Ningbo Xinhua Bookstore Co., Ltd..

Under the leadership of the Ningbo Municipal Committee of the Communist Party of China and the Propaganda Department of the Municipal Committee, the media of the Group adhered to the correct public opinion orientation, highlighted Theory of Three Represents, and strived to achieve "three closeness", creating rich, vivid, vivid and inspiring news masterpieces. Many news works won the China News Award and Piaoping News Award, and the book General History of China Library Collection won the China Book Award. Ningbo Daily has won the top six printing quality of national color newspapers for three consecutive years.

Newspaper Group deepens reform, strives for breakthrough, strives for market development, optimizes resource combination, and makes cultural industry bigger and stronger. According to the working policy of invigorating mechanism, expanding scale, improving efficiency and ensuring orientation, the Group reformed the system and mechanism, tapped the development potential, prospered its business, significantly improved its comprehensive strength, and made rapid development in newspaper advertising, printing, news website and book publishing. In 2004, the advertising revenue of Ningbo Daily exceeded 654.38 billion yuan. Ningbo evening news's single newspaper advertising revenue exceeded 65.438+0.5 billion yuan; The advertising revenue of Southeast Business Daily exceeded 50 million yuan; The group's main business income exceeds 600 million yuan, and the advertising payment exceeds 400 million yuan.

The Group adheres to the people-oriented principle, strengthens team building, carries out in-depth study and education activities to maintain the advanced nature of party member, and strengthens business training. Journalists adhere to professional spirit and ethics, and the overall quality of the team continues to improve. Ningbo Newspapermen, who inherit the marine civilization, are writing a chapter of the times with brand-new heroism.