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Hongpailou square

The business investment opportunity of Hongpailou Square has come.

Chengdu: The Second Ring Road business welcomes development opportunities!

Chengdu has always been the economic and financial center of the west. In recent years, the real estate market has developed rapidly and has become a first-line development city. Hundreds of newly opened buildings in the Second and Third Ring Road have risen rapidly, and the permanent population of Chengdu has accelerated its emigration. Attracted by the series of "New Special Zone", "Livable City" and "Happy Capital", Chengdu has risen rapidly!

As the fourth largest city in China, Chengdu's huge consumption potential, good investment environment and development prospects have attracted a lot of foreign investment. The pattern of gathering people makes the city develop rapidly, and it also stirs up the commercial real estate investment market in Chengdu. From downtown business, office buildings to sub-center businesses in various regions, and then to the Second Ring Road, wonderful wealth opportunities are being staged in turn, always testing investors' decision-making power and vision.

Recently, the outer ring road of Chengdu was named the Fourth Ring Road. With the formation of a new residential pattern, the focus of commercial development in Chengdu will rapidly shift from the two sides of the saturated Second Ring Road to the area between the Second and Third Rings. In the future, tens of millions of people will gather in this area, so the demand for commercial facilities will be put on the agenda.

The column group visited and found that there are some comprehensive commercial fields between the Second Ring Road and the Third Ring Road. For example, SM Square in the east, Yipin Tianxia in the west and Tongzilin Commercial Pedestrian Street in the south. These commercial complexes have become hot spots of consumption and places with the most popularity, wealth and business opportunities.

Hongpailou: the value of the area is upgraded, and high-end commercial facilities are urgently needed.

From the ancient tea-horse road thousands of years ago to today's western auto parts city, Hongpailou, located between the South Second Ring Road and the Third Ring Road, has accumulated countless popularity and business opportunities for this important place because of its superior geographical location and convenient transportation network.

Hongpailou area has huge consumption potential. According to the survey, Gome hypermarket next to Hongpailou Square has been operating here for nearly two years because of its strong consumption power, and its sales momentum is growing. At present, the newly opened high-grade buildings such as Hongpailou Square, Hongnan Port and Youdi, which are under construction in this area, have sprung up like mushrooms after rain. The house price here has exceeded the average price of Chengdu property market. More people will gather here in the future, and people's consumption demand for shopping, entertainment, leisure and finance should not be underestimated.

In the case of high-end real estate blooming everywhere, the huge high-end consumers in the future will inevitably require the region to have corresponding high-end commercial supporting centers in order to provide people with more convenient living and consumption places. However, at present, there is no high-end commercial complex supporting houses in Hongpailou area, and the regional consumption places are still based on Shuangnan, Bauhinia and Yulin.

Then, the emergence of Hongpailou Square as a high-end living facility just makes up for the market gap of high-end commercial facilities in the region.

The wealth darling of shop investment.

When I visited Hongpailou Square again, I learned that after the early residential projects were launched, they were warmly welcomed by buyers because of their superior geographical location, smooth traffic environment, heavy historical context and good appreciation prospects, and now they are coming to an end.

Then, what kind of business center will Hongpailou Plaza be for investors after its launch? Is it worth investing? Analyze the column group:

According to the latest planning of Wuhou District, in the past two years, the whole Hongpailou area will form a new Hongpailou business circle of about 5.4 square kilometers. In the future, it will become a complete and noble residential business circle connecting Bauhinia and Shuangnan mature living areas.

According to the law of economic development, hot business entities in business districts can often accelerate the promotion of business value and bring huge business opportunities to investors and businesses. Look at the current Chunxi Road business circle, Taisheng Road business circle, Moziqiao business circle and so on. And those who invest in them earn a lot of money.

Hongpailou Square, as an iconic modern commercial center built by Wuhou District Government, is at the core of the planned new Hongpailou business circle, and its format is positioned as "urban complex"? The total volume of brand business gathering place is 350,000 square meters, which is the largest, most fashionable and top-end comprehensive commercial place in Hongpailou business circle.

Teacher Wu of the column group said that Hongpailou Square, located at the core of Hongpailou business circle, has unlimited development potential. In the future, it will definitely connect Hongpailou area with Zijing Yulin and Shuangnan area, which should be the wealth darling of real estate investors at present.

Business orientation: high-end, fashionable, rich and one-stop enjoyment!

Super-large urban complex, group-like commercial layout and great benefits of subway economy.

At the scene, the column group learned that the first phase of Hongpailou Square, with a total area of 350,000 square meters, has three floors, the second and third floors are 1726 parking spaces, the second and third floors are large supermarkets, and the second and third floors are large department stores, restaurants, fashion beauty salons, leisure and entertainment, and digital cinemas. It has concentrated a variety of formats such as commercial pedestrian street, fashion department store theme store, large supermarket chain, five-star cinema, Grade A office building, five-star hotel, exquisite and beautiful house, and city that never sleeps.

It is understood that developers will make every effort to build the first commercial pedestrian street in the south of the city to make up for the current market gap in the region. The commercial street after completion is as important to the project and the region as Chunxi Road, Hongxing Road and Taisheng Road to the whole city.

In the actual interview, the column group learned that the business of Hongpailou Square will be planned in a unified way, showing a group layout. Such as cinemas, brand department stores and so on. They are all concentrated in one area, brand clothing is concentrated in one area, and entertainment and catering are concentrated in one area. And there is a professional operation management company for unified management, which fully guarantees the orderly operation of the whole business.

The planned subway line 3 runs along Laochuan-Zang Road and passes through Hongpailou Square, so the traffic is very convenient. The relevant person in charge told us: "Metro Line 3 will connect Hongpailou Square with Tianfu Square, Chunxi Road and Hongxing Road."

Well-known stores and five-star hotels have signed contracts, and the format positioning will take the high-end route.

It is understood that the product positioning of Hongpailou Plaza is mainly in the middle and high end. In order to bring greater benefits to every investor, developers have spent a lot of time on product positioning and store layout. For example, as far as shops are concerned, the value of shops at both ends of the block is often higher than that in the middle, so many shops are set up at the corner of the project, which can attract more people and business opportunities.

It is reported that Hongpailou Plaza has signed a contract with Beijing Zhong Shi Guanglian Culture Development Co., Ltd., and it is expected to introduce five-star CMG International Studios; Signed a contract with Beijing Hualian to introduce supermarkets and department stores; Signing a contract with Shenzhen Yin Xin Investment Group is expected to introduce the Ritz-Carlton, an international five-star hotel; ; At the same time, a large enterprise group will settle in the Grade A office building of Hongpailou Plaza.

It is foreseeable that these well-known brands, together with Shuangnan, Ito Yanghuatang, Trust-Mart, Renrenle and Carrefour in Bauhinia District, will meet the requirements of high-standard living facilities in this area and even the whole south of the city, boost the economy of this area, and live here, whether living or shopping; Or entertainment and leisure can be solved at home, very convenient!

"Now that the opportunity has come, I must seize it."

Mr. Li at the scene told the column group that he planned to buy a pavement here as an investment. Mr. Li said that he invested in a shop on Chunxi Road a few years ago. In recent years, the rent alone has been hundreds of thousands.

"I just take a fancy to the location and development prospects here. In fact, the foundation of Hongpailou area is very good, but in the past few years, the government's planning for this area has lagged behind. Anyone with a little investment experience knows that it is only a matter of time before this place develops. Now that the opportunity has come, I must seize it. "

Text/Deng Xueqin Figure/Wang Zihao

◎ Zhu Hong Pinglou:

Hongpailou Square, a wealth magnetic field worthy of investment!

For investment shops, especially those investing in commercial streets and commercial centers, we suggest that investors should pay attention to the following eight links:

1. Location and traffic are the most important; 2. Whether the developer's planning and positioning of the format meets the needs of the region; 3. Whether the operation of the whole commercial street is under unified management; 4. Whether there is a complete commercial street promotion plan; 5. Whether the commercial streets in the same location are too similar; 6. Whether the cultural connotation and environment of the business circle have potential; 7. Whether the government's regional planning and investment business circle are consistent in positioning; 8. The management level and ability of the developer.

According to the above indicators, we believe that as Hongpailou Plaza, which is located in the core business district of Hongpailou District, the regional value, business district value and format value of the project have been released infinitely. No matter from the location, transportation, planning, or the positioning and management of its own business format, Hongpailou Square also accurately meets the commercial supporting needs of regional residence, fills the blank of residential commerce in Hongpailou area, creates a new living supporting area for the whole Hongpailou area, connects Shuangnan, Bauhinia and Yulin areas, and forms a noble residential corridor around South 2.5 Ring Road. The development prospect will be limitless!

It is reported that the first-phase shops of Hongpailou Plaza will be sold in limited quantities on September 15. Smart investors should seize the opportunity! ◎ Hongpailou Square Information

Project Address: Intersection of the South Fourth Section of the Second Ring Road and Jialing Section of Sichuan-Tibet Road (next to Gome)

Developer: Sichuan Yonghe Industrial Co., Ltd.

Covering area: 105 mu

Total construction area: 350,000 square meters