With the support of Tencent Ali Didi, Evergrande Automobile received an investment of HK$ 4 billion.

Evergrande Automobile (708. HK) announced on September 15, and on September 15, 2020, it introduced many internationally renowned investors such as Tencent Holdings Limited, Sequoia Capital, Yunfeng Fund and Didi Chuxing in a new way, raising about HK$ 4 billion. In the future, the cooperation between Evergrande and Ali, Tencent and Didi will be further deepened in the fields of car networking, autonomous driving and * * * travel.

Yunfeng Fund is a private equity fund initiated by Jack Ma, founder of Alibaba Group. In the fields of new energy and travel, both Ali and Tencent have made heavy bets. Previously, Ali had invested in Xpeng, and Tencent invested in Weilai and Weimar. In addition, in 20 17, Tencent acquired 8 167500 shares of Tesla at a price of 2 17.67 USD/share, becoming the fifth largest shareholder of Tesla.

While Ali and Tencent have laid out domestic new energy vehicle companies, Xu Jiayin's circle of friends should also play an important role in investing in the same new energy vehicle company. ?

It is reported that this is the second time that Tencent and Yunfeng Fund have invested in Evergrande assets. Just a month ago, the two companies strategically invested in Evergrande Real Estate, of which Tencent subscribed for HK$ 65.438+0.20 billion, with a shareholding ratio of 654.38+0.433%, and Yunfeng Fund subscribed for HK$ 65.438+0.50 billion, with a shareholding ratio of 654.38+0.75438%.

The shares placed by Evergrande this time account for about 2.04% of the total issued shares. On the placing price, the placing price per share is HK$ 22.65, which is about 65,438+09.96% lower than the closing price of HK$ 65,438+28.3 in September, 2004. After the transaction is completed, the shareholding ratio of China Evergrande will be reduced to 73.5%.

These two investments are very close and may be related or exchanged in investment strategy.

At present, the market value of Evergrande Motor's Hong Kong stocks exceeds HK$ 200 billion. Without producing cars, its market value is close to that of SAIC and BYD, the leading domestic car companies, and it even became the first car at the peak of the stock price. In the automobile industry where products are king, this is not in line with the laws of the automobile industry.

The automobile industry is a capital-intensive industry, especially the early investment is very huge. According to the cycle of the automobile industry, before mass production and listing, we can only rely solely on shareholder blood transfusion. Even if the car finally goes on the market, the new car must reach a certain sales scale to achieve positive profits.

In terms of the progress of car building, on August 3rd, Evergrande released six Hengchi cars at one time, covering Class A to Class D, but only the design was released, and the specific product parameters and technical information have not yet been released.

On August 7th, Evergrande announced the establishment of a production base, which is equipped with more than 2,545 intelligent robots, with the planned annual production capacity of 200,000 vehicles in the first phase. At the announcement of Evergrande's performance on August 27th, the management indicated that Hengchi would conduct trial production in the first half of 20021and mass production in the second half.

Before the launch of new cars in the second half of 20021,Evergrande needs to invest a lot of money, which runs through all aspects of car manufacturing and sales.

According to the information disclosed by Pan, CFO of Evergrande Automobile, at the interim results conference on August 27th this year, in 20 19, Evergrande Automobile invested 147 billion yuan in new energy vehicles, while Evergrande Group expects to have invested 3 billion yuan in the first half of this year, and will continue to invest 2.7 billion yuan in the second half and 9 billion yuan in 20021year. From 20 19 to 202 1, the accumulated investment is 29.4 billion yuan. The funds are mainly invested in equity acquisition, base construction, research and development, equipment, etc. After the mass production and sales of Evergrande Automobile, the Group will no longer invest.

According to the current plan of Evergrande, in the second half of 2020, it will be 202 1, and Evergrande will need to invest11700 million yuan. Evergrande will face enormous financial pressure. It is reported that Evergrande Automobile is actively preparing grain and grass through various ways, including selling houses at a discount, increasing income and raising funds through equity financing.

Evergrande intends to sell all the shares of its two subsidiaries to Jinbi Real Estate recently, of which the consideration of Guangzhou Hengze is 46,856,700 yuan, and that of Jialize Tourism is 684,400 yuan, with a total consideration of 4754 15438+00000 yuan. But this money is still a drop in the bucket for Evergrande.

Undoubtedly, external financing is an important way to alleviate the financial pressure. Evergrande's financing of HK$ 4 billion this time will help to speed up the layout in the field of new energy vehicles. In addition, by introducing Ali, Tencent and Didi, Evergrande also hopes to expand the circle of friends in the industrial chain and expand cooperation in the fields of car networking and travel.

For Evergrande, the determination to build a car is very firm. However, the competition in the new energy market is also fierce. In addition to strong enough financial support, new car manufacturers also need to build strong products as the cornerstone of long-term development.

At present, the effect of gathering new forces in car-making is taking shape, and the threshold for latecomers to enter the market will be higher and higher. Without strong product strength and consumer recognition, it is difficult to succeed only by relying on the online car market. By 202 1, traditional car companies will also enter the new energy market in a big way. At that time, the market competition will be more intense, and the challenges facing Evergrande are still enormous.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.