How to recruit professional sales team

First, how to position the sales team.

For enterprises, the so-called management is from product research and development to manufacturing, to brand building, and the ultimate goal.

Is to get a reasonable profit, and be able to get out of the enterprise and bring profits to the enterprise, mainly relying on the sales team, that is.

Even modern e-commerce cannot completely replace the traditional sales business.

1. Functions of the sales team

In fact, the sales team turns R&D and manufacturing efforts into profits. The sales team is very important, but the sales team is not the most critical department of the enterprise. A product, the packaging that attracts consumers is not formulated by the sales staff; A brand, from obscurity to national fame, is not operated by salespeople. The status of the sales team is the same as that of other departments of the enterprise. If the sales team thinks that it is the most important department in the enterprise, it will not get the best assistance and support from other departments. In this way, the combat effectiveness of the sales team will be greatly reduced.

2. Sales team's "raw materials"

The so-called "raw materials" in the sales team are salespeople. For the sales team, "raw materials" are the most important, and finding "raw materials" can get twice the result with half the effort; Otherwise, it will get twice the result with half the effort.

3. Establish a sales team

As a sales supervisor, if you want to build an excellent sales team, you must first have a good attitude, and then pay attention to strategies and methods. We should not only inspire our subordinates with the principle of "success", but also teach them how to improve their professional level. If the sales supervisor only has an enterprising attitude, and there is no way to improve his business level, the sales team is worthless.

The ability of team leadership

The cultivation of a sales team and the encouragement of morale can't be bought with money, but what is crucial is whether the sales supervisor has enough ability. Some people in charge feel that as the leader of the sales team, it doesn't matter if you can't do trivial administrative work as long as your business level is outstanding. In fact, if a leader doesn't have a strong ability, he is even less able to teach his subordinates, and his subordinates will not be convinced by the person in charge with weak ability.