What does bicycle sharing earn?

Bicycle sharing such as mobike, ofo and Xiaoming has become an important means of transportation for people in modern cities. Bicycle sharing parked on the street can be seen everywhere. People just need to take out their mobile phones and sweep them, and pay a deposit ranging from 65,438+000-300, and they can ride away. The riding fee is only about 50 cents per hour. However, we can often see that many bicycles are damaged or stolen by private individuals. Without adequate supervision, the loss and theft of bicycles are inevitable and will increase with the increase of the number of bicycles put in. This can't help but make people curious: What does bicycle sharing make money from? Have you been losing money or making profits? At present, there are mainly the following profit models of bicycle sharing in the market: 1. Rental income: Ding Xue, founder of ofo Bicycle, said that rent is the main profit model of bike-sharing. At present, ofo has achieved profitability in some areas, and we hope to achieve full profitability next year. ? According to informed sources, the cost of a bicycle ranges from 300 yuan to 3,000 yuan. According to the rent of 50 cents to 1 yuan per hour, each bicycle needs to ride at least 300 to 600 times to make a profit. In the field of bicycle sharing, people don't ride bicycles all the time, and they don't use bicycles often except during rush hours. In addition, the cost caused by various losses of vehicles can not be ignored, and it is difficult to make money by renting in a short time. 2. Deposit: consumers must pay a deposit to use it, which is generally 100-300 yuan. This money will not be taken out by ordinary consumers, which is equivalent to being in the APP. If there are tens of millions of users, the money adds up to a huge sum. The bicycle sharing enterprise is equivalent to a small bank, which can be used for investment and so on. 3. Advertising revenue: Since a large number of consumers use bicycles and log in to the APP every day, bicycles and the APP have had considerable traffic since then, and bicycle sharing companies can also earn revenue by providing advertising resources.